ASSIGNMENT PAPER MARKETING & INFORMATION TECHNOLOGY AS A MEANS OF GAINING COMPETITVE ADVANTAGE. BY GEORGINA NYAMBURA SUBMITTED TO ABE – UK INPARTIAL FULFILLMENT OF THE REQUIREMENT FOR THE AWARD OF POST GRADUATE DIPLOMA IN BUSINESS MANAGEMENT. STUDENTS REGISTRATION NO.: 405475 SIGNATURES: _______________ SUPERVISOR’S NAME: MR. APUKO GARD SIGNATURE: ________________ NAME OF CENTRE: FTC LIMITED P. O. BOX 22731 DAR ES SALAAM TANZANIA. TABLE OF CONTENT CONTENT PAGE
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Do Artists Benefit from Online Music Sharing? Author(s): Ram D. Gopal‚ Sudip Bhattacharjee‚ G. Lawrence Sanders Source: The Journal of Business‚ Vol. 79‚ No. 3 (May 2006)‚ pp. 1503-1533 Published by: The University of Chicago Press Stable URL: http://www.jstor.org/stable/10.1086/500683 . Accessed: 26/06/2011 07:17 Your use of the JSTOR archive indicates your acceptance of JSTOR ’s Terms and Conditions of Use‚ available at . http://www.jstor.org/page/info/about/policies/terms.jsp. JSTOR ’s Terms
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Information Quality‚ Sharing‚ and Overload The three organizations to be discussed in this summary are: Frito-Lay‚ Vangard‚ and an automotive parts supplier. The three mini Case Studies all show the need for a better method of storing‚ sharing and transferring of knowledge. Frito-Lay and Vangard share a common theme in that they both need to improve in house knowledge management; with the ultimate goal of using this to improve their services to their customers. The parts supplier on the other hand
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How do major supermarkets keep and gain customer loyalty via online shopping? Introduction In this essay‚ the author will explore the customer loyalty issues in organisations. In the background of global economy and the knowledge-based economy ‚ many commercial enterprises are facing severe challenges. With the development of society and economy‚ the competition is becoming increasingly acute and fierce‚ some of large supermarket must to seek survival and development. "Customer focusing" is
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The colonists had always desired liberty and independence from the time they immigrated to the New World‚ but there passions were inflamed by numerous grievous actions by the British empire. It is difficult to name just four reasons‚ but I will do my best. 1) Representation. Colonists argued that it was unfair to be ruled by those whom they had not elected. Parliament claimed that the colonies were virtually represented‚ as its members looked out for the interests of the entire empire. However‚
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The colonists of the thirteen colonies all struggled to survive and to thrive without the governing of England. They established their own governments ‚ formed their own cultures and religious practices and created entire thriving settlements all without the crowns influence. Then all of colonies feel back under royal control but that taste of independence was there ‚ all it would take would be the right sequence of events for the colonists to realize their desire for independence apart from their
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Europe was in a time of peace then in 1914 changed everything. Countries were starting to grow and build up their military due to other countries doing the same. The straw to break the camel’s back was the assassination of Prince Franz Ferdinand. The four years of war was fueled by the support of military power with help from nationalism. Along with military‚ countries united into alliances and surrounded germany and other central alliances. The Great War was a european arms race to be the biggest
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Sharing my small incident. Before describing the invention and more details of Zeppelin‚ firstly‚ I would like to share something‚ why I have chosen this interesting topic. As I am an international student so obviously‚ Zeppelin is an interesting topic for me. I was astonished when I saw first time Zeppelin in the sky. It was giant and very fascinated object which attracted me. I put up my head and watch it longer time. I was little upset because I didn’t know exactly what was that. Whatever I
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Adolf Hitler ruled Germany from 1933-1945 where he controlled the Jewish population through fear. Power is defined as “the ability to influence the behavior of others or the series of events”. Hitler obtained power by demonstrating the trait of being able to influence his believers‚ convincing them to carry out the task of mass killing. Fear is emotional‚ having an idea that something or someone is very dangerous and can be a threat to your and others health. Instilling fear such as public execution
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reading information online about specific product categories such as electronic goods‚ clothing‚ shoes and accessories‚ groceries and fast foods Word of mouth is starting to shift to social networks‚ with approximately 27 to 44 per cent of purchasers sharing their experiences online Shoppers are increasingly seeking purchase advice from family‚ friends and colleagues‚ via wordof-mouth and essentially turning them into brand ambassadors Hong Kong shoppers want on demand access 18 per cent of Hong Kong
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