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    Marketing Strategy

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    Стратегический практикум. Что будет пройдено ? Comprehensive strategic analyses framework 1 Формулирование стратегии Этап 1: Предварительный этап Этап 2: Этап диагностики Этап 3: Этап принятия решения 2 Формулирование стратегии Internal Factor Evaluation Matrix (IFE) Этап 1: Предварительный этап External Factor Evaluation Matrix (EFE) Competitive Profile Matrix (CPM) 3 Матрица оценки внешних факторов воздействия: The External Factor Evaluation (EFE)

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    Air Transport

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    Air Transport - Passenger Sujan Bharati (student # ) University of Ballarat Professor 05/01/2013 Air Transport - Passenger In the early 1900’s‚ Wilbur and Orville Wright brothers had a vision to fly one day and dream of building a full size flying machine. On December 17‚ 1903 they reached their goal and flew for the first time in Kitty Hawk sand dunes of North Carolina. This was not the first time they tested their invention though‚ they had several attempts before-hand. Their obsession

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    Airline Industry

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    An Economic Analysis of the Airline Industry The history of the modern United States airline industry can be traced to the Boeing Company’s introduction of the 707 jet model in 1952 (The Airline Monitor‚ 2005). The earliest airline companies actually formed in the days of the propeller-driven craft when passenger capacity was limited to relatively small airplanes. Shortly after the successful introduction of Boeing’s 707‚ passenger traffic increased to the point that trains and ships quickly

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    Southwest Airline Case Study

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    Poor’s Stock Report. Retrieved on March 23‚ 2008 from https://investing.schwab.com/trading/center?PwdMsg=Msg1 7. Ferrick-Roman‚ K.‚ (2005) 8. Hill‚ C. W. L.‚ Jones‚ G. R.‚ (2004). Strategic Management‚ An Integrated Approach. 9. Mohl‚ B.‚ (2006). JetBlue‚ Southwest to raise air fares. The Boston Globe. Retrieved March 23‚ 2008 from Knight Ridder Collection database (Item 2W62W63779718886). 10. Nuts to you! How Southwest Airlines Creates Loyal Customers. (n.d.). Retrieved March 23‚ 2008 from http://www

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    Mulimedia

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    DE LA SALLE LIPA COLLEGE OF BUSINESS‚ ACCOUNTANCY‚ AND MANAGEMENT In Partial Fulfillment of the Requirements in Strategic Financial Management (FINSTRA) A CASE ANALYSIS ON: AirTran Holdings‚ Inc. Submitted by: De las Alas‚ Clarisse Jusay‚ Ronel Llagas‚ Sarah Jane Macatangay‚ Gladys Maralit‚ Joshua Montes‚ Jose Miguel Obnial‚ Ruth Jael Watiwat‚ Bryan Submitted to: Ms. Wilfreda Dimaano Date: February 1‚ 2013 After the large amount of negative publicity

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    Introduction AirAsia Berhad is the leading airline in Asia which offers the largest low fare for domestic and international flights. It was established as a low cost airline as a dream by making flying is possible for everyone. It is just like their company slogan ‘Now Everyone Can Fly’. It scheduled to travel up to 78 destinations across to 25 countries domestically and internationally. AirAsia was a company originally owned by Malaysian government which was later bought by Anthony Francis

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    Operation Management

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    MGMT 610- OPERATIONS MANAGEMENT 1. What are the differences between job-enlargement‚ job-enrichment‚ and job-rotation? Discuss the benefits of using each of these. Job design is an approach that specifies the tasks that constitute a job for an individual or a group. There are seven components of job design‚ and JOB expansion is one of them. It includes: • Job enlargement: We add tasks requiring similar skill to an existent job. You are using the same skills‚ but the tasks are different

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    Journal of Forensic & Investigative Accounting Vol. 2‚ Issue 2     Bankruptcy and Fraud Analysis: Shorting and Selling Stocks Hugh Grove Tom Cook Eric Streeper Greg Throckmorton* To auditors‚ investors‚ fund managers‚ short sellers‚ and other external users‚ fraud and bankruptcy models may serve as important tools in analyzing the financial information presented by companies. Along with the earnings management ratios‚ quality of earnings and quality of revenue (Schilit 2003)‚ more elaborate

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    S PRING 2006 VOL.47 NO.3 SMR207 Mohanbir Sawhney‚ Robert C. Wolcott and Inigo Arroniz The 12 Different Ways for Companies to Innovate Please note that gray areas reflect artwork that has been intentionally removed. The substantive content of the article appears as originally published. REPRINT NUMBER 47314 The 12 Different Ways for Companies to Innovate F Companies with a restricted view of innovation can miss opportunities. A new framework called the “innovation

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    Innovation: A Key to Success

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    1. Introduction The term innovation is derived from the Latin word innovatus‚ which is the noun form of innovare to renew or change. Although the term is broadly used‚ innovation generally refers to the creation of better or more effective products‚ processes‚ technologies‚ or ideas that are accepted by markets‚ governments‚ and society. Due to its widespread effect‚ innovation is an important topic in the study of economics‚ business‚ entrepreneurship‚ design‚ technology‚ sociology‚ and

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