Marketing Strategies in the Competition between Branded and Generic Antibiotics (A) Clamoxyl in 1996 02/2007-5057 This case was prepared by Pierre Chandon‚ Assistant Professor of Marketing at INSEAD‚ Olivier Kovarski‚ Professor of Marketing at ESC Normandie‚ Jacques Lendrevie‚ Professor of Marketing at HEC‚ Sarah Spargo‚ Research Associate at INSEAD‚ and Marc Vanhuele‚ Associate Professor of Marketing at HEC‚ as the basis for class discussion rather than to illustrate either effective
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Normal and abnormal changes within the GI system for the elderly (905) Mouth: gingival retraction‚ decreased taste buds‚ decreases sense of smell‚ decrease volume of saliva‚ atrophy of gingival tissue; loss of teeth‚ dentures‚ difficulty chewing‚ diminished sense of taste‚ dry oral mucosa‚ poor fitting dentures Esophagus: lower esophageal sphincter pressure decreases‚ motility decreases; epigastric distress‚ dysphagia‚ potential for hiatal hernia and aspiration ABD wall: thinner and less taut
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KEY TERMS a-‚ an- = no‚ not (as in anemia}. AAA – abdominal aortic aneurysm. AAA – diagnostic arthroscopy‚ operative arthroscopy‚ and operative arthrotomy. A&P – anterior and posterior vaginal repair Ab‚ ab – abortion. ab- = away from. abate – to lessen or decrease. abdomen – the anterior portion of the body between the thorax and the pelvis. abdomin/o = abdomen (as in abdominocentesis). abdominal – pertaining to the abdomen. abdominal cavity – contains organs such as the stomach
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The nurse is taking the health history of a 70-year-old patient being treated for a Duodenal Ulcer. After being told the patient is complaining of epigastric pain‚ the nurse expects to note which assessment finding? Melena Nausea Hernia Hyperthermia A nurse is providing discharge teaching for a patient with severe Gastroesophogeal Reflux Disease. Which of these statements by the patient indicates a need for more teaching? Top of Form “I’m going to limit my meals to 2-3 per day to reduce acid secretion
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The Feasibiliy of Garlic (Allium sativum) Bulb Extracts as a substitute for essential oils used in Hand Sanitizers It is amazing to realize that between 10‚000 and 10 Million microorganisms are living on each hand. Hand Sanitizers prevent illness by killing almost every one of them. One of the greatest advances in the history of Medicine was the discovery of microorganisms and their connection to disease. Less than 150 years ago‚ surgeons were performing surgery without even washing their
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Exercise 8-B Differential Staining Gram Staining and Acid Fast Staining Introduction: Differential Staining‚ one which facilitates differentiation of various elements in a specimen is a general term that can refer to a number of specific processes. Using multiple stains can better differentiate between different microorganisms or cellular components of a single organism. Gram’s Stain is a widely used method of staining bacteria as an aid to their identification. It was originally devised by Hans
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Incidence- the number of NEW CASES of cancer diagnosed per year Prevalence- the number of CASES OF CANCER EXISTING in the population during the year Mortality- the number of DEATHS attributed to a particular type of cancer per year Lung cancer remains the leading cause of cancer death Lung cancer rates are climbing among women and leveling off in men Mortality for breast and prostate cancer are dropping Cancer is a generic term for a disease with 3 key features-ability to proliferate indefinitely
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Long-term effects of alcohol From Wikipedia‚ the free encyclopedia Jump to: navigation‚ search Long-term effects of alcohol Classification and external resources ICD-10 F10.1 Disability-adjusted life year for alcohol use disorders per 100‚000 inhabitants in 2004. no data less than 50 50–150 150–250 250–350 350–450 450–550 550–650 650–750 750–850 850–950 950–1050 more than 1050 Total recorded alcohol per capita consumption (15+)‚ in litres of
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BRAND NAME GENERIC NAME THERAPEUTIC CLASSIFICATION INDICATION OR USE 1. ADVIL IBUPROFEN anti-inflammatory‚ analgesic and antipyretic Management of mild to moderate pain & inflammation 2. ALAXAN IBUPROFEN PARACETAMOL Analgesics (Non-Opioid) & Antipyretics Relief of mild to moderately severe pain of musculoskeletal origin 3. AMBROLEX AMBROXOL Cough & Cold Preparations Acute exacerbations of chronic & asthmatic bronchitis‚ bronchial asthma & bronchiectasis 4. ARTHRO - - - 5. ASCOF FORTE Vitex negundo
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The ulnar nerve is formed from the medial cord nerve roots of C7-T1. Originating in the brachial plexus‚ it descends down the arm before passing around the medial epicondyle of the elbow (the so-called funny bone) and then passes between the heads of flexor carpi ulnaris (FCU). It gives some cutaneous branches just before the wrist whilst the motor branches pass around the hook of hamate. Its motor contribution is to all small muscles of the hand except the lateral two lumbricals as well as FCU
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