"Health fund advertising" Essays and Research Papers

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    Pension Funds

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    Q1‚ While pension funds hold bonds as their asset‚ they also have obligations as liability. Lower interest rate‚ namely a lower discount rate‚ on one hand‚ increases bonds’ return‚ on the other hand‚ it also increase pension funds’ liabilities‚ which is the discounted value of future obligations. Moreover‚ bonds in asset side are usually in shorter term than long-term liabilities‚ and therefore are less sensitive to interest rate change. As a result‚ the increase in liability exceeds the value increase

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    Pension Funds

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    A pension fund shall be a pool of assets‚ established under a contract and not having legal personality‚ owned jointly by several persons in a partial ownership and the ownership shares represented by units in the pension fund. Each unit shall represent the ownership of a proportional part of the assets held in the pension fund structure. The pension fund shall be managed by a management company according to a pension fund contract with the unit-holders‚ with the objective to increase the

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    sources of funds

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    SOURCES OF SHORT TERM FUNDS Referring to any investment‚ financial plan‚ or anything else lasting for one year or less. Short term investments and financial plans usually involve less uncertainty than long-term investments and financial plans because‚ generally speaking‚ market trends are more easily predictable for one year than for any longer period. Likewise‚ short-term financial plans are more easily amendable as a result of the short time frame. Short-term financial plans usually involve investing

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    Pension Funds

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    development of stock markets through a corporate governance channel‚ i.e. pension funds become large shareholders of publicly traded firms and therefore have the incentives to monitor managers and improve investor protections. This paper reviews the literature on the corporate governance channel associated with pension reforms in developing countries‚ and asks what we know and need to know about it. We know that pension funds are not yet large shareholders of publicly traded firms in developing countries

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    Sources of Funds

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    Sources of Funds There are several sources of finance/funds available to any company. Some of the parameters that need to be considered while choosing a source of fund are: • • Tenure • Leverage planned by the company • Financial conditions prevalent in the economy • 2. Cost of source of fund Risk profile of both the company as well as the industry in which the company operates. Categories of Sources of Funds (i) Long term Refer to those requirements of funds which

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    Advertising

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    Advertising is the name given to the process of commercial promotion of goods and services in order to increase the sales. However‚ it can be done from many mediums like television‚ newspaper‚ wall paintings‚ billboards‚ magazines‚ internet‚ or by the word-of-mouth and in many other ways. Advertising is help to inform the ability of the product or services in the market and help to encourage customer to buy it at the same time. Advertisement done normally is to capture the attention of the customer

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    Acumen Fund

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    areas of Kenya. Acumen’s core goal is to invest in ventures that make an impact in the Base of Pyramid sector and that show potential to scale while bringing in a return on investment for Acumen. Ecotact ranks high in its commitment to the Acumen Fund mission because it focuses on providing a solution for the sanitary need in the Base of Pyramid space within Kenya. Furthermore‚ Ecotact shows significant potential to scale by adopting the franchise model. According to the assumptions given in the

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    Advertising

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    Explain how logos‚ ethos and pathos are used in advertising. Advertising is a form of communication for marketing used to encourage‚ persuade or manipulate the audience to continue or take new actions. Many companies‚ be it a popular brand like apple or a local brand like F&N‚ use advertising to market their products. In order for these advertisements to be effective they need to be rhetoric and so‚ use the three forms of rhetoric: Pathos‚ Logos and Ethos to persuade the audience to purchase their

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    Advertising

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    audiences and technological advances. I believe these are the biggest problems facing advertising today and for the decade ahead. First‚ I will go into generational characteristics and what problems they constitute. For the older World War II generation‚ ages 75 and up‚ they respond to traditional advertising of television‚ paper magazines‚ newspapers‚ and so forth. Very little are reached through social media and advertising with new technology. They do not spend as much money as the other generations

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    Advertising

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    Definition Advertising is a form of communication used to persuade an audience (viewers‚ readers or listeners) to take some action with respect to products‚ ideas‚ or services. Most commonly‚ the desired result is to drive consumer behavior with respect to a commercial offering‚ although political and ideological advertising is also common. Advertising messages are usually paid for bysponsors and viewed via various traditional media; including mass media such as newspaper‚ magazines‚ television

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