In this assignment I will explain how promotion is integrated with the rest of the marketing mix in a selected organisation to achieve to marketing aims and objective. With so many different promotional options available‚ Kit-Kat needs to choose carefully the methods that are best suited to the situation. I have picked my 5 factors and they are‚ Cost versus benefits (short term and long term) Target market and exposure to media Positioning Competitors Branding Cost versus benefits A cost/benefit
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D2: Assess potential issues which could arise from the involvement of several professionals in the planning of support for individuals Care plans are set out and designed to understand a service user’s needs‚ preference and choices. You must always discuss how they important for empowering them. If you constantly give a service user no choice in what they would like they will stop trying and become independent they will no longer feel they have any worth or value in the care home‚ and their self-awareness
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Evaluate an Existing National Marketing Campaign The national campaign I have chosen to evaluate is McDonalds because they are a huge global company who would do many marketing campaigns as they are a business who is always creating new products and services for their customers‚ which need to be made more aware. The objectives of the campaign are to attract customers towards a new product that McDonalds have just brought out‚ such as the new Chicken Bacon Deluxe which has just been introduced. I
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D1: Analyse the marketing decisions within a travel and tourism organisation in relation to the marketing mix and influencing factors Tourism Australia Tourism Australia has not been very successful at times due to the following factors that have made a negative impact on their business occasionally. These factors; political‚ economic and technological issues‚ have also led to certain marketing decisions being made in the business which has strongly impacted on their marketing mix. · Political
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Spreadsheet Applications Marcy E. Alvarez Kaplan University This course has helped me have a better understanding on spreadsheet concepts‚ including calculations‚ formulas‚ built-in functions‚ and spreadsheet design. It has also given me the opportunity to explore charts‚ data tables‚ pivot tables‚ and what-if analysis. Moreover‚ I am now able to easily create spreadsheets to solve business problems‚ use the formulas and functions to perform calculations prepare workbooks to consolidate
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In this assignment task i will evaluate a the visit Britain campaign‚ i will talk about the advantages and disadvantages of the campaign and evaluate if the campaign was worth it. The visit Britain campaign was designed to promote Great Britain abroad in this campaign it consisted of many great things you can do whilst in Great Britain. This is a multimillion pound campaign which the government have decided to invest in order to boost up the UK economy. In the TV advertisement‚ it showed alot
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1. The composition of dry air at sea level is nearly the same everywhere on Earth’s surface and up to an altitude of about 80 km. 2. The five main components of the atmosphere are nitrogen ‚ oxygen‚ water vapor‚ ozone‚ and the particulates. 3. The cause of atmospheric pressure is exerted equally in all directions up‚ down‚ and sideways. 4. The two types of barometers measure atmospheric pressure ‚ atm ‚ millimeters and or inches of mercury and the millibars mb. Therefore‚ the two barometers
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Democritus was a philosopher born at Abdera in Thrace around 460 BC; he lived to be very old but died at an unknown date. He was a student of Leucippus‚ and co-originator of the belief that all matter is made up of various imperishable indivisible elements which he called atoms. It is virtually impossible to tell which of these ideas were unique to Democritus‚ and which are attributable to Leucippus. Democritus is also the first philosopher we know to realize that what we perceive as the Milky Way
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P4 The most important reason why certain media methods will be selected is the target audience. In every promotional campaign should the target audience be at the centre of the campaign. This is because a company would like to target their target audience with the promotional campaign. Therefore an agency will start with defining the target audience. As second they will consider on how to reach this target audience. a lot of questions will rise when we ask : How to target a particular target group
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Memorandum To: Senior Partner From: Deidra Howard Date: July 15‚ 2015 Subject: Natalie Attired Unemployment Compensation Claim. Facts: July 2010‚ Ms. Natalie Attired filed and was denied unemployment compensation benefits on the grounds of “misconduct”. May 2009‚ Ms. Attired began employment with Biddy’s Tea House where she received work performance evaluation every 3 months during her time of employment. Ms. Attired received a total of four evaluations (attached)‚ which showed constant improvement
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