Issue: Why should Middleton fund an IS project with “intangible” benefits? Discussion: Dennis Devereaux‚ Chief Information Officer (CIO) and Vice President of Information Systems planning‚ Max Vargo‚ are executives at Middleton Mutual Insurance Company which is based out of Philadelphia‚ PA. This is a large diverse corporation that has a vast number of holdings and conducts business on a grand scale both geographically and financially. Dennis and Max are in the process of trying to introduce
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HARLEY-DAVIDSON HOG CASE STUDY Introduction After near extinction Harley-Davidson has become one of the premier motorcycle manufacturers and distributors in the world. A primary driver in this success has been their attention to building the Harley-Davidson brand with attention to customer loyalty‚ specifically with the creation of a brand community of customers – the Harley Owners Group (HOG). Through HOG they have been able to connect with customers at the grass-roots level. Their
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Nissim Ezekiel’S “Enterprise” ‘Enterprise’ is an allegory of human condition on this planet and of the frequent efforts‚ failure and frustrations to which man is subject by the very nature of earthly life. The poet describes a spiritual pilgrimage where each pilgrim faces difficulties and disillusionment along the way. Thus‚ in the ‘Enterprise’ a group of people undertake a journey moved by noble aspirations‚ but it all ends in failures and frustrations as is usually the case with human attempts
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For the exclusive use of M. HUSSAIN Harvard Business School 9-582-103 Rev. September 24‚ 1985 Sealed Air Corporation The president and chief executive officer of Sealed Air Corporation‚ T. J. Dermot Dunphy‚ explained the firm’s 25% average annual growth in net sales and net earnings from 1971 to 1980: The company’s history has been characterized by technical accomplishment and market leadership. During the last 10 years we built on our development of the first closed-cell‚ lightweight cushioning
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Enterprise Architecture Tool Selection Guide Editorial Writer: J. Schekkerman Version 5.0 2009 Enterprise Architecture Tool Selection Guide Preface Preface An enterprise architecture (EA) establishes the organization-wide roadmap to achieve an organization‘s mission through optimal performance of its core business processes within an efficient information technology (IT) environment. Simply stated‚ enterprise architectures are ―blueprints‖ for systematically and completely defining
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Phurnace Software‚ LLC: According to the business plan set forth in the case‚ assuming the purported software capabilities were real‚ I would invest in Phurnace Software due to four primary reasons‚ including solid market validation‚ niche market‚ favorable business model and huge potential market and conservative projection. Solid Market Validation: the market validation included both primary research and secondary data collection. The team conducted several face-to-face interviews with the actual
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UST Inc. would benefit from this transaction? Between 1988 to 1998‚ UST has enjoyed excellent financial performance. The firm has posted continuous increase in sales‚ earnings and cash over the entire period with a 10 year compound growth rates of 9%‚ 11% and 12% respectively. Most noticeably‚ the firm has also maintained margins with average gross profit‚ EBITDA‚ EBIT and nets margins of 77%‚ 53%‚ 50% and 31% respectively. Judging from the financial performance of UST (stable positive earnings)
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Harley-Davidson is an iconic company that has redefined the world of motorcycling by creating an illustrious and inspiring brand devoted to a culture and experience in which only Harley-Davidson owners can truly understand. Harley-Davidson has built long term customer relationships by promoting a consistent message and retaining tight control over its brand and image. The consistent message and brand control promotes the idea of independence‚ freedom‚ individuality‚ adventure and experiencing life
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BUS 611: Enterprise Rent-A-Car Case Questions 1. Rental car companies provide the use of a car for their customers‚ but what did Enterprise do to create a unique rental experience? How has Enterprise established a competitive advantage over its competitors? All companies provide customers with a car to drive but Enterprise took a unique approach to the car renting experience. Although Enterprise is the largest and possible most well-known rental car company‚ they focused on giving each customer
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rental market. Given their current dominance in the market‚ relationships with auto shops/dealerships/insurance companies‚ and reservation system’s direct interface with insurers‚ Enterprise is the most well positioned car rental company for discretionary and insurance repair/replacement rentals. Dominance - Enterprise initially sacrificed investment in the airport market in order to dominate the local market. With its 6‚000 branches‚ one wonders how Avis/Hertz would begin to match Enterprise’s
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