IKEA INVADES AMERICA What factors account for the success of IKEA? From the very first day of its business‚ IKEA had pursued a strategy of cost-leadership‚ today with huge catalogs of good looking products‚ that are also practical‚ maintaining the lower sell prices thanks to maximal company efficiency with savings in every directions‚ that translates in saving for the customer. IKEA creates its own huge international market “niche” positioning itself in the mass market‚ that allows IKEA
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Ancient Greece has been celebrated for its cultural achievements and its government. Although most of this culture was changed or altered after the Roman Empire came to existence Greek theatre has come to be the main contributor to the structure of theatre today. The style of writing the plays; comedy and tragedy‚ and the layout of the theater itself has evolved from the original format comprised by the Athenians. Theatre was a huge part of ancient Greek culture‚ with theaters in every town and
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The Nile River Herodotus‚ a well-known Greek Historian‚ Called Egypt: ‘The Gift of The Nile.’ If it was not for the existence of the Nile River‚ Egypt would have been miles of barren sand with no future. The Nile played such an important role in the development of the Ancient Egyptian civilization that the history of Egypt and the Nile cannot be separated. The Nile is 6650 km long and 2.8 km wide. This makes it the longest river in the world. It has a very large catchment area of more than
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Colonization and Maritime Navigation COLONISATION As Greece is comprised of many islands‚ the sea has always played an important role in its history. Colonization of surrounding areas began during the Geometric Period (900-700 BCE)‚ and continued throughout Archaic and Classical Greece. Starting around 700-600 BCE the more powerful Greek city states gradually began establishing colonies‚ first in the Mediterranean‚ and then all the way from western Asia Minor‚ to southern Italy‚ Sicily‚ North Africa
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1. What factors account for the success of IKEA? Three factors account for IKEA’s success in the furniture retailing industry: First‚ their Scandinavian designs are simple but unique. In the past‚ IKEA’s designs were functional at best‚ ugly at worst (Moon‚ 2004). The company had gradually but deliberately adopted a more distinct design aesthetic (Moon‚ 2004). Second‚ IKEA is cost efficient. As back as 1956‚ IKEA began testing flat packages. IKEA designs products so that they can be packed flat
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The founder of IKEA‚ Ingvar Kamprad registered his firm 1943. In 1958 he opened his very first IKEA store in Älhult‚ Sweden. From that moment‚ IKEA have continuously expanded by invaded new countries and opening new stores. Today IKEA is one of the leading home furnishings brands in the world with more than 235 stores in more than 30 countries. From being a one man enterprise IKEA now have astonishing 110‚000 co-workers and a turnover of over 20 billion Euros on a worldwide basis (IKEA website 2008)
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The Age of Greece Painting is silent poetry‚ and poetry is painting that speaks. – Plutarch. It would be remiss to discuss any genre of visual art and not give credit to the influence that the ancient Greeks‚ especially during the Golden Age‚ have had on the arts. The Greek’s Golden Age was a time of peace and cultural prosperity‚ and it was the time that most of Greece’s contributions to Western civilization came. Their influence can be seen in any sculpture or painting especially those that
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Ancient Greece Greece today is very different from what it was centuries ago. The beliefs are the same and the Gods who once ruled still live among in myths and tales told from generation to generation. Ancient Greece made many influential contributions to western civilization such as in the areas of philosophy‚ art‚ architecture‚ math and science. All of the achievements that ancient Greece has made was done simultaneously while fighting two wars‚ the Peloponnesian war and the Persian war. Greek
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Throughout the ages of ancient Greece‚ many different types of rule were enacted. Some were more rare than others‚ such as monarchies‚ but they all played at least a small part in Greek history. Monarchy was not a common type of rule in Greece. The Greek people‚ especially those of the city state of Athens‚ would often conflate monarchy with tyranny. The Athenians were subjected to the invasions of Darius and Xerxes of Persia‚ so it would make sense that they would hold animosity against these tyrants
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Greece‚ which is located in Europe‚ is one of the most gorgeous places to visit with beautiful beaches‚ great archaeological sites and cities‚ several historical monuments which have inspired some modern education and culture around the world. According to the 2001 census the population of Greece is home to 10‚964‚020 people. Greece has received a large number of immigrants since the early 1990s (Greece‚ 2008). The majority of them come from the neighboring countries. The population of northern
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