Case Recap This case outlines the various regulatory obstacles faced by the CEO and co-founder of Yorktown Technologies‚ Alan Blake‚ when marketing the new GloFish genetically modified tropical zebra fish. GloFish are originally zebra fish that come from India and other surrounding countries and more than 200 million of these ornamental fish are sold in the United States. This case focuses on the struggles face by the founders of Yorktown Technologies‚ Blake and Crockette‚ to find a successful
Premium Marketing
Case Study: Yorktown Technologies 10/1/2014 Executive Summary The Problem I have been asked to evaluate the marketing strategy for Yorktown Technologies.Specifically‚ what strategy they should use to become more successful by reaching their full potential and operating at an increased profit. Yorktown Technologies‚ in the beginning‚ had projected sales of $4‚000‚000. Unfortunately‚ with the absence distribution strategies and a marketing strategic plan‚ they only made a profit of $500
Premium Marketing
Analytical Chemistry Experiment 2b: Determination of the ASA Content of Aspirin Due Date: September 16‚ 2013 Experiment#: 2b Title: Determination of the ASA Content of Aspirin Aim: To determine the Molar Concentration of NaOH and HCl acid used in their Standardization processes and to determine the acetylsalicylic acid (ASA) content in Aspirin. Materials/Apparatus: materials used are the same as that outlined in the laboratory procedure prepared by the laboratory instructor. Procedure:
Premium Aspirin Acetic acid Salicylic acid
Case Report Akamai Technologies 6/20/2010 Problems: In 2001‚ Akamai Technologies was faced with decreasing revenue and an economic recession. In order to grow and remain a strategic asset to its partners‚ Akamai has been challenged with the expansion of the internet as well as a choice to move away from a content delivery network (CDN). Problems Akamai is faced with over internet performance include fast technical growth such as file sharing and streaming media‚ reliability of services
Premium Internet Marketing Computer network
The main purpose of the report is to make a decision for Linear Technology on dividend policy. The report analyzed the impact of changing future dividend policy on the value of the company‚ based on its historical performance‚ financial history and market trends. Linear Technology is a large-scale company which focus on the analog segments within semiconductor industry. It went public in 1986 and announced its dividend policy on 1992. Nowadays‚ under the market environment where dividends are
Premium Taxation Tax Dividend
A quick guide to Harvard Referencing This is the Library’s guide to Harvard referencing. The Library recommends that you check with your tutor before using this guide as they may have produced their own guidelines. There are two parts to Harvard referencing: 1. Citing within the text - All ideas taken from the work of another (whether directly quoted or put into your own words) need to be identified within your assignment by adding the author’s surname‚ year of publication and page number in brackets
Premium Citation Parenthetical referencing
story “The Backdraft of Technology” Stephanie Alaimo and Mark Koester indicated the many disadvantages of technology in our society. Although there are many advantages to advance technology; Alaimo and Koester still warn the readers about the negative effects of technology in the present time and the future. They strictly blame corporations for bringing the technology to replace human service to earn more profit. Alaimo and Koester claim that because corporate brings the technology such as self-checkout
Premium Economics Corporation Marketing
Kanthal Case Study Solutions INTRODUCTION: Kanthal is company that specializes in the production and sales of electrical resistance heating elements. Kanthal has about 10‚000 customers and they produce about 15‚000 items. The company consists of three divisions and these three divisions are as follows: 1)Kanthal Heating Technology - 25% global market share 2)Kanthal Furnace Products - 40% global market share 3)Kanthal Bimetals - Manufacturer of one of the few fully integrated temperature control
Premium Profit Cost Gross margin
media nowadays are an established part of society. They can’t be neglected from anyone’s life due to people depending on them so much. They are a necessity; however‚ they can also be a burden. This technology is improving rapidly‚ which makes people wonder have we taken it too far? In “Has Texting Killed Romance?” by Ashton Kutcher and “Is Technology Destroying Social Bonds?” by Shawn Ghuman shows that cell phones and other social media are supposed to keep everyone connected but they may just drive us all apart.
Premium Mobile phone Sociology Time
With access to technology in the classroom greatly surpassing that of the 20th century‚ students of today are now accustomed to different modes of enquiry and have therefore developed different modes of learning. As such‚ the need for teaching methodologies to adapt to both the new technologies and the students at which they are targeted has greatly increased. Furthermore‚ in an age where advancements in technology have become a quotidian occurrence‚ there have consequently been many theories about
Premium Education Learning Educational psychology