INTRODUCTION Victory of any business rests on consumers who are willing to accept and pay for the products. The firms must be aware of what must be monitored continuously for assured success According to Phillip Kotler “Satisfaction is a feeling of pleasure (or) disappointment resulting from comparing through perceived performance in relation to his her exception”. Since customer satisfaction is an important goal of any marketing program it is necessary to establish factors which help satisfy
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* Introduction Meaning of customer relationship management (CRM) 1. A management philosophy according to which a company’s goals can be best achieved through identification and satisfaction of the customers’ stated and unstated needs and wants. 2. A computerized system for identifying‚ targeting‚ acquiring‚ and retaining the best mix of customers. Customer relationship management helps in profiling prospects‚ understanding their needs‚ and in building relationships with them by providing the
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"For India to become a superpower‚ each child should be educated" Poorva Sagar‚ OneWorld South Asia Share on facebookShare on twitterShare on linkedinMore Sharing Services Sep 17‚ 2011 It’s time to unite and end child labour‚ educate those children and shape their future‚ says Kalpana Sankar‚ CEO‚ Hand in Hand. Talking to OneWorld‚ she discusses issues of governance‚ sanitation and mobilising the power of grassroots groups for sustainable development. OneWorld: Please throw some light on the
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Ministry of Agriculture‚ Govt. of India 86‚ Sector -18‚ Institutional Area‚ Gurgaon- 122015 Website: www.novodboard.org Dr. M.S.PUNIA EXECUTIVE DIRECTOR National Oilseeds & Vegetable Oils Development Board‚ (Ministry of Agriculture‚ Govt of India)‚ FOREWORD India stands at sixth place in the world in energy need and overall demand of crude oil which is expected to rise annually by 5.6% upto 2011. The scenario of rising prices in the world oil market and respective foreign exchange cost are the
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Industry In India the real estate sector comes second in terms of employment generation‚ the first being agriculture industry and it contributes almost 5% of the country’s GDP. Majority of the real estate developed in India (almost 80%) is residential space with the rest being offices‚ malls‚ hotels and hospitals. India leads the pack of top real estate investment markets in Asia for 2010‚ according to a study by PricewaterhouseCoopers (PwC) and Urban Land Institute. Foreign direct investment
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ASSIGNMENT INSTRUCTIONS Module Title: Global Marketing Management Module Code: MOD003470 Level: 7 Academic Year: 2014/15 Semester: 2 Module Tutor: Sandie Deshpa Total Word limit: 3000 +/- 10% Written assignments must not exceed the specified maximum number of words. All assignments which do so will be penalised. The penalty will be the deduction of marks at the Marker’s judgement. Submission Date: This assignment must be received by no later than 5pm on the 12.05
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SRINAGAR - The City Of Mess ****** The Srinagar city—located at 34º0´-34º20´N latitude and 74º40´-75º05´E longitude is 5‚200 feet above mean sea level. The city is located in the heart of the Kashmir Valley on both banks of the River Jhelum. Srinagar being the summer capital of the State is the fastest growing metropolis in Jammu and Kashmir. It is the largest urban settlement in the state‚ having Index of Primacy of 9.95 for two city index and 5.56 at the regional level. Srinagar city has become
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and workers. This is also to know‚ how their working process differs from other companies. The company receives the product from the manufacturing unit M/S Honda Motorcycles & Scooters India Limited‚ Plot No. 1‚ Sector – 3‚ IMT – Manesar‚ Gurgaon – 122050. OBJECTIVES OF VANISHA HONDA * Profit Maximization. * Sales Maximization. * To beat the competition. * To maintain the consumers good will. * To render better quality service. * To satisfy the customers
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NAME: DILKUSH KHANDELWAL ASSIGNMENT: INTERNATIONAL MARKETING GENERAL INTRODUCTION India with a population more the 100 cores is potentially one of the largest consumer markets in the world With urbanization and development of economy‚ tastes and interests of the people changes according to the advance nation. Marketing is about winning this new environment. It is about understanding what consumers want and supplying it more conveniently. Marketing deals with identifying and meeting human
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Program & Batch: PGDM Batch 2014-16 Term: Term II Course Name: Organizational Dynamics Name of the faculty: Dr. Bindu Gupta Topic/ Title : Make My Trip Original or Revised Write-up: Original Group Number: 10 Contact No. and email of Group Coordinator: 9953204535/ ft14mili@imt.ac.in Group Members: Sl. Roll No. Name 1 140102075 Mili 2 140102023 Ankit Garg 3 140101080 Kartikeya Agrawal 4 140103098 MdShahid 5 140102119 Shantanu Kulkarni 6 140101194 Vinayak Duggal Table of Contents
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