CHAPTER ONE 1.0 INTRODUCTION 1.1 Background Organisations‚ both private and public‚ in today’s dynamic marketplace and market space are increasingly leaving antiquated marketing philosophies and strategies to the adoption of more customer-driven initiatives that seek to understand‚ attract‚ retain and build intimate long term relationship with profitable customers (Kotler‚ 2006; Gronroos‚ C 1994; Paradise-Tornow‚ 1991; Narver and Slater‚ 1990). This paradigm shift has undoubtedly led to the
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The Cost of Turnover Putting a Price on the Learning Curve by Timothy R. Hinkin and J.BruceTracey Employee turnover does more than reduce service quality and damage employee moraleit hits a hotels pocketbook. E mployee turnover has long been a concern of the hospitality industry‚ and therefore of researchers who examine industry human-resources concerns. One stream of research that arose in the past 20 years was an effort to quantify the cost of employee turnover. Although most managers
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An Analysis of the Satisfaction of late night Grocery Shoppers: The Case of Tesco ABSTRACT The research aims to have a deeper understanding of the factors that influence customer satisfaction at Tesco especially at night shifts. It also tries to erect a framework for the understanding of the physical and mental hazard that the shift workers have to encounter in their night shift work. It starts with the general discussion about the customer satisfaction‚ marketing process and other general
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Table of Contents TOC \o "1-3" \h \z \u Executive Summary PAGEREF _Toc395399003 \h 2Introduction PAGEREF _Toc395399004 \h 3Literature Review PAGEREF _Toc395399005 \h 4Research methodology PAGEREF _Toc395399006 \h 8Hypothesis PAGEREF _Toc395399007 \h 9Data Analysis PAGEREF _Toc395399008 \h 10Result of the Analysis: PAGEREF _Toc395399009 \h 11Conclusion PAGEREF _Toc395399010 \h 16Recommendation PAGEREF _Toc395399011 \h 16References: PAGEREF _Toc395399012 \h 17 Executive SummaryThis research is
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Comparative Study of Islamic Banking 45 CHAPTER 3 Literature Review and Theoretical Framework Service Quality Customer Satisfaction Bank Performance Service Quality and Customer Satisfaction in the Banking Sector Service Quality‚ Customer Satisfaction and Bank Performance in the Banking Sector Hypotheses‚ Conceptual Model and Theoretical Framework Comparative Study of Islamic Banking 46 Chapter 3 Literature Review and Theoretical Framework Banks are competing in a highly
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Historical development of strategic management Birth of strategic management Strategic management as a discipline originated in the 1950s and 60s. Although there were numerous early contributors to the literature‚ the most influential pioneers were Alfred Chandler‚ Philip Selznick‚ Igor Ansoff‚ and Peter Drucker. Alfred Chandler recognized the importance of coordinating the various aspects of management under one all-encompassing strategy. Prior to this time the various functions of management
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Hawkins‚ T. D. S.‚ Hawkins D I. (1993) Marketing Research: Measurement And Method 6Th Ed. England: Prentice Hall. Veal‚ A. J. (2006) Research Methods for Leisure and Tourism: A Practical Guide. Pearson Education. W. Earl Sasser‚ L. A. S.‚ James L. Heskett. (1997) Service Profit Chain. Simon and Schuster‚.
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Best Practice Companies: Training in the Airline Industry Introduction: After September 11th‚ there was a great deal of turmoil in the airline industry as a tremendous amount of money was needed to be allocated toward other things such as security enhancements. As a result‚ most airlines cut back costs in other departments‚ especially in the department of training. However‚ some airlines deemed training their employees effectively to be pertinent to their development‚ and thus decided to enhance
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1.1 Introduction Banks are playing a very important role in the economic development of a nation. The healthiness of the economy is directly connected to the soundness of its banking system. The role of banks has placed them as a very valuable partner in the process of economic development. Nowadays‚ banks are very useful for the utilization of the assets of a nation. If there would be no banks then a large segment of assets in the country would stay idle. It is possible to attaining long-term
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International Journal of Marketing Studies; Vol. 4‚ No. 6; 2012 ISSN 1918-719X E-ISSN 1918-7203 Published by Canadian Center of Science and Education Customer Satisfaction in the Mobile Telecom Industry in Bahrain: Antecedents and Consequences Mohammed M. Almossawi1 1 Department of Management & Marketing‚ College of Business Administration‚ University of Bahrain‚ Sakheer‚ Kingdom of Bahrain Correspondence: Mohammed Almossawi‚ College of Business Administration‚ Department of Management & Marketing
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