Smiggle is an Australian based international stationary company created in 2003. The company offers a unique range of bright and colourful stationary products to customers‚ offering an alternative and distinct product to the market (smiggle.com.au‚ 2012). To continue to sell their product and generate a profit Smiggle must continue to engage in the marketing process to generate interest in their product and generate sales. This makes marketing an essential tool to businesses. Acting as a customer’s
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“It is a mistake to reject religious principles in favour of secular/ethical principles for guidance in medical ethics.”- Examine and comment on this claim‚ with reference to the topic you have investigated. (50 marks) Ethics are moral beliefs and theories which people can choose to abide by in order to judge an action as either right or wrong. Medical ethics needs a set of moral guidelines to act upon in serious cases and dilemmas because it usually involves deciding the consequences of a person’s
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PERCEPTION TOWARDS ONLINE SHOPPING: AN EMPIRICAL STUDY OF INDIAN CONSUMERS Zia Ul Haq Assistant Professor‚ Central University of Kashmir‚ Jammu & Kashmir Email: zia@cukashmir.ac.in ABSTRACT Consumers are playing an important role in online shopping. The increasing use of Internet by the younger generation in India provides an emerging prospect for online retailers. If online retailers know the factors affecting Indian consumers’ buying behaviour‚ and the associations between these factors
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Positive Psychology An Introduction Martin E. P. Seligman Mihaly Csikszentmihalyi A science of positive subjective experience‚ positive individual traits‚ and positive institutions promises to improve quali~. ’ of life and prevent the pathologies that arise when life is barren and meaningless. The exclusive focus on pathology that has dominated so much of our discipline results in a model of the human being lacking the positive features that make life worth living. Hope‚ wisdom‚ creativity‚ future
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FACULTY OF ECONOMICS AND SOCIAL SCIENCES ECONOMICS PROGRAM ENVIRONMENTAL ECONOMICS HOMEWORK Nº 1 – ECONOMIC FUNDAMENTALS OF ENVIRONMENTAL ECONOMICS HOMEWORK GUIDELINES Individual Homework Assignments and Concept‐In‐Action Oral Presentation Please read through this whole page before you send anything: 1. If you have a reading assignment‚ read it. Do not go looking for answers only. 2. Please‚ inside the file‚ write at the top of the page the following information of your homework: date
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1. Overview of the Modern Macroeconomy 1.1 Essential Structure (1) Scarcity in Resources Choice = Decision Making = Tradeoff Market/Price Mechanism Exchange = Swap = Transaction = Trading Factor Demanders (Employers) Micro Partial Equilibrium Macro General Equilibrium Factor Markets Labor etc. Wage etc. Factor Suppliers (Employees) Production Cost Firms (Labor) Income Intervention by Policy and Regulation Government Transfer Income Tax Subsidy Sales Tax Households
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INTRODUCTION With its booming economy and ever-growing market‚ China is expected to become the most popular MICE destination worldwide in the future. China possesses the attractive combination of rich cultural heritage‚ breathtaking landscapes‚ and one of the world’s fastest growing economies. Most renown international hotel chains have set up facilities in the major MICE destinations Beijing‚ Shanghai‚ and Guangzhou‚ as well as in less-known locations‚ such as Xi’an‚ Guilin‚ and even the tropical
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1 Introduction Utilitarianism is a major position in normative ethics stemming from the late 18th and 19th century philosophers Jeremy Bentham and John Stuart Mill. Contrary to the deontological approach to ethics that perceives morality as a duty or a moral rule that has to be followed‚ utilitarianism is a form of teleological ethics focussing on the consequences of actions meaning that the moral value of an action is solely determined by its outcome. Thus an action is considered right if it tends
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to the right direction. Many methods exist for doing traditional usability evaluations‚ but user experience (UX) evaluation differs clearly from usability evaluation. Whereas usability emphasizes effectiveness and efficiency [5]‚ UX includes hedonic characteristics in addition to the pragmatic ones [6]‚ and is thus subjective [3‚12]. Therefore‚ UX cannot be evaluated with stopwatches or logging. The objective measures such as task execution time and the number of clicks or errors are not
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Outline This paper discusses the following aspects among others: 1) The definition and description of utilitarian theory. 2) Reviews the article “Interest s‚ Universal‚ and Particular: Bentham’s Utilitarian Theory of Value.” 3) Reflects on recent events in the news chronicling human rights violation in public and nonprofit organizations trough the selection of 3 specific examples of human rights violations in a public or nonprofit organization 4) Consideration of how the
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