Chapter I Introduction Technology has brought so many changes in our lives. Inventions of machines and other equipments have helped us to do our job efficiently in a most convenient way. Computerized systems have contributed a lot in the field of business industry. Computerized systems are one of the reasons why business transactions are done quickly and in a productive way. For a business to stay competitive in the field it belongs to‚ it is very important to be aware and updated
Premium Customer Truck
STUDENT ID: 10038731 PROGRAMME: MSc. Business with International management SUPERVISOR: Dr Zhibin Lin TITLE: What Makes Customers Satisfaction: A Study on Mobile Telecommunication Sector of Vietnam. DATE: 20/09/2012 Dissertation submitted in partial fulfilment of the requirements of the Masters Degree in [MSc. Business with International Management] Newcastle Business School at the University of Northumbria at Newcastle DECLARATIONS I declare the
Premium Customer service Scientific method Customer relationship management
Assumption University the study of word of mouth on Air Asia By Group 2 SECTION 405 1. Ms. Xi Yang ID 5145625 2. Ms. Papatsara T. ID 5214204 3. Mr. Suracha H. ID 5215708 4. Ms. Taweeporn K. ID 5218389 5. Mr.Gearati T. ID 5313140 6. Ms.Xuefei Y. ID 5338415 Submitted to Asst. Prof. Dr. Nucharee Supatn A Final Report for MGT 3940: Business Research methods Martin de Tours School of Management Assumption University
Premium Airline Low-cost carrier
CASE Teaching Notes for RETAILING MANAGEMENT Second Canadian Edition CASE 1 – eBay Synopsis: eBay pioneered online person-to-person trading by developing a web-based community in which buyers and sellers are brought together in an efficient and entertaining auction format to buy and sell personal items such as antiques‚ coins‚ collectibles‚ memorabilia‚ stamps‚ and toys. Discussion Questions 1. What are the advantages and disadvantages from the buyer’s and seller’s perspectives of buying merchandise
Premium Retailing Coffee Sales
[pic][pic] School of Management Blekinge Institute of Technology What Drives Customer Loyalty and Profitability? Analysis of Perspectives from Retail Customers in Ghana’s Banking Industry By: Daniel Nukpezah & Cephas Nyumuyo Supervisor: Prof. Anders Hederstierna [pic] Thesis for the Master’s degree in Business Administration
Premium Bank
importance of loyalty has been widely recognized in the marketing literature (Oliver‚ 1999; Samuelson & Sandvik‚ 1997; Howard & Sheth‚ 1969) 13 Customer loyalty represents the repeat purchase and referring the company to other customers (Heskett‚ 1994) Customer loyalty reduces marketing costs and that the relative costs of customer retention are substantially less than those of acquisition (Fornell & Wernerfelt‚ 1987). Hallowel (1996) characterize customer loyalty as the relationship
Premium Mobile phone Service system Customer
Marketing Plan for the April 2010 Executive Summary Contents: Executive Summary 2 1.0 Corporate objectives and strategy 5 2.0 Marketing audit 5 2.1 External Analysis – PESTLIED 5 2.2 Industrial and Market Analysis 7 2.3 Competitive Analysis 9 2.3.1 Direct competition 9 2.3.2 Indirect Competition 9 2.3.3 Critical Success Factors 9 2.4 Customer Analysis 10 2.4.1 Grey Market Customers 10 2.4.2 The business related travel. 11 2.4.3 The youth market
Premium Marketing
and Kanuk‚ L. L.‚ (2000)‚Consumer behavior‚ Seventh Edition‚ Prentice Hall‚ US. Savitt‚ R. (1986). Time‚ space and competition- formulations for the development of Marketing Strategy. Managerial and Decision Economics 7‚ 11-18. Schlesinger‚ L. and Heskett‚ J. (1991) "Breaking the cycle of failure in service"‚ Sloan Management Review‚ spring‚ 1991‚ pp. 17-28. Statistics‚ Uganda Tourism [On-line]‚ 2010. URL: http://www.student.chula.ac.th/%7E46455064/2003.htm Sherden‚ W Storbacka‚ K. Strandvik‚ T. and
Premium Hotel Service Customer satisfaction
Assessment Techniques in HR Diagnostic Tools Commonly used in Business Organizations Pooja Lalwani (HR001) Anusha Srivastava (HR004) Sravanthi Karoor (HR007) Aashka Humble (HR010) Executive Summary This report examines the different kinds of diagnostic tools used by the organizations to identify discrepancies in their performance and help them move towards organizational efficiency. The report evaluates five diagnostic tools which are: 1. Organizational Health Index 2. Organizational Cultural
Premium Organizational studies Organization Organizational studies and human resource management
Ginter‚ J.L. and Stock‚ J.R. (2007) The Ohio State University 2007 survey of career patterns in logistics and Website at www.cscmp.org. 15. Christopher‚ M. (1986) The strategy of distribution management‚ Heinemann‚ Oxford. 16. Shapiro‚ R.D. and Heskett‚ J.L. (1985) Logistics strategy‚ West Publishing‚ St Paul. 17. Bowersox‚ D.J.‚ Closs‚ D.J. and Cooper‚ M.B. (2007) Supply chain logistics management (2nd edition)‚ McGraw-Hill‚ New York‚ NY. 18. Malone‚ R. (2006) Logistics costs soar‚ Forbes.com‚
Premium Supply chain management Supply chain Logistics