aspects. Ray Kroc was a salesman who sold Florida real estate to milk shake mixing machines. He came across two brothers who had placed a large order for milk shake machines. In 1954 after observing the success that was going on with the McDonald bros hamburger shop Ray was convincing enough to the brothers that he contracted with the brothers into becoming the franchiser of their name and system. The first franchise sold for around $950 were as today you need more than $250‚000 to even be considered. Under
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1954‚ McDonald’s has satisfied the customers with its main product‚ hamburger. With having more than 35‚000 restaurants located in US‚ Europe‚ Canada‚ Asia Pacific‚ Meddle East and Latin America; it serves 52 million customers daily (McDonald’s 2006 Annual Report‚ 2007). 1954 was the year that reshaped the concepts of fast food industry. Fifty two year old milk shake salesman‚ Ray Kroc envisioned the idea of creating a hamburger product and delivering it to customers in very short time; when he
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Compare and Contrast McDonalds and Sonic Restaurants By: Stephanie Sumler When comparing Sonic (America’s Drive Inn)‚ and McDonald’s patrons would “be” surprised to know that these two restaurants are the same in many ways‚ but their different at the same time. Although McDonald’s and Sonic sell similar food items they both have many differences in store design‚ menus‚ and customer service.
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Cited: • Johnson‚ Alex. “McDonald’s drops use of gooey ammonia-based ‘pink slime’ in hamburger meat”. usnews.msnbc.msn.com. 31 Jan. 2012 7:53pm‚ EST. • Moisse‚ Katie. “Do We Expect Too Much From Fast Food?”. abcnews.go.com. ABC News Medical Unit‚ 25 Jan. 2011. • Rivera‚ Ray. “13 More Fast Food Restaurants Are Shut Down After Rat Video”. www
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Introduction McDonald is the world’s largest chain of hamburger fast food restaurants and headquartered in the United States. It’s a global brand that owns more than 35‚000 restaurants serving in more than 100 countries‚ it takes a big market share in the world. In this report‚ we will analysis the McDonald’s challenge of entrepreneurship‚ Competitive Business Model‚ Strategic Plan and Feasibility Analysis
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standardization especially with its hamburger line. JFC realized that it could attract customers with superior tasting products for more affordable prices due to their tight control over operations management. JFC was also aware that the founders of Jollibee (Tan family) had a family tradition (a capability) of making delicious food tailored for the needs (local tastes) of Filipino customer. In conclusion‚ JFC offered a more tailored menu with a sweeter hamburger‚ an innovative chicken product‚ a kid-oriented
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Table of Contents Introduction ¡K¡K¡K¡K¡K¡K¡K..¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K.¡K¡K3 Operations Competitive Strategy Competition Bases¡K¡K¡K.¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K..¡K4 Strongest Priority¡K¡K¡K¡K.¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K6 Strategy Changes¡K¡K¡K¡K¡K.¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K....8 Quality Management Speed¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K.¡K¡K.11 Quality Inspection¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K
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Burger King‚ often abbreviated as BK‚ is a global chain of hamburger fast food restaurants headquartered in unincorporated Miami-Dade County‚ Florida‚ United States. Burger King Holdings is the parent company of Burger King; in the United States it operates under the Burger King Brands title while internationally it operates under the Burger King Corporation banner. The company began as a Jacksonville‚ Florida-based restaurant chain in 1953. Originally called Insta-Burger King. After the company
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Bar-B-Q on 14th street in San Bernardino‚ California. It was a drive-in restaurant that offered a large menu and car hop service. In 1948 McDonalds was founded by Dick and Mac McDonald. The original mascot of McDonalds was a chef with a hat on a hamburger shaped head known as “speedy” it was later replaced by Ronald McDonald. May 4‚ 1961‚ McDonald filed its first U.S trademark. September 13‚ 1961‚ McDonalds filed a logo trademark on the double arch “M” symbol. In 1962 the trademark filed for a single
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explaining why he wanted the dog to be on good terms with him‚ tries to kill him with kindness by buying him hamburger meat. Jerry’s persistence in trying to win the dog over shows how Jerry is looking for a relationship or friendship with the dog. This may lead the reader to think that Jerry is looking for any relationship as he does not seem to have very many. Jerry‚ noticing that the hamburger meat he bought did not change anything‚ tries to poison the dog with rat poison (which he claimed to have
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