CRANEFIELD COLLEGE Of Project and Programme Management INDIVIDUAL EXAMINATION Transformational Corporate Strategy (M4) CASE: Revitalising innovation at 3M Declaration “I hereby declare that this assignment is entirely my own work‚ and that it has not previously been submitted to any other Higher Education Institution. I also declare that all published and unpublished sources have been fully acknowledged and properly referenced. This includes figures‚ tables and exhibits. Where modified
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Case study An analysis of 3M‚ the innovation company Introduction Any review of the literature on new product development and innovation management will uncover numerous references to 3M. The organisation is synonymous with innovation and has been described as ‘a smooth running innovation machine’ (Mitchell‚ 1989). Year after year 3M is celebrated in the Fortune 500 rankings as the ‘most respected company’ and the ‘most innovative company’. Management gurus from Peter Drucker to Tom Peters continually
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Reputation: 1950s Such growth could not be ignored. Now that 3M was publicly traded‚ investment bankers took to recommending it as a buy‚ business magazines sent reporters to write about it‚ and other companies tried to figure out how 3M continued to excel. McKnight’s immediate successor as president‚ Richard Carlton‚ encapsulated the company’s special path to prosperity with the phrase: "we’ll make any damn thing we can make money on." Yet the 3M method involved a great deal more than simply making and
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Pre-reading Reading: “3M Post-It Notes: A Managed or Accidental Innovation?” As you read this case story‚ think about the following two questions: 1. What were the critical factors that enabled 3M Post-it Notes to be successfully commercialized and what can we generalize about managing the innovation process from this case history? 2. What were the critical roles performed by some of the key individuals‚ including Silver‚ Oliveira‚ Nicholson‚ Fry‚ and Ramey? 1 33 3M’s Post-it Notes: A Managed
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3M Optical Systems: Case Brief As Andy Wong‚ how would you handle the authorization for expenditure for the re-launch of the privacy screen? As Andy Wong‚ I would take the proposal to one of my senior-level mentors for support. The OS unit has already tried and failed three times with the microlouvered filter and high level support would benefit both Wong and Guehler in this case. If Guehler sees that other areas of 3M are in support of the authorization for expenditure‚ then he will not have
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3M Should Paul Guehler approve the Authorization for Expenditure for the new privacy screen if Andy Wong sends it up to him? First two attempts of Wong’s team to launch new product crushed. First of all‚ it can be because of false assumptions (“dangerous assumptions”) that were made by team. That’s why we can conclude that level of uncertainty for new security screeen is rather high and Optic System doesn’t see all opportunities and threats. There is no relevant marketing research for new product
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Making Study Notes Making good notes is an open secret of success of student. Making notes is a part of preparation for exam. Good Notes ensures high grades in exam. Questionnaires filled out by successful students show that 80% students attribute their success to good notes. Making good notes is a skill. How to make good Notes. First let me tell‚ what are the properties of good notes 1. Easily understandable 2. Easily revisable 3. Save time – because you don’t have to read
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| | | CONTENTS Question 2 3 Determine 3M’s core competencies and assess if 3M has a sustainable competitive advantage. Support your claim. Question 3 9 Critically evaluate the success of 3M’s strategies (acquisition included) in 2006‚ from both a strategic and financial perspective. Question 4
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3M Introduction 3M is fundamentally a science-based company. We produce thousands of imaginative products‚ and we’re a leader in scores of markets - from health care and highway safety to office products and abrasives and adhesives. Our success begins with our ability to apply our technologies - often in combination - to an endless array of real-world customer needs. Of course‚ all of this is made possible by the people of 3M and their singular commitment to make life easier and better for people
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Smokey Silver and Black Makeup Tagalog Tutorial Products used: Scotch Tape (You can use Magic Tape‚ as well) ELF Eye Primer (PHP 249.75‚ ELF counters) ELF Smokey Eye Quad (Available and affordable at ELF counters) Make Up For Ever Aqua Liner (you can use liners from Nichido/Ever Bilena/Fashion 21’s Dip Liner) Nichido Mineral Kohl Pencil in Onyx False Lashes (Check out lashes from Shawill! *New stocks from my faux lash line will arrive soon!) Ever Bilena Matte Lipstick in Pink Flame (Ever
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