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    Globalization

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    operations. References: [1] T. Levitt. "The Globalization of Markets." HBR 1960 [2] T. Levitt. "The Pluralization of Culture." HRB 1988 [3] S. Douglas and Y. Wind. " The Myth of Globalization." Columbia Journal of World Business 1987 [4] Y. Hu. "Global or Stateless Corporations Are National Firms with International Operations" California Management Review

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    managing oneself

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    Bibliography: 1. Dyer‚ L. (2006). Critical Thinking for Business Students Pg 2 Captus Press 2. Tjan‚ A. (2012). How Leaders Become Self – Aware HBR Press

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    Influenza virus is one of the well-explored the pathogens and development of flu vaccine is considered as the most efficient strategy to defense the outbreak. However‚ the variability of the antigen and rapid reassortant of the genetic segments weakens flu vaccine effectiveness. And the protection of flu vaccine could not contribute to clinical treatment when the patients suffer from severe illness. Therefore‚ the study of the interaction between pathogen and host immune response is needed. The Hannover

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    edward jones in 2006

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    Business Week. Bloomberg‚ 30 May 2013. Web. 08 Apr. 2014. "Stock Broker Account Transfer Fees." Online Broker Review. N.p.‚ n.d. Web. 08 Apr. 2014. Collins‚ David‚ and Troy Swith. "Edward Jones in 2006: Confronting Success." Harvard Business Review. HBR‚ 21 Mar. 2007. Web.

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    Strategies for Systems thinking‚ by Peter Senge [2] Designing and Managing the Information Age Organization‚ by Professor Lynda M. Applegate‚ Harvard Business School‚ HBS 9-196-003 [3] The Human Moment at work‚ by Edward M. Hallowell‚ HBR 99104 [4] Note on organization structure‚ HBR 9-491-083 [5] AES Honeycomb‚ LYNN SHARP PAINE‚ HBS 9-395-132 Exhibit 1. Schematic of AES’s honeycomb organizational structure Groups of “families” of 5-10 employees each located around the world. Authority is granted to the families

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    River NJ Stahl‚ W.‚ 2007‚ “The Fashion Channel” Harvard Business School Publishing. Taken From JWMI 2012 https://blackboard.strayer.edu/bbcswebdav/institution/JWMI/518him him him him him him him him him him him him him him him him him him him him him/HBR/The_Fashion_Channel.pdf

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    Netflix vs. Blockbuster

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    4. Do you think Blockbuster will succeed in the future? Explain your answer. I do not feel that Blockbuster will succeed in the future if they continue following their new business model. First‚ they lost so much money with their “No More Late Fees” campaign‚ and if they continue this‚ they cannot succeed because of all the lost revenue. Also‚ with the Netflix lawsuit‚ they will lose not only money for lawyer’s fees and such‚ but also their patent rights to the business model. This costs more money

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    MARKETING 101     The marketing approach     Analyze   Decide   Act   Feedback loop     The market     Define‚ size‚ structure   Actual and potential market‚ evolution (launch‚ growth‚ maturity‚ decline)‚ factors (legal‚ cultural‚ tech‚ eco & demographic)     The actors     • The consumer and the customer   Need: which type: physical (physical‚ security) vs psychological (belonging‚ esteem‚ accomplishment)   Information gathering: implication

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    discussion questions

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    Answer in 2 pages Case Continuous casting investments at USX corporation (HBS 9-697-020) Do you think Kappmeyer should sign the proposal‚ and why? Do you think Kappmeyer should sign the proposal‚ and why? What pushed USS to stay with conventional technology? My recommendation based on analysis of the case and understanding the basic nature of disruptive technologies‚ and their impact on the general industry is that Kappmeyer should not sign the proposal. The main reason for that is USS is

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    Marketing

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    HBR articles available in the library 1. “Rethinking Marketing" by Roland T. Rust‚ Christine Moorman‚ and Gaurav Bhalla‚  2. "Unleasing the Power of Marketing" by Beth Comstock‚ Ranjay Gulati‚ and Stephen Liguori‚  3. "Marketing Myopia" by Theodore Levitt‚  4. "Marketing Malpractice: The Cause and the Cure" by Clayton M. Christensen‚ Scott Cook‚ and Taddy Hall‚  5. "The Brand Report Card" by Kevin Lane Keller‚  6. "The Female Economy" by Michael J. Silverstein and Kate Sayre‚  7. "Customer

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