Jude Excell L. Morales BSCS IV-A CASE STUDY 1 You Are Your Own Worst Enemy Q1. Think of yourself as a business manager. You have employees you supervise and you are responsible for ensuring that they meet daily work quotas. But you find they are spending a couple hours per day shopping online‚ chatting with their friends through instant messaging‚ and so on. How do you motivate your employee to perform their work? How do you restrict them from non-work-elated activities without creating
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TRM 472- BUSINESS STRATEGY | MGM MIRAGE CASE ANALYSIS | MERVE BUBLİŞ - 2007103241 | 22.03.2012 | I. INTRODUCTION MGM Mirage is one of the largest gaming industries in the United States and mainly located in Las Vegas‚ Nevada. The first MGM Grand was established in Las Vegas‚ Nevada in 1973. After investing in land on the strip the company followed with Treasure Island and the Bellagio. The MGM Mirage was created during the merger in 2000. Since this merger‚ MGM
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Problem statement: CHN Incorporated is evaluating the purchase of Hope Enterprises. The company could enhance its position in the mid-market gaming casino hotel business with the acquisition of Hope Enterprises. Hope Enterprises is considered a prime acquisition because of its strategic location‚ customer segment‚ booming market .The overall gaming casino business is predicted to boom in the coming year‚ with revenues increasing by 15%. However‚ CHN has to evaluate the synergies with Hope enterprises
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1. After reading the articles and the case‚ what does "disruptive technology" mean to you? What are the principles behind it? How can you determine whether a technology is disruptive or not? Disruptive technology is an innovative technology providing a new set of attributes‚ which may not be valued and accepted by the mainstream customers but can make a faster performance improvement than the existing mainstream technologies. In doing so‚ it has the capability of creating its own market with a
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Case Study # 10 1. What‚ if anything‚ should Sony do to turn around the sales of the PS3? 2. What has been Sony’s strategic approach with regard to new product development? 3. What are the key success factors in the video gaming industry today? Are these the same as in the past? 4. What was Sony’s marketing program for the launch of the PS3? What is the competitive advantage of the PS3? What are the weaknesses of the PS3? 5. Compare the marketing program of the Nintendo Wii to the PS3. How are they
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Advance‚ Game Boy Advance SP‚ Game Boy Micro‚Nintendo DS‚ Nintendo DS Lite‚ Super Mario Brothers game series‚ Donkey Kong and the Zeldagame series (Thompson‚ Strickland‚ & Gamble‚ 2010‚ pp. C-238-239).In 2006‚ the company released a brand-new and unique gaming system‚ Nintendo Wii‚ whichwon the majority of the video game console marketing share. Currently‚ Wii console and gamesales have dramatically dropped due to the current recession. Additionally‚ gamers and analystsare beginning to ask what next console
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find new avenues of growth and include flexibility in business model to sustain profitability. Alternatives A) Blockbuster can bring a change in its business model to be competitive in pricing B) It can foray into new businesses like video gaming and audio cassettes to increase its customer base and enter into new laser disks business by gauging the movie watching behaviour C) Instead of targeting European and other developed countries it can start its
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Handout SMM Final Presentation Content DRETS Analysis SWOT-TOWS Analysis Aspect 1 Service Provider - Ansoff Growth Matrix - Business Strategy Tready & Wiersema Aspect 2 Service - BCG Matrix - Innovation of Service Aspect 3 Customers - Adoption Lifecycle by Moore - The Customer Satisfaction Model of Zeithaml & Bitner Aspect 4 Service Delivery - Service Delivery Processes Classification by Lovelock - Technology Acceptance Model Aspect 5 Relationship - Perception of Service
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the various efforts undertaken by the company such as intensive R&D‚ good supplier relations‚SCM‚vertical integration‚ digital product innovation‚ etc. and the excellent Digit All campaign .. For domestic market‚ it had a dominant position. In the case of International markets‚ Samsung implements a multibrand‚ multisegment strategy. The brand is at different stages of development in different country markets. In the US • Samsung brand is at the turning-point stage. ( awareness is good‚ generating
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Summary: The purpose of the case is to discuss the success of the new product launch in regards to product features‚ brand loyalty‚ content availability‚ third-party support‚ and adherence to industry standards. Sony launched the PS3 in November 2006‚ which brought innovation and development of technology to customers. However‚ the price dropped and over one third of PS3 consoles never sold in February 2007 (J. Paul). Product features: The PlayStation 3 contains the most advanced technology
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