1.0 Introduction This case study is based on the company Elektra Product Inc .It is enough mature publicly held company that had once been a leading manufacturer and retailer of electrical products and supplies. But‚ nowadays the company is facing a host of problems. Market share was declining in the face of increased foreign and domestic competition‚ new product ideas were few and far between and departments such as manufacturing and sales barely spoke to one another. The confidence was
Premium Management Marketing Health care
of this thesis work. 3.1 Minimum viable product concept for developing countries The concept of minimum viable product was introduced in an internal event at Dräger‚ which was to present innovative ideas. The term ‘Minimum Viable Product’ (MVP) means that a product with basic features to satisfy its customers. It can be better explained with the help of figure 8: Figure 8: Minimum Viable Product [Source: Internal] The requirement of the customer in this case is to have a vehicle to travel from one
Premium India Developing country Developed country
Case 1 Paper products‚ Inc. Introduction Paper Products Inc.‚ a manufacturer of file folders‚ file markers and labels‚ and a variety of indexing systems‚ the products of PPI are of great quality and have no match with the competitors. The case basically revolves around a decision that is to be taken on a proposition offered by Office Center Inc. – a distributor of office supplies i.e. offering PPI to get into Dealer Branding‚ creating a product under dealers brand name similar to that of its
Premium Brand Branding Brand management
Case 7 – 4 ALOHA PRODUCTS I. Point of View As shown in the case 7-4‚ Aloha Products faced different problems with its departments in the Purchasing Unit which operates disorderly that cause the inefficiency and ineffective allocation of resources. II. Statement of the Problem This study sought to answer the following questions: 1. What should the company do to solve the problem regarding the Purchasing Unit? 2. What are the things that the Purchasing Unit must consider before
Premium Procurement Purchasing Coffee
“Keep Climbing‚ Delta.” Executive Summary: How does the price of crude oil affect an airline’s profits? How can Delta respond to possible loss of profits from fluctuating oil prices? The airline mergers and consolidations over the past decade have shifted competitive focus from increasing market share to obtaining and preserving profitability. One expense over which airlines have little control is the price of oil. The volatility of its price is partially due to geopolitical uncertainty
Premium Airline Low-cost carrier Southwest Airlines
Safety and Health of Products Safety and Health of a products play an important roles in determining consumer satisfaction. According to Ministry of Health Malaysia (MOH) all pharmaceutical products including health supplements and traditional preparations must be registered with the Drug Control Authority (DCA) of Malaysia before being marketed in Malaysia. Evaluation of the products’ quality‚ safety and efficacy (except for traditional preparations and health supplements) are carried out to ensure
Premium Brand Management Reputation
launch variously strategies‚ with wild coverage of products via extended channels in more regions/counties. • Because of debt free strategy‚ the company had limited investment in R&D. Even they can provide the “me to product” but the industry will change with more related regulation to be generated from government‚ that will require each pharmacy company spend longer time‚ more money to do the testing before launch to the market‚ “me to product” will slow down the process to catch the new market
Premium Finance Stock Inflation
pundit‚ David Kiley‚ predicted that “Kellogg will run up against what every ambitious consumer marketer eventually faces: a case of brand extension greed.” But four years later‚ that prediction hasn’t materialized. Kellogg has sustained healthy success‚ generating nearly $13 billion in 2009 sales‚ by continuing to introduce low calorie cereal and snack options. Most of the products in the Special K line build on the famous “Special K diet” and provide versatile weight management solutions that are marketed
Premium Brand Branding Brand equity
Case Study: System Development Hanan Aldraawi Sullivan University: HCA535 System development is a process in which programmers with organization contribution write codes to solve a problem that face the organization system or automate a procedure. There are three major systems development techniques that been used to solve systems’ problems. The system development techniques are SDLC (Systems Development Life Cycle)‚ JAD (Joint Application Development)‚ and RAD (Rapid Application Development)
Premium Systems Development Life Cycle Rapid application development
United Nations Development Programme CASE STUDIES OF S U S TA I N A B L E D E V E LO P M E N T I N P R AC T I C E TRIPLE WINS FOR SUSTAINABLE DEVELOPMENT United Nations Development Programme C A S E S T U D I E S O F S U S TA I N A B L E D E V E LO P M E N T I N P R AC T I C E TRIPLE WINS FOR SUSTAINABLE DEVELOPMENT United Nations Development Programme June 2012 Copyright © 2012 United Nations Development Programme. All rights reserved. This publication or parts of it may
Premium Sustainability United Nations Sustainable development