TOP ADVERTISING CAMPAIGNS Marketer | Campaign | Agency | Years | Volkswagen | "Think Small" | Doyle Dane Bernbach | 1959 | Marlboro | The Marlboro Man | Leo Burnett Co. | 1955 | Nike | "Just Do It" | Wieden & Kennedy | 1988 | Absolut Vodka | The Absolut Bottle | TBWA | 1981 | Miller Lite | "Tastes great‚ less filling" | McCann-Erickson Worldwide | 1974 | Avis | "We try harder" | Doyle Dane Bernbach | 1963 | Apple Computer | "1984" think different | Chiat/Day | 1984 | Pepsi-Cola
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I’m writing about raising awareness to low-income children around America that aren’t able to play sports. I have been blessed and lucky: that I had parents that had the resources for me to be able to play at high level of soccer‚ basketball‚ football‚ and lacrosse. You can call me a spoiled brat because I had pirate lessons which consisted $60 per hour (sometimes more) when it came to basketball. I was also able to go to sports camps before the seasons started which gave me an advantage when the
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Advertising Campaigns Abercrombie & Fitch is a retail clothing store geared towards young Americans from the ages of 16-24 years old that some would refer to as preppy or cheeky. Their customers care about shallow things such as their outer appearance as well as being worried about deeper topics such as being environmentally conscious. Their customers are thin-average in weight. People that shop at Abercrombie & Fitch have more of a disposable income than the average person and are looking to
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Language Awareness 1 – part 1. Complete the chart by analyzing the language as if you were going to pre-teach it Example Part of speech/name of tense/analysis of form What does it mean in this context? Concept check questions Pronunciation 5.Complicated Adjective Made up of different parts or aspects that are difficult to understand‚ difficult‚ Complex. 1.Is it easy to understand?(no) 2. Does it have many aspects or parts? (yes) 3. Is it difficult? (yes) /’kɒmplɪkeɪtɪd/ Four syllables
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organisations are raising awareness and creating campaigns to halt the rise of obesity and create and healthier nation. The creation of campaigns such as “Go 2 & 5”‚ “Measure up” and “Swap It‚ Don’t Stop It” have been rolled out nationally over the years in attempt to raise awareness on the dangers of obesity. By looking at the factors‚ associated problems and previous actions taken‚ we will be able to form new campaigns to improve Australia’s future. Obesity
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A little over a week from now‚ October 8th through the 14th‚ is OCD awareness week. About a year and a half ago‚ I became severely anxious regarding stepping on floors such as linoleum due to the cracks and lines. This might be hard to understand‚ but for me it felt real. My distorted idea was that if I stepped on a crack‚ my family members will become sick or injured. Soon the only flooring I was able to walk freely on was carpet and certain woods. I couldn’t go in public‚ I couldn’t use many bathrooms
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H2 and H3‚ but much of the success would have to depend on the marketing. Rather than turning to a roster of ad agencies it usually worked with‚ GM hired a young Boston creative boutique‚ Modernista!‚ in 2000. The initial goal of the $35 million campaign‚ begun in August 2001‚ was to establish Hummer as a luxury brand. Thus‚ images ofmud-splatteredHummers that played up the vehicle’s off-road capabilities were scrapped in favor of shots that made it seem jewel-like. Once the brand was repositioned
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Dementia awareness Outcome 1 Understand what dementia is 1. Explain what is meant by the term ’dementia’ Dementia is a non-specific illness syndrome with serious loss of global cognitive ability. It can be static or progressive. More common above the age of 65 but can occur before that age‚ when it’s called „early on set dementia”. It can occur becouse of a brain injury (e.g. stroke) or with a disease or damage in the body (e.g. Alzheimer’s disease‚ Parkinson disease). The main signs and symptoms
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In this essay we will be discussing the MTN Ayoba Campaign. We will firstly give a brief background of the MTN brand and then identify the objectives of the campaign. We will also be analyzing the market competition and category. We will briefly explain who we believe to be the target market and will lastly explain why the MTN Ayoba Campaign is successful. MTN is a communication company‚ focused on the African continent. MTN has been defined as “A global communications partner and world-class
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Phonemic awareness involves making relationships to sounds and later serves as the basis for spelling. According to Tompkins (2014)‚ "Children learn to notice and manipulate the sounds of oral language and when phonemically aware‚ understand that spoken words are made up of sounds" (p. 142). Sometimes phonemic awareness can be confused with the building block known as phonics‚ but there is a distinguishing factor that separates the two. Phonics involves hearing sounds and being able to identify
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