"Hilton hotel brand differentiation through customer relationship management" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 28 of 50 - About 500 Essays
  • Good Essays

    MARRIOTT HOTELS AND RESORTS Motivate employees‚ train them‚ care about them‚ and make winners of them. At Marriott‚ we know that if we treat our employees correctly‚ they’ll treat the customers right‚ and if the customers are treated right‚ they’ll come back. Bill Marriot Jr. If a customer leaves a hotel or resort satisfied with the property and the service‚ there is a much better chance that they will return. That is an obvious reality in the industry‚ and in the forefront of the customer

    Premium Loyalty program Marriott International Customer service

    • 795 Words
    • 4 Pages
    Good Essays
  • Better Essays

    Management Communication Quarterly http://mcq.sagepub.com/ Effective Crisis Management through Established Stakeholder Relationships : Malden Mills as a Case Study Robert R. Ulmer Management Communication Quarterly 2001 14: 590 DOI: 10.1177/0893318901144003 The online version of this article can be found at: http://mcq.sagepub.com/content/14/4/590 Published by: http://www.sagepublications.com Additional services and information for Management Communication Quarterly can be found

    Premium Crisis management Stakeholder

    • 8373 Words
    • 34 Pages
    Better Essays
  • Better Essays

    Brand management of Audi

    • 2413 Words
    • 10 Pages

    from Daimler-Benz. Volkswagen relaunched the Audi brand with the 1965 introduction of the Audi F103series. The company name is based on the surname of the founder‚ August Horch. "Horch"‚ meaning "listen"‚ becomes "Audi" when translated into Latin. The four rings of the Audi logo each represent one of four car companies that banded together to create Audi ’s predecessor company‚ Auto Union. Audi ’s slogan is Vorsprung durch Technik‚ meaning "Advancement through Technology". Recently in the United States

    Premium Mercedes-Benz Brand Luxury vehicle

    • 2413 Words
    • 10 Pages
    Better Essays
  • Powerful Essays

    CUSTOMERS ASSESSMENT ON THE FACILITIES OFFERED BY THE LAKE HOTEL TAGAYTAY A Thesis Presented to the Faculty of the College of International Tourism And Hospitality Management LYCEUM OF THE PHILIPPINES UNIVERSITY In partial fulfillment Of the requirements for the degree of Bachelor of Science in Hotel and Restaurant Management Specialization of Cruise Line Management By Petate‚ Jonathan M. Trinidad‚ Sarah Jane

    Premium

    • 4090 Words
    • 17 Pages
    Powerful Essays
  • Good Essays

    Differentiation

    • 336 Words
    • 2 Pages

    Leadership Through Professional Learning Communities Professional Learning Communities are collaborative teams whose teachers work interdependently to achieve common goals linked to the purpose of learning. The steps that I would you use to implement‚ manage‚ and support the development of a professional learning community at my school is to first determine and define the objective or goal. Next‚ with the team of teachers‚ identify learning targets for the students and establish standards based

    Premium Education Management School

    • 336 Words
    • 2 Pages
    Good Essays
  • Satisfactory Essays

    THE HILTON ITT WARS

    • 7568 Words
    • 79 Pages

    CASE 46 The Hilton—ITT Wars Professor William Z Ripley of Harvard‚ the leading authority on corporations in the 1920s‚ warned President Calvin Coolidge that "prestidigitation‚ double-shuffling‚ honeyfugling‚ hornswoggling‚ and skulduggery" were threatening the entire economic system. Plus Ca change‚ plus c ’est la même chose.’ —Rand V Araskog‚ CEO of ITT Surprised by the announcement of ITT Corporation’s (ITT) restructuring proposal‚ on July 17‚ 1997‚ Matthew J. Hart‚ the chief financial officer

    Premium Hotel Stock Hotel chains

    • 7568 Words
    • 79 Pages
    Satisfactory Essays
  • Better Essays

    Customer-Based Brand Equity Model (CBBE) CBBE act as a bridge to add value on a product endowed to a product as a result of past investments in the marketing of a brand. It is also provide provides direction and focus to future marketing activities. CBBE model designed to assist management in brand building efforts. According to the model‚ building a strong brand involves four steps: establish brand identity‚ create brand meaning‚ positive‚ eliciting accessible brand responses‚ and building brand

    Premium Brand Brand management

    • 1124 Words
    • 5 Pages
    Better Essays
  • Satisfactory Essays

    Hotel Revenue Management

    • 414 Words
    • 2 Pages

    Revenue Management WorkShop 1 Module Name: Planning 2011-2012 WS Objective After attending workshop 1 you should be able to:  Provide examples of market segments and sub segments;  Explain the relation between segmentation and revenue management;  Describe the role of price fencing within revenue management;  Describe various terms & conditions used within revenue management;  Explain the relation between price‚ purchase conditions & availability;  Explain the factors that influence

    Premium Microeconomics Pricing Marketing

    • 414 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Hotel Management System

    • 1269 Words
    • 6 Pages

    had a manual inventory process in their store. II. Background of Project The Inventory System will start just like the manual inventory process of Sugaritta in the store. The OIC will record the product that has been delivered to the store. Customers will choose what to buy. When a product is sold‚ employee will update the system. At the end of the day‚ the OIC will check and count the stock of their products that was sold and then the process will continue until the end of the month. The OIC

    Premium Inventory Marketing Production and manufacturing

    • 1269 Words
    • 6 Pages
    Good Essays
  • Powerful Essays

    HILTON WORLDWIDE AT-A-GLANCE The following highlights are recent examples of how we at Hilton Worldwide are furthering our Mission to be the preeminent global hospitality company. Corporate In Q2 2013 Hilton Worldwide: • Led the industry with the largest global pipeline by rooms‚ per STR – with more than 175‚000 rooms in the pipeline‚ the largest in company history. • Signed a management agreement to complete a major renovation and add a new 50 room tower to the Hotel Companario in

    Premium Hotel Hilton Worldwide Hotel chains

    • 756 Words
    • 4 Pages
    Powerful Essays
Page 1 25 26 27 28 29 30 31 32 50