A PROJECT REPORT ON PROFILE STUDY ON DNA/HT’S EXCLUSIVE READERS. AT Bennett‚ Coleman & Co Ltd. The Times of India BY SAAD BHATI ROLL NO-P11014 PGDBM 3RD SEMISTER FOR POST GRADUATION DIPLOMA IN BUSINESS MANAGEMENT- MARKETING BATCH 2011-2013 CENTRE FOR MANAGEMENT – PGBDM BANDRA‚ MUMBAI – 400050 DECLARATION I Saad Bhati student of PGDBM - Marketing (Semester II) at Centre for Management hereby declare that this Project entitled “PROFILE STUDY ON DNA/HT’S EXCLUSIVE READERS”
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SAAMIR GUPTA Date of Birth Present Address Permanent Address Email Phone(mobile) Phone : 11TH MAY‚ 1989. : Room No. 341‚ NBH NIT Kurukshetra (HARYANA) : K.G Clinic Building‚ Barnala Road‚ Sirsa‚ Haryana (125055) : saamirg@gmail.com : 09812320608 : 01666220608 OBJECTIVE To check and improve my knowledge as a Mechanical Engineer through practical exposure. PROFESSIONAL EDUCATION B.Tech. Program (Aug’06-June’10) Pre-final year
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A Study on Distribution Management of Hindustan Unilever Limited Submitted To Prof. S Govindrajan By PRADEEP NARAIN SANJEEV KUMAR JHA SATADRU BAGCHI SOUMITRA DHALI g08075 g08086 g08088 g08090 g08095 TARUN KUMAR SAHA 2 Content Page 3 4 5 12 14 16 18 26 33 1. Introduction – Hindustan Unilever Limited 2. Distribution Network of HUL
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Assignment: Q 1. Based on the case study‚ critically examine HUL’s Marketing strategy (STP) for Wheel since its inception and the reasons for the success of the brand. Solution: Wheel Powder was launched by Hindustan Unilever Ltd. in 1987 in response to the success of Nirma detergent powder - a local Indian brand launched in 1977 by Karsanbhai Patel‚ a well known entrepreneur and philanthropist of Gujarat. Nirma was introduced at a price that attracted the cost-conscious Indian consumer. Prior
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Juggernaut- The dilemma of Growth Hindustan Lever Ltd in India is a 51.4%-owned subsidiary of its global parent Unilever Group. Formed in 1956‚ the company has since expanded its operations through organic growth and mergers and acquisitions to become the largest fast-moving consumer goods company in India. Hindustan Lever is one of India’s oldest consumer goods companies with brands that are household names. In line with the global revamp of its regional structure‚ Hindustan Lever also changed its organizational
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Holiday Ambassador (HA) Briefing Sheet Benefits and payout to Holiday Ambassador (1) On boarding benefit Once on-board Holiday Ambassadors will receive a Welcome kit with MMT goodies worth INR 8000 On-boarding Kit includes • -Welcome letter • -Laptop Bag • -Makemytrip branded baggage tags • Discount vouchers worth INR 5000 *Above benefit will be awarded only once during the tenure of a Holiday Ambassador after 1st booking is reported from the unique queries sent. (2) Business Benefits
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Chelsea High School. I feel I would make a successful ambassador for the school. I am confident in our school and I hope to see it flourish throughout my four years here.I feel that as a school we should work together to only better the school. Being an ambassador is a great position in our school‚ and I would love to be able to serve as an ambassador. Ambassadors in the school should serve as role models to everyone. To me‚ serving as an ambassador goes beyond the school‚ I feel at all times people
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Casestudy details Title : Rewards Mela for Vijeta wholesalers of Hindustan Unilever Limited (HUL) Hindustan Unilever Limited 25-4-2007 Client name Campaign Start Date Campaign End Date Media Sector/Industries Uploaded On Uploaded By Summary : : : : : : : 5-6-2007 Field marketing Fast moving consumer goods 14-09-2007 India HUL has 12‚000 wholesalers across 900 cities and towns. The geographic spread and poor courier network in the hinterland has resulted in a huge built up liability
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Index FMCG Industry FMCG stands for Fast Moving Consumer Goods. FMCG products are also known as consumer packaged goods. These goods are generally replaced within a year. This sector is the fourth largest sector in the economy and contributes to 3 million employment opportunities. This industry is characterised by well established distribution network‚ high penetration levels‚ low per capita consumption and intense competition between organised and unorganised segments. The total FMCG market is
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sensitive teeth. KEY FACTS Endorsed by FDI ( the largest dental association globally) Among the most trusted brands in India (Brand Equity‚ Economic Times‚ India) Also sold as Mentadent‚ Zhonghua‚ PS and Signal in other countries Pepsodent‚ a Hindustan Unilever Limited (HUL) brand‚ has raised the benchmark in Oral Care Solutions since its launch in India in the year 1993. It has a range of toothbrushes and toothpastes to take care of the special oral care needs of its consumers. The 17 year old
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