University of Wollongong Author-Date (Harvard) Referencing Guide 2008 This guide was jointly produced by staff in the University Library‚ Learning Development and CEDIR The style has been adapted from the publication Style Manual for Authors‚ Editors and Printers 2002 (6th edition) 2nd Edition: Updated January 2011 1 of 29 About this Guide Accurate referencing is critical to quality academic writing and avoidance of plagiarism. To assist students to develop this important skill‚ the
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Question 1 1. Which type of health insurance pays part of all of the surgeon ’s fee for an operation Answer a. surgical expense b. hospital expenses c. physician ’s expense d. major medical expense 3 points Question 2 1. Health insurance typically includes Answer a. deductibles b. out-of-pocket limits c. co-payments d. all of the above 3 points Question 3 1. Driver classification includes information on a person ’s and is
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& Bibliography Using Harvard What‚ Why‚ How‚ When & Where? This guide to using the Harvard system of referencing complies with: BRITISH STANDARDS INSTITUTION. 1990. BS5605 :1990. Recommendations for citing and referencing published material. 2nd ed. London: BSI and BRITISH STANDARDS INSTITUTION. 2010. BS ISO 690:2010. Information and documentation : guidelines for bibliographic references and citations to information resources. London: BSI The use of the Harvard system of referencing
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Executive Summary BMW’s marketing efforts have gone through trial and error to create and sustain the brand position and image that it has today. As a global seller of high end luxury cars‚ BMW is in a competitive industry where strategic marketing activities are a key aspect in setting a company apart in an industry. For this particular case‚ BMW’s Jim McDowell sits in front of a very important decision on what his next step will be in following their “The Hire” short film series marketing campaign
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Black Canyon Coffee Mohit Jain MGT 767 - 302 Missouri State University Company Background Black Canyon Coffee (BCC) is a Thailand based coffee shop which has grown to become the largest coffee shop chain in Thailand. BCC opened their first store in 1993 in Bangkok and since then company has experienced 15 to 20 per cent annual growth with very little debt. Though Thailand is a low coffee consuming country but with the help of strategic marketing BCC has been able to penetrate the market. Presently
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Second Group Assignment Course: Name of the Faculty: Subject : Product and Brand Management Group Number : 30 Group Members: 1. Please identify 2 cases of "Innovative Brand Building" at the ground level(below the line marketing activities). Ans. Eureka Forbes is example of one of the best brand made by below the line marketing activities. Eureka Forbes was born in 1982 ans is a part of Shapoorji Pallonji Group
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MGNT 3010 – Organizational Behaviour Delta Air Lines: The Launch of Song‚ Case Assignment Fabian Schulze Wierling‚ Exchange Student‚ Germany Student ID: 1155065598‚ f.schulze-‐wierling@whu.edu Tasks 1) What is the main problem (apart from the general financial issues) facing Delta in this case? 2) What is Song’s
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For Alexander to purchase this piece of property‚ he needs to choose between two different sources of funding. Both of these options are based on a 20 year‚ 8 percent rate. Alexander has $80‚000 of his own equity to invest in the project‚ a very small portion of the total capital investment. The first option that Alexander has is through a savings bank‚ transferring the mortgage from seller to buyer. The mortgages account for $400‚000‚ bringing the total investment including Alexander’s contributions
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Keeping to the Fairway The Keeping to the Fairway case study is a complex situation that needs to be handled in the correct manner. At issue‚ is whether or not a company named Pace Sterling should proceed with their sponsorship of a Champions Tour golf tournament. The reason why their support is being questioned has to do with the host golf club ’s (Dover Hill) membership policies. Dover Hill has been around for a hundred years and is a male only membership club. The WRO or Women ’s Rights
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Social Media March 18‚ 2014 Social media is a new marketing tool for businesses to interact with their customers in ways that deepen the communication that was not possible before. In addition‚ it is a relatively inexpensive platform for an organization to implement marketing campaigns. Based on this platform‚ businesses become more transparent and consumers have the control of the marketing message. Pros: 1. Lower hard cost compared to traditional marketing‚ such as direct sales
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