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    True Earth 1. Wheeler’s primary choices were between targeting the general audience of all men and women over the age of 34‚ and specifically targeting the high value 18-34 year old women. The upside of taking a generalist approach is that it would be safe. There was already evidence that the 1.0 neilson rating was coming from an audience of women 34 and up. However‚ there are many downsides to this strategy. The primary downside is that men only made up 39% of the viewership‚ yet by targeting

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    Case Study: Why Her?

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    Why Her? One of the most important things in life is our health. Most people are born healthy and don’t give a second thought about caring for their body during their daily lives. However‚ some people struggle with a daily reminder that having a healthy body is a privilege that many of us take for granted. Every time I visit my uncle’s house‚ I am reminded of how precious our health is when I see my cousin‚ Noor‚ and the struggles she lives with. I vividly remember the day I became aware that Noor

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    Review of Me and You and Everyone We Know Miranda July’s independent movie Me and You and Everyone We Know is very cute and a little bit bizarrely funny‚ which mainly observes of how modern people struggle to connect with each other in an isolating world. Through the usage of film techniques such color and the camera distances and angles‚ views get a better understanding of how the central character Christine‚ a lonely artist who operates a cab service for the elderly‚ falls in love and holds hands

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    Why We Travel

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    The article “Why We Travel” by Pico Iyer talks about his opinion on why people travel to foreign places and what they expect to gain from their trips. He also mentions a few of his past experiences and his feelings and emotions based on them. Based on this article‚ we are able extract that traveling is not just the matter of going somewhere other than your home and coming back the same person. It is somehow a little more than that as it affects us in ways unexplainable. An interesting point brought

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    Chapter 39 Shirley A. Little Wouldn’t Hurt! Believe it or not but this case isn’t as unusual as it may seem. Society today has lost its understanding of “working hard for their money”. Reading this story seems to show so many signs of alert to me and would have thought that it would have been caught in the earlier stages. Many seemed to believe that “No not Shirley would hurt this company” and that is the problem. We tend to let our guards down and forget what the human minds are capable of

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    SINOPSIS USULAN PENELITIAN – RTA 4231 SEMESTER A T.A 2014/2015 “STUDI RUANG TERBUKA HIJAU DALAM MEMENUHI KEBUTUHAN RUANG PUBLIK MASYARAKAT” STUDI KASUS : TAMAN BIRO REKTOR USU OLEH RUDI FIRMANSYAH 100 406 001 DOSEN PEMBIMBING Dr.Ir.Nelson M. Siahaan‚ Dipl.TP.‚ M.Arch DEPARTEMEN ARSITEKTUR FAKULTAS TEKNIK UNIVERSITAS SUMATERA UTARA MEDAN 2014 SINOPSIS USULAN PENELITIAN – RTA 4231 SEMESTER A T.A 2014/2015 1. DESKRIPSI PENELITIAN Judul :“ STUDI RUANG TERBUKA HIJAU DALAM MEMENUHI KEBUTUHAN

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    Why We Lie

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    "To thine own self be true." (Shakespeare) Unfortunately we are not true to ourselves. We all lie for many reasons which can be for fear of harm‚ fear of conflict‚ fear of rejection‚ fear of punishment‚ fear of loss or altruistic reasons such as helping our loved ones to make them feel better‚ which is the only selfless reason why we lie. It all comes down to the one fundamental reason as to why we lie and it is because it mostly works. Just like lying to someone makes them lose their trust for

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    WISDOM IN A NUTSHELL The End of Marketing As We Know It By Sergio Zyman Harper Collins‚ December 1999 ISBN 0 00 257128 5 246 pages BusinessSummaries.com is a business book summaries service. Every week‚ it sends out to subscribers a 9- to 12-page summary of a best-selling business book chosen from among the hundreds of books printed out in the United States. For more information‚ please go to http://www.bizsum.com. The End Of Marketing As We Know It Page 2 Author’s website: http://www

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    Merline Pitre Book Review # 3 “Why we can’t wait” By: Jesse Jackson In the book “Why we can’t Wait” the author elaborates on the significance of the year 1963.In retrospect 1963 was indeed a memorable year. 1963 was the year of the Negro Revolution. The book‚ “Why we can’t wait” highlights the efforts of Civil Rights activist during that time. In the book “Why we can’t Wait” the author mentions how “Negroes had for decades endured evil (Jackson‚ 4). So the question derives why the year 1963? For years

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    emergency situation‚ Knowledgeable‚ Trustworthy‚ Dispassionate‚ Assertive‚ Optimistic‚ Good communication skill‚ Openness and Creativity‚ Responsibility‚ these qualities would be expected from the leader. In this article‚ I will explain the reason why these qualities are leader should have when emergency situation. To begin with‚ leaders are expected knowledgeable and trustworthy when facing an emergency situation. “Knowledgeable is means that people who having information‚ understanding‚ or

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