"Hilton hotel crm case study" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 2 of 50 - About 500 Essays
  • Satisfactory Essays

    Hilton Hotel

    • 7249 Words
    • 29 Pages

    ...................................................................................... 12 Technology Factor...................................................................................................... 13 Porter’s 5 Forces Analysis for Hilton Hotel ................................................................. 14 Bargaining power of Customers ................................................................................... 15 Bargaining power of Suppliers ...........................

    Premium Hotel

    • 7249 Words
    • 29 Pages
    Satisfactory Essays
  • Powerful Essays

    Hilton Hotel

    • 2535 Words
    • 11 Pages

    Strategic Management Case Analysis Introduction “It has been‚ and continues to be‚ our responsibility to fill the earth with the light and warmth of hospitality.”1 This is the stated philosophy of the luxury hotel company that Conrad Hilton‚ the founder of Hilton Hotels‚ used to extend his desire for his company to offer customers a kind‚ hospitable‚ and luxury setting. Conrad started the hotel chain by purchasing a single 40- room hotel from Cisco‚ Texas in 1919. Since then the corporation has

    Premium Hotel chains Hotel Hilton Worldwide

    • 2535 Words
    • 11 Pages
    Powerful Essays
  • Good Essays

    HILTON HOTELS

    • 5304 Words
    • 17 Pages

    ABOUT HILTON HOTELS Hilton worldwide is a major player in the hospitality industry worldwide‚ crossing the hotel area from lush full-benefit lodgings and resorts to suites and mid valued inns. Its brands consideration contained its more than 3‚300 lodgings in 77 nations and incorporate Waldorf Astoria inns and resorts‚ Conrad lodgings and resorts‚ Hilton twofold tree‚ Embassy suite lodgings‚ Hilton enclosure Inn‚ Hampton Inn and suites‚ Homewood suites by Hilton and Hilton Grand excursions. This

    Premium Hotel Hilton Worldwide

    • 5304 Words
    • 17 Pages
    Good Essays
  • Powerful Essays

    Hotel and Hilton

    • 760 Words
    • 4 Pages

    Background Hilton is the leading global hospitality company‚ with more than 3‚000 hotels and 500‚000 rooms in 74 countries and territories‚ with more than 135‚000 team members worldwide. The company owns‚ manages or franchises some of the best known and highly regarded hotel brands including Hilton Hotels & Resorts‚ Conrad Hotels & Resorts‚ Doubletree by Hilton‚ Hampton by HiltonHilton Garden Inn and Waldorf Astoria Hotels & Resorts. The Hilton portfolio of hotel brands adheres to

    Premium Hotel Hotel chains Hilton Worldwide

    • 760 Words
    • 4 Pages
    Powerful Essays
  • Powerful Essays

    purpose of this case analysis is to address the key marketing issue for the Hilton Hotels. The marketing strategies Hilton should pursue in the hotel and gaming markets will be discussed and recommendations will be made. In addition‚ the use and implementation of the SWOT analysis will be incorporated throughout the discussion. Information will be provided from the case study and the use of secondary resources for support of the marketing strategies recommended for the Hilton Hotels. Market Summary

    Premium Hotel chains Hilton Worldwide Casino

    • 2215 Words
    • 9 Pages
    Powerful Essays
  • Good Essays

    Hilton Hotels: Brand Differentiation through Customer Relationship Management Background Hilton Hotels is one of the biggest players in the US lodging industry. It contributes to about 9% of the total rooms in US lodging market. It has presence in over 78 countries with more than 2500 hotels. Lodging industry is highly capital intensive industry‚ so to reduce capital expenditure Hilton Hotels opted for self-owned Hotels as well as franchising model with the real estate owners. One of the key features

    Premium Customer relationship management

    • 704 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    CRM at Hilton's hotels

    • 1204 Words
    • 5 Pages

    Customer Relationship System of Hilton Hotels & Resorts 2013-12-8 Contents THE ANALYSIS OF CUSTOMER RELATIONSHIP SYSTEM OF HILTON HOTELS & RESORTS ........................................................................................................................................................................ 1 1. INTRODUCTION OF THE COMPANY 3 2. INTRODUCTION OF ONQ AND CRM 3 3. STRENGTHS OF CRM (ONQ) 5 4. DISADVANTAGES OF CRM (ONQ) 5 5. INFORMATION SECURITY

    Premium Hotel

    • 1204 Words
    • 5 Pages
    Powerful Essays
  • Good Essays

    Hilton Hotels: Brand Differentiation through Customer Relationship Management Syndicate 6 Hilton was perhaps the most internationally recognizable name in the lodging industry‚ in large part due to the role that the Hilton family had played throughout its history. It all started in 1919‚ when Conrad Hilton bought his first hotel. Since then‚ we’ve led the industry with our innovative approach to products‚ amenities and service. Today‚ Hilton Hotels & Resorts stands as the stylish‚ forward thinking

    Premium Customer relationship management Hotel Conrad Hilton

    • 772 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    Hilton Hotels is one of the market leaders in the hotel and gaming industry in the United States. Hilton is a well-known and distinguished name in fine hotels across the United States and worldwide. In 1999‚ Hilton expanded aggressively by acquiring the Promus Hotel Corporation‚ Hampton Inn and Suites‚ Doubletree Hotels‚ Embassy Suites Hotels‚ and Homewood Suites. Hilton Hotels Corporation has grown to become the world ’s most recognized and most successful hotel company (Hilton Innovation‚ 2007)

    Premium Hilton Worldwide Hotel Hotel chains

    • 1181 Words
    • 6 Pages
    Powerful Essays
  • Good Essays

    Hilton Hotel

    • 480 Words
    • 2 Pages

    These things that I learned at last lesson: 1)Product and service difference: Basically ; Products are tangible and services are intangible.For example; Apple Iphone‚ Coffe Mocha at Starbucks are products‚but healthy services sector‚home repair service‚wireless communication‚trip to somewhere ;they dont result ownership of anything. 2)Customer vs. consumer :Customer and consumer are not same things.For example;mother buy napkin for her baby and then baby consume it in this situation baby is

    Premium Marketing

    • 480 Words
    • 2 Pages
    Good Essays
Page 1 2 3 4 5 6 7 8 9 50