"Green marketing the hospitality industry" Essays and Research Papers

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    Hospitality can be defined as the practice of entertaining strangers graciously. It was a very important trait in Biblical times. In the New Testament‚ the Greek word translated as hospitality literally means “love of strangers.” In the Old Testament‚ Abraham was the host to angels unaware; he invited strangers into his house‚ washed their feet‚ prepared fresh meat‚ had Sarah bake bread‚ and later accompanied them as they left (Genesis 18: 1-15). Even today a traditional greeting by Bedouin people

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    In The Odyssey by Homer‚ hospitality is honored by many‚ such as Nestor and Penelope‚ however‚ there are still some people and creatures who do not show hospitality‚ like Polyphemus. Hospitality is the act of honoring a stranger‚ rather it’s a wealthy traveler or a poor person‚ by comforting and aiding him or her. Usually‚ you are required to bring the person into your house and give him something to eat and a place to rest. Showing honor to your guest is an act of loyalty to Zeus‚ however‚ the traveler

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    International Journal of Hospitality Management xxx (2010) xxx–xxx Contents lists available at ScienceDirect International Journal of Hospitality Management journal homepage: www.elsevier.com/locate/ijhosman Hospitality crisis management practices: The case of Indian luxury hotels Aviad A. Israeli a‚∗ ‚ Asad Mohsin b‚1 ‚ Bhupesh Kumar c a Department of Hotel and Tourism Management‚ Ben Gurion University of the Negev‚ Beer-Sheva 84105‚ Israel Department of Tourism & Hospitality Management‚ The

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    Hospitality is one of the most important themes in Homer’s The Odyssey‚ and the Phaeacians seem to be among the more hospitable people that Odysseus meets. Among the other people that Odysseus encounters are Aeolus‚ Polyphemus‚ Eumaeus‚ and the suitors. Most of the people he meets are generally pretty hospitable‚ due to the fear of Zeus punishing them. “Jove [Zeus] takes all respectable travelers under his protection”-Eumaeus This rule is called xenia‚ meaning the mutual “friendship” between the

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    traveler up to many dangers while making their way to their destination‚ such as mugging‚ murder‚ not being able to find nutrition‚ or not having a place to stay. To avoid these hardships‚ almost every Greek abided by the concept of hospitality. In The Iliad‚ hospitality was shown when Achilles accepted the heralds into his camp‚ when the story of Bellerophon and Oeneus

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    Going Green

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    Going Green – Should A Company Do It? Ben Surato Baker College – MKT111B Environmental efforts of modern times date back to the late 1940s and early 1950s‚ during postwar America. The Federal Water Pollution Control Act of 1948 was the first piece of legislation to lay down federal regulation of water quality passed by Congress. (PBS.org‚ n.d.) This type of legislation was put in place forcing businesses to recognize corporate responsibility and eco-friendly practices. Since that time

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    Green Mountain

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    Running head: Turnover Problem Green Mountain Resort (Dis)solves the Turnover Problem Introduction The beautiful Green Mountain Resort was a doomed business from the beginning. As the developer failed‚ the investment bank took it over to fix it up and resell it to at least get their money from it. However‚ they fell in love with it and made the decision to create a first class operation. The manager and part owner Gunter had a vision of the first class resort. The one thing that was halting

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    Business Across Culture Week 3 Learning Journal Hospitality Across Culture Hospitality is the relationship between guest and host‚ or the act or practice of being hospitable. When coming to another country‚ we always want to make a good impression to the native people like showing them our hospitality. But sometimes‚ because of different culture our hospitality is considered as offence.So what should we do in this case? In case study‚ a typical situation

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    Strategic Management in Hospitality and Tourism July 2011 www.cthresources.com Page 1 www.cthawards.com 1 Content I. II. Summary of Learning Outcomes LO 1 - Evaluate the use of strategic plans for a hospitality or tourism organisation III. LO 2 - Produce an outline strategic plan IV. LO 3 - Develop a strategic implementation plan for hospitality or tourism organisations V. LO 4 - Develop a strategic implementation plan for hospitality or tourism organisations www.cthresources

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    green washing

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    by ‘saving the world’ | Marketing Magazine 1 of 4 http://www.marketingmag.ca/news/marketer-news/greenwashing-cleanin... This article provided courtesy of Marketing Magazine. April 25‚ 2013 | Rebecca Harris | Comments Greenwashing: Cleaning up by ‘saving the world’ Here’s an excerpt from our April 22 issue Skepticism is on the rise‚ but marketers continue to play dirty 05/05/2013 4:19 PM Greenwashing: Cleaning up by ‘saving the world’ | Marketing Magazine 2 of 4 http://www

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