Anatomy of Type / Type Glossary Ampersand 2 Comments A stylized character of the Latin et used to represent the word and. Definition: The typographic symbol used to designate the word and (& ) is the Latin symbol for et which means and. The name‚ ampersand ‚ is believed to be derived from the phrase “and per se and.” On a standard English layout... Anatomy of Type / Type Glossary Aperture 2 Comments The partially enclosed‚ somewhat rounded negative space in some characters. Definition:
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1) Conceptual or Denotative Meaning: Conceptual meaning is also called logical or cognitive meaning. It is the basic propositional meaning which corresponds to the primary dictionary definition. Such a meaning is stylistically neutral and objective as opposed to other kinds of associative meanings. Conceptual Meanings are the essential or core meaning while other six types are the peripheral. It is peripheral in as sense that it is non-essential. They are stylistically marked and subjective kind of meanings
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IMC AND THE USE OF SOCIAL MEDIA PLATFORMS TO ENGAGE WITH CONSUMERS Vu Tram Anh Nguyen - 1312116 Abstract This paper analyzes the use of social media to engage with consumers in an IMC campaign. It cannot be denied some benefits of social networks such as the fast transmission‚ globalization‚ and cost saving but it also have the drawbacks. Hence‚ it is necessary to study why and how marketers choose to use them (especially Twitter and Scoop.it) to give an objective view on the establishing of social
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except where a distinction between stock and share capital is made expressed or implied. TYPES OF SHARES: As per the provision of section 85 of the Companies Act‚ 1956‚ the share capital of a company consists of two classes of shares‚ namely: 1. Preference Shares 2. Equity Shares PREFERENCE SHARES: According to Sec 85(1)‚ of the Companies Act‚ 1956‚ a preference share is one‚ which carries the following two preferential rights: (a) The payment of dividend at fixed rate before paying dividend
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Soil and its types: What is the Soil? ‘Soil’ is the thin layer on the surface of the Earth on which the living beings survive. Soil is the layer which is composed with many substances; in this layer various plants have their roots. Soil is made of many substances like weathered rock particles‚ and decayed plant and animal matter. Soil is made of diverse materials like broken down rock particles and organic material. There are different types of soil and various ways to classify it. Classification:
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1. Types of Drama a. Comedy When we talk about comedy‚ we usually refer to plays that are light in tone‚ and that typically have happy endings. The intent of a comedic play is to make the audience laugh. In modern theater‚ there are many different styles of comedy‚ ranging from realistic stories‚ where the humor is derived from real-life situations‚ to outrageous slapstick humor. Is designed to be entertaining and humorous where misfortune ends in triumph or happiness. It presents characters
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heads‚ think‚ do a double-take‚ and then think again.” America has adopted the use of satire from England and has openly welcomed the use of it in our nation. Americans encourage the attacks on government that satire brings because they help us to see the shortcomings in society and push for change to improve the nation. In the comic series Doonesbury‚ Garry Trudeau effectively satirizes the U.S. government and media through his comedic portrayals of their failings and priorities. In a recent comic
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families go through several problems and arguments regarding numerous issues which would have been considered unacceptable in past times. Throughout a variety of different cultures‚ the level of respect and obedience for one’s parents has diminished while the negotiation of conformity and rebellion has risen. This statement is supported and evidential in two different stories‚ “Two Kinds” by Amy Tan and “Everyday Use” by Alice Walker. Although these stories represent different cultures‚ they both
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Types of Leadership 1. Autocratic Style: Leaders have complete authority and control”His style is ’Do What I Tell You”.He retains as much power & decision making authority as possible. He makes decisions without reference or consulting to anyone else. It makes high degree of dependency on the leader which may create de-motivation and hostility of staff. • An autocratic leader is the one who commands and expects followership. The leader leads by the ability to withhold or give rewards
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Types of Bosses The alarm clock goes off and it’s time to get your self up‚ ready and motivated to go to work and face that “Boss”. Unfortunately‚ like deadlines and overtime‚ bosses are one of those things you just can’t stay clear of in the workplace. Some of which we could not stand and others that we looked up to and respected‚ these bosses have made an impact on how we perform at our jobs. The way your boss treats you‚ can either be a motivator or one that is intimidating. But how do you
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