of Course: Marketing Management 2. Course Code: BM6053 3. Name(s) of academic staff: Dr Amran Harun/ Dr. Oswald Aisat Igau/ Dr. Azaze @ Azizi Abdul Adis 4. Rationale for the inclusion of the course/module in the programme This is a required course for the MBA Program of the School of Business and Economics‚ Universiti Malaysia Sabah. By taking this course‚ students will learn the importance of managing marketing activities and environments within
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April 4‚ 2011 The Future Of Interactive Marketing by Shar VanBoskirk and Emily Riley for Interactive Marketing Professionals M aking Leaders Successful Every Day For Interactive Marketing Professionals April 4‚ 2011 The Future Of Interactive Marketing How Embracing cORE Directives Will Help you Foster Adaptability by Shar VanBoskirk and Emily Riley with christine Spivey Overby‚ Moira Dorsey‚ Suresh Vittal‚ Jennifer Wise‚ and Angie Polanco ExEcuT I V E S u M MA Ry Interactivity
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more than one airline. Airlines normally use a GSA in areas that it does not operate to or from‚ allowing them to have a sales presence in a country at lower cost than opening their own offices. It may also use their services because the GSA has historical ties with travel and cargo agents which will be too time-consuming for the airline to build itself. What are the objectives of aviation industry? to get people and/or products from point A to point B efficiently and safely COMPUTER USE IN AVIATION
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INTRODUCTION Realised-profit‚ matching-based‚ historical cost accruals accounting (HCA) has for over fifty years been repeatedly challenged as being an inadequate basis for the measurement of "income" which reports increments in the value of businesses. Such challenges continue unabated and are made by both accounting standards regulators and by academic commentators. Despite its obvious deficiencies for measuring valuation based income‚ and subject to concept of prudence‚ internationally HCA remains
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ASO 803 – SOCIAL POLICY ANALYSIS TOPIC 1: Historical aspects of social policy Assignment 1: History of social policy Name: Godfrey Ogonda Adm. No: EL/ARM/00350/2013 Introduction Social policy primarily refers to guidelines‚ principles‚ legislation and activities that affect the living conditions conducive to human welfares. Adesina (2009) defined social policy as the “collective public efforts aimed at affecting and protecting the social well-being of people within a given territory”. History
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Competitors Analysis Table (Dettol‚ Life Buoy and Kirei Kirei)………………………….Page 8 5) SWOT and PEST Analysis - SWOT…………………………...…………………………………………………………….Page 9 - PEST…………………………...……………………………………………………Page 10 & 11 6) Marketing Objective……………………………………………………………………….Page 12 7) Marketing Strategy - Four Ps and their strategy - Product…………………………...………………………………………………………….Page 12 - Price and Promotion…………………………...…………………………………….Page 12 & 13 - Place………………………...……………………………………………………….Page 14 & 15
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When someone says “Historical Fiction” my mind thinks of books written about Rome‚ Egypt‚ India‚ and other ancient civilizations. Maybe that’s what Historical Fiction is to most people. Yet‚ the simplest definition of historical fiction is that it is writing that is set in the past‚ before the author’s lifetime and experience‚ but there’s much more to it than that. Historical Fiction makes a point of conveying a serious respect for historical accuracy and detail‚ and its intention‚ beyond providing
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Historical Perspectives of Abnormal Psychology Johnny Williams PSY/410 October 16‚ 2012 Dr. BERNARD WAKLEY Historical Perspectives of Abnormal Psychology Abnormal psychology focuses on abnormal behavior‚ its definition‚ classifications‚ explanations‚ and treatment (Hansell & Damour‚ 2008). Although its history is merely 100 years old‚ its story is richly textured. During its evolution‚ decisions regarding areas of focus evolved into six core concepts that enabled a more accurate definition of the
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A Summary of Violence in Cincinnati: an Historical Reflection Dan Hurley’s article‚ Violence in Cincinnati: an Historical Reflection‚ reminds us that “Racism is culturally engrained and institutionally embedded in American society” (Hurley‚12). Hurley begins his essay by recounting the shooting of Samuel Dubose by officer Ray Tensing. This recent shooting proves his point that racism has been a common theme in Cincinnati for over 200 years. ”Between 1819 and 1841 there were four race riots in Cincinnati”
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expedited the whole world automobile industry power revolution‚ each kind of new energy automobile will realize the industrial production brand-new time to arrive officially. The Hybrid-Electric Vehicle is favored especially in the international marketing‚ the mix power wind blows hot around the world comprehensively.. But Hybrid-Electric Vehicle is recent most has the possibility to us to realize the industrial production vehicle type. As the first type of Hybrid-Electric Vehicle‚ which can be produced
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