1.Who are the biggest customers? The most profitable? The most attractive potential customers? Do the customers fall into any logical groups based on needs‚ motivations‚ or characteristics? Please make clear what your answers are based on and state used sources. In the past Nokia customers are consist of high-end‚ mid-end‚ and lower-end customers. But when the market was penetrated by IOS from Apple and Android from Google slowly Nokia is losing their market share. Now their biggest customers
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BUS 488- STRATEGY PORSCHE NG KEE YANG ANDREW B1114179 1. Strategic Profiles and Case Analysis Purpose Porsche’s mission‚ vision and its reputation are clouded after the take over of VW group. VW group oversaw the take over of other famous brands like‚ Bentley‚ Buggati and Lamborghini. Under the new leadership and direction from the top brass‚ the first move was to restructure Porsche. The restructuring saw Porsche’s top executives sent to other car brands in VW group to share expertise
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Please use the Green Scantron Chapter 4 Perception‚ Attribution‚ and the Management of Diversity 1) When managers become aware of evidence of potential discrimination‚ they should do all of the following EXCEPT ________. A) pay immediate attention to the problem B) act proactively to address the potential problem C) review the organization’s policies and practices D) treat the potential discriminator unfairly 2) ________ is whatever the perceiver is trying to make sense of. A) The
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Chapter 14 Auditing the Revenue Cycle |Learning Check | 14-1. a. The revenue cycle includes the activities involved in the exchange of goods and services with customers and the realization of the revenue in cash. b. The classes of transactions in this cycle for a merchandising company are sales‚ sales adjustments‚ and cash receipts. The primary accounts affected by these transactions are sales‚ accounts receivable‚ cost of sales‚ inventory‚ cash‚ sales
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Accounting Importance of Generally Accepted Auditing Standards (GAAS) Miriam Manjarres November 18‚ 2012 Abstract The Generally Accepted Auditing Standards are standards that were developed through the American Institute of Certified Public Accountants as a foundation in conducting an audit in its reasonable accuracy. There is a need for auditors to follow the standards provided to be able to render a report of the financial statements audited stating that it is free from any misstatement
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Riddle‚ Internal Auditing: Assurance & Consulting Services‚ Second Edition‚ Institute of Internal Auditors‚ 2009. Course Catalog Description: The philosophy and practice of modern internal auditing techniques with the emphasis on providing managers with definitive information about situations which might interfere with the accomplishment of the organization’s goals and with feedback concerning extraordinary accomplishments. Course Objectives: To develop an understanding of auditing standards‚ techniques
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Social Auditing: Environmental Ethics Issues Characters: George Holt financial director Kim Hopkins internal auditor Senior Management Brian Henderson professional accountant (friend) Phone ringing by George to Kim George: hello!!!! Kim Kim: Yes‚ sir!!! George: Kim‚ I would like to highlight to you‚ that our management board meetings is schedule to next week Monday. Kim: Humm!!! George:I want you to make audit report on the company’s affaires….including graphs and figures…with full
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World Class Supply Chain Management A supply chain is a network of partners who collectively convert a basic commodity (upstream) into a finished product (downstream) that is valued by end-customers‚ and who manage returns at each stage. Transform inputs in the form of materials and information into outputs in the form of goods and service. Supply Chain processes are the operational heart of a company and are critical to achieve the level of cost‚ working capital investment and service needed
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INTRODUCTION Even though Eastman Kodak is the leader in digital camera sales‚ all is not well. Film has always been a high-margin product for Kodak but as this part of the business is rapidly shrinking it’s time to look to new products and markets. For the first quarter of 2005‚ Eastman Kodak reported a $142 million loss. While it may appear Kodak is in dire straights‚ they are taking actions to establish themselves in the digital printing market. With the leadership of new CEO‚ Antonio
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Contents Introduction 2 Macro-environment 3 Political factor 3 Economic factor 3 Socio-Cultural Factors 4 Technological factors 4 SWOT Analysis 4 Market segmentation 7 Geographical 7 Demographic 7 Psychographic 7 Marketing mix 4P’s 7 Recommendation 8 References 10 Introduction This write up is in regard of the marketing report based on Samsung‚ electronic Multinational Corporation. It gives a PESTEL examination‚ SWOT analysis‚ Segmentation and marketing mix elements. Samsung ’s uniqueness
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