defining feature of a service and that which primarily differentiates it from a product. Also‚ it poses a unique challenge to those engaged in marketing a service as they need to attach tangible attributes to an otherwise intangible offering. Heterogeneity/Variability: Given the very nature of services‚ each service offering is unique and cannot be exactly repeated even by the same service provider. While products can be mass produced and be homogenous
Premium Marketing
Operations Management textbook notes CHAPTER 1 * Services are deeds‚ processes and performances. Interactions between customers and service employees and physical resources. * Roles of services in economy: financial services‚ manufacturing‚ distribution services‚ personal services‚ government‚ business‚ infrastructure * Services are not peripheral activities but rather an integral part of society * Stage of economic Activity: 1) Quinary- extending human potential (health
Premium Economics Customer Customer service
Presentism is the metaphysical view that “only presently existing things exist”1. While this view is coherent with Newton’s theory of spacetime‚ it faces some challenges when combined with the Theory of Special relativity (STR). In this essay‚ I will first articulate more specifically the thesis of presentism and show the main arguments of the opposite position known as eternalism. I will then outline the special theory and its consequences for the metaphysics of presentism. I will consider some
Premium Special relativity Frame of reference
within organizations. Using a feminist insight she describes different inequalities maintained and produced by the organization. Her data covers a wide range of approaches to information on these trends. Holvino‚ E. (2010). Intersections: The Simultaneity of Race‚ Gender and Class in Organization Studies. Gender‚ Work & Organization‚ 17(3)‚ 248-277. doi:10.1111/j.1468-0432.2008.00400.x The author identifies the weakness of the intersections race‚ gender and class used in feminist studies. This
Premium Gender Organization Gender studies
Executive Summary This report highlights the distinctive characteristics that the Hard Rock Hotel chain possesses in its business‚ and also the competitive advantages it has over its competitors with its current service management system. Research for this report includes the evaluation of the service package provided by the hotel. Following that‚ recommendations are also given as a basis for the company to make an improvement on its competitive advantage in the current industry. The Hard
Premium Rock music Hotel
it is instead of a representation of something else. These two artists accomplish this idea through the speed and rhythm contained in each work‚ unlikely associations made between the elements of each piece‚ and the creation of multiplicity and simultaneity within each work. Duchamp ’s Nude Descending a Staircase No.2 maintains a constant speed through the illusion of movement. Duchamp used the technique of overlaying phases of the movement of a figure descending a staircase to create angles that
Premium Cubism
principle four in a separate Chapter. On the first reading‚ it seems difficult to understand Aristotle ’s goal in this detailed study. The unity of the inquiry is not really evident: Aristotle tests certain criteria (contrariety‚ a more and a less‚ simultaneity) for each category. Nevertheless‚ when we more closely compare the structure and the results of Chapters V‚ VI‚ VII‚ and VIII‚ we can put forward an idea of Aristotle ’s aim and propose an interpretation in which he would look for determining
Premium Correlation does not imply causation
Nursing‚ is considered a practice-based discipline involving many nursing theories as well as inputs from several other scientific disciplines. It is also a branch of knowledge that is ordered through the theories and methods that is evolving as inputs from several other scientific disciplines. Nursing practice integrates numerous roles and functions of the nurse as it focuses mainly on the achievement of optimal functioning of the patient. It encompasses the maintenance and promotion of health of
Premium Nursing Nurse Nursing theory
Week1 journal assessment1 Q1: Explain and discuss characteristics of the service in this case. There are four typical characteristics of the service marketing which include intangibility‚ variability‚ perishability and simultaneity (Lovelocker‚ Paul and Jochen2011‚ 14). In this case‚ the parking service is providing the security and safety for the customers ’ cars which is definitely intangible. And the long-stay parking service also offers some special services to satisfy the different demand
Premium Marketing Business
RELEVANCE OF 7ps OF MARKETING IN CSR CSR Corporate Social Responsibility is the continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce and their families as well as of the local community and society at large 7ps of marketing. NEED Corporate social responsibility (CSR) as a company’s willingness to strike the right balance between profits and environmental protection‚ social progress and the
Premium Marketing