Elasticity Dr. Sushma Shukla Adjunct Assistant Professor Economics North Virginia Community College 1 Elasticity • In economics‚ elasticity is the measurement of how changing one economic variable affects others. For example: i. "If I lower the price of my product‚ how much more will I sell?“ ii. "If I raise the price of one good‚ how will that affect sales of this other good?“ iii. "If we learn that a resource is becoming scarce‚ will people scramble to acquire it?" 2 Price
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Part 1: Suppose that the tin mining market is perfectly competitive. The market demand curve is given by D(P) = 300 – P‚ where D is measured in units per year‚ and P is measured in $ per units. There are many potential entrants into this market‚ all of whom have identical cost curves. These cost curves are summarized in Table 1 below: Table 1 Cost Curve Formula Maginal cost (in $ per unit) MC = 30. Fixed cost per year FC = 100. (Annualized) Capital charge CC = 100. Capacity (in units per year)
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The Concept of Elasticity Themes of Today’s Lecture What is an Elasticity? Why Economists Use Elasticity Definitions of Elasticity How to Compute the Elasticity of Demand and Supply Examples of Elasticity of Demand and Supply What is an Elasticity? Measurement of the percentage change in one variable that results from a 1% change in another variable. When the price rises by 1%‚ quantity demanded might fall by 5%. The price elasticity of demand is -5 in this example. Different
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Income Elasticity of Demand Income elasticity of demand may be defined as the ratio or proportionate change in the quantity demanded of a commodity to a given proportionate change in the income. In short‚ it indicates the extent to which demand changes with a variation in consumer’s income. Practical application of income elasticity of demand 1. Helps in determining the rate of growth of the firm. If the growth rate of the economy and income growth of the people is reasonably forecasted‚ in that
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Elasticity of Paint Kirsten Bradley American InterContinental University Microeconomics- ECON220 August 9th 2011 Elasticity of Paint I am a local painter dealing with the rise in paint cost. Paint previously cost three dollars per gallon and I used thirty-five gallons of paint per week. The cost of paint rose to three-and-a-half dollars per gallon. Accordingly‚ my usage of paint dropped to twenty gallons a week. As a result of the price increase‚ the price of elasticity demand has changed
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Sessions 4 & 5 Elasticity and Its y Applications Readings Hirschey: Economics for Managers‚ 2009 (Fifth Indian Reprint)‚ South-Western Cengage Learning – Chapter 5 Hubbard & O’Brian: Microeconomics (First Edition)‚ Pearson Education India – Chapter 6 Mansfield‚ Allen‚ Mansfield Allen Doherty and Weigelt: Managerial Economics: Theory‚ Applications and Cases (Fifth Edition)‚ W. W. Norton and Company – Chapter 3 Thomas and Maurice: Managerial Economics: Concepts
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Anthony Cunningham Microeconomics Mr. G. E. Fitzgerald October 17‚ 2012 Tax Elasticity and Tax Policy No matter what‚ taxes matter. People talk about them‚ complain about them‚ and try to dodge them when they can. Businesses also react to taxes‚ both in how they organize their activities and‚ perhaps‚ in where they carry them out. How people and businesses react in turn affects the level and structure of taxation. The purpose of taxation is to raise revenue to pay for public goods‚ but
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Introduction: Firm profile and product selection The origins of Pepsi-cola started in the late 1890s through an invention by Caleb Bradham‚ a pharmacist‚ who like all pharmacist had soda fountains in their store. His most famous concoction was a soda that contained pepsin. This was initially called brads drink before he changed the name to Pepsi. Over the years subsequent mergers and acquisitions Pepsi-cola merged with Frito-Lays‚ and a new company‚ PepsiCo‚ was created. Currently‚ PepsiCo is divided
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Elasticity Paper ECO/365 August 11‚ 2014 Michael Blakley Elasticity Paper Introduction A consumer walking through the grocery store intent on purchasing the necessary ingredients for a peanut butter and jelly sandwich notices the prices for all brands of peanut butter are higher than expected. Will this consumer choose to not purchase peanut butter and buy bread and jelly only? By raising the price of peanut butter the retailer risks selling less bread and jelly in addition to reduced peanut
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Managerial Economics & Business Strategy Chapter 3 Quantitative Demand Analysis Michael R. Baye‚ Managerial Economics and Business Strategy‚ 6e. ©The McGraw-Hill Companies‚ Inc.‚ 2008 The Elasticity Concept • How responsive is variable “G” to a change in variable “S” EG ‚ S % ΔG = % ΔS If EG‚S > 0‚ then S and G are directly related. If EG‚S < 0‚ then S and G are inversely related. If EG‚S = 0‚ then S and G are unrelated. Michael R. Baye‚ Managerial Economics and Business Strategy
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