Ameritrade – case study Executive Summary Ameritrade provides online brokerage services and operates an Internet-based financial management services business. 90% of the company’s revenues are from the provision of discount brokerage services. The company’s objective is to improve its competitive position in deep-discount brokerage. In order to achieve this objective‚ the company must grow its customer base‚ requiring an investment of $100 million to upgrade its technological capabilities as well
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MGT 4083-Technology Strategy Case Analysis Merck & Co.: Evaluating a Drug Licensing Opportunity Introduction: Davanrik is a new drug developed by LAB Pharmaceuticals‚ which has the potential to treat depression and obesity. Davanrik was initially developed to treat depression by stimulating the receptor in the serotonin system that promotes anti-depression. However‚ it was discovered that Davanrik also blocks the receptor that causes hunger. LAB Pharmaceuticals obtained a patent for Davanrik
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_____________________________ Climate Policy _____________________________ Climate Change and Conflict (Oil) Aleksandra Petkina Master’s Development Economics and International Studies‚ Friedrich-Alexander-Universitat Erlangen Nurnberg _____________________________________________________________________________ Abstract Lack of resources has become one of the key points causing conflicts in the Middle East‚ North Africa and other regions. Competition for natural resources has
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BRIEF: Assume that you are a consultant to Alex Cameron and give a critical assessment of his situation with respect to his licensing and joint venture arrangements. Use this assessment to advise him on the steps he can take to manage his current and future international operations more effectively. A good advice will either follow a clear plan from internationalization or would show evidence for it. Problem statement - focus the attention of team on the same variables • what is the problem
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continue being creative and innovative in seeking out added services such as data and wireless Internet use to increase yearly revenue; how can Ontela and their counterparts target the right consumers which will utilize both without compromising ARPU? Case Response: Section A 1. Based on the three customer personas‚ which customer segment should Ontela target? a. Ontela’s objective was to increase the use of wireless carrier service and increase average revenue per user (ARPU). In order to do this
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Case Synopses Walmart Stores‚ Inc. 09/12/13 Which strategic management concepts are useful in the analysis of this case? 1. SWOT Analysis Walmart’s internal strengths and weaknesses and environmental opportunities and threads are: Strengths Highly motivated and committed employees (Associates) Top management involved on daily operations (street managers) Latitude price setting (allows more profitability in different locations) Technology oriented (Satellite system and logistic
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2011). In 1978‚ Merck‚ while testing invermectin (a parasite killing drug for animals)‚ found that invermectin killed a parasite similar to the one that caused river blindness. The problem for Merck was that river blindness generally only affects people in very poor areas and there was very little chance to recoup their financial investment by selling the drug. The ethical dilemma represented by this situation is focused on what course of action Merck should take. Does Merck invest precious resources
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Merck: Business Analysis Merck is a flourishing research-driven pharmaceutical company‚ which discovers‚ develops‚ manufacturers‚ and promotes an extensive variety of human and animal health products. Although Merck is one of the biggest pharmaceutical companies of the world‚ they still come across problems today while striving to sustain a lead against its competition. Merck has achieved success with its lengthy history of breakthrough drugs and the development of three significant pharmaceutical
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Evaluating Merck & Co.‚ Inc vs. Pfizer‚ Inc. Amy Lan Lan Liu Connor Buestad Raghul Subramanian Natalia Cosa ACCT 831 March 16‚ 2011 Table of Contents: Part 1: History‚ Background and Core Business …...................................................................2 a. Merck & Co.‚ Inc. ….............................................................................................................. 2 b. Pfizer
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Market Soft Case study Situation: MarketSoft founded by Greg Erman‚ in 1999 had designed an innovative software product that addressed the problem of managing sales leads across the “extended enterprise”. The product eLeads was strategically developed upon extensive research to address three critical areas many of the fortune 1000 companies in the modern times are facing: 1.Leads get lost 2. No qualifying systems for the leads exist and 3.The leads are never tracked. Problems: 1. The entire
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