Title: Promotional Strategy of Big Bazaar & Maintaining the image in Retailing Executive Summary Indian retail sector is witnessing one of the most hectic Marketing activities of all times. The companies are fighting to win the hearts of customer who is God said by the business tycoons. There is always a ‘first mover advantage’ in an upcoming sector. In India‚ that advantage goes to “BIG BAZAAR”. It has brought about many changes in the buying habits of people. It has created formats‚ which
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Television Television is one of the greatest miracles of science. It was invented by J.L. Baird. One can now see live pictures on the screen while sitting in one’s own house. On the radio set‚ one can only hear the voice of the speaker but on television one can even see his own picture. This invention has brought about a revolution in the fields of entertainment‚ education and communication. The greatest advantage of television is that one can watch its programmes at home. One need not go out for
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The Hobbit In the year 2941 13 dwarves‚ 1 wizard‚ and 1 hobbit set out on a journey to reclaim the lost kingdom of Erebor. The kingdom was taken over by the evil and greedy dragon Smaug. Smaug had been in the kingdom for many years hoarding all the gold‚ but that changed when Thorin and his dwarves came to Erebor. Thorin was one of the last descendants of Durin. Thorin’s Grandfather had once ruled Erebor before Smaug took over Erebor. Once Thorin had driven Smaug out of Erebor he was overcome with
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A PROJECT REPORT ON “Marketing Plan of A Hair Color Product SPRAY ON” SUBMITTED TO: National Institute Of Co Operative Management In partial fulfilment of the Requirement for award of the degree of MASTER OF BUSINESS ADMINISTRATION (M.B.A.) (SESSION: 2011-13)- MBA 2nd SEMESTER Guide Faculty: Submitted by: Prof. Shahir Bhatt Saumya Nair Core Faculty‚MBA Sumit Kumar Soniya Zutshi Soumya Chatterjee Manishkant Mahto
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------------------------------------------------- Advertising What is advertising? Advertising is a non-personal form of promotion that is delivered through selected media outlets that‚ under most circumstances‚ require the marketer to pay for message placement. Advertising has long been viewed as a method of mass promotion in that a single message can reach a large number of people. But‚ this mass promotion approach presents problems since many exposed to an advertising message may not be within
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embrace socialism = industrialised society with urban public = conform to Marxist theory = replacing capitalist NEP – poor landless peasants form natural alliance. SUCCESSES: Targets were kept impossibly high‚ punishments for hoarding or failing to meet targets = incentive to work harder. Peasants reportedly went as far as looking through horse manure for full seed grains to eat. Farms gave 90% to the State and kept 10% to
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You have 6 responsibilities: Empowerment – Personalization and the presumption of person-led decisions and informed consent. Prevention – It is better to take action before harm occurs. “I receive clear and simple information about what abuse is‚ how to recognize the signs and what I can do to seek help.” Proportionality – Proportionate and least intrusive response appropriate to the risk presented. “I am sure that the professionals will work for my best interests‚ as I see them and they will
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Reformation Art On October 31‚ 1517‚ a man named Martin Luther‚ posted his manifesto "95 Theses" on the door of a church in Wittenburg‚ Germany. It was a list of concerns that Luther had that involved certain practices of the church. His writings altered the path of cultural and religious history in western Europe. The Reformation was a religious movement in the 16th century that resulted in a divide between the Roman Catholics and the Protestants. It was a rebellion against corruption by the
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What is propaganda? Propaganda is defined as information‚ especially of a biased or misleading nature‚ used to promote or publicize a particular political cause or point of view. Some examples of propaganda would be informed through the news‚ radio‚ television and on posters. Propaganda in WWII mainly revolved around speeches and posters‚ whereas today it is more around television programs and the news. Throughout this essay‚ we will explain and analyze the three perspectives given‚ the writer will
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James Rachels argues against theories of selfishness that the psychological egoists maintain. He challenges the view that everyone always does what he or she wants by showing that we often dounpleasant tasks for the future pleasures or from obligation. Altruism is recognized as not acting in self interest. He also clears up the confusions that selfishness and self interest share the same meaning. *Psychological egoists argue that we always do what we want to do. Rachel says that is questionable and
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