0 P&G’s Competitive Operation in China 2 3.0 P&G’s Competitive Position in Markets 6 3.1 Using Porter’s five forces model 6 3.2 SWOT analysis 8 3.3 Strategic group Analysis 8 4.0 Cross-Cultural Management 9 4.1 Hofstede framework 9 4.2 Trompenaars ’ cultural dimensions 11 4.3 Edward Hall ’ cultural dimensions 12 5.0 Corporate Social Responsibility of P&G 13 5.1 Triple bottom line of P&G’s CSR 13 5.2 Carolls pyramid of P&G’s CSR 14 5.3 Michael Porter Model
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However‚ the European Disneyland was not as such success as they expected. This essay going to regards the main issues in opening the Euro Disneyland and compare the French cultural with American cultural by using Hofstede’s cultural Dimensions and Trompenaars ‘s cultural dimensions. This essay will then end by gives out some solutions and recommendations for how to overcome those issues. Issues: There are several issues showed in this case. Firstly‚ lack of understanding and appreciation of cultural
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TABLE OF CONTENT 1.0 INTRODUCTION 3 {text:list-item} {text:list-item} 2.0 HOFSTEDE FIVE CULTURAL DIMENSIONS 4-5 2.1 Power Distance 4-5 2.1.2 Power Distance in USA 5 2.1.3 Power Distance in Indonesia 5 2.2 Individualism vs Collectivism 6-7 2.4 Uncertainty Avoidance 8-9 4.0 DE MOOJI RESEARCH 10-11 4.2 Application on Mooji’s Research to China 11 5.0 THE IMPORTANT OF CHINESE LANGUAGE 11-12 *6.0 Impact on Companies Intending to Enter China* 12 *7.0 Changes in
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countries‚ they have face some issues especially the cultural differences. The culture of different countries that Disney ventured into will be explained in detail by using the theory of Hofstede’s Cultural Dimension (Hofstede‚ 1991) and Trompenaars’s Cultural Dimension (Trompenaars and Hampden‚ 1998). Disney in California‚ Japan‚ France and Hong Kong will be taken as examples to discuss on the culture of these countries and whether Disney successfully adapt their local culture will also be discussed
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University Press‚ New York. Handy‚ C.B. (1995) Gods of Management: the changing work of organizations‚ Oxford University Press‚ New York. Hofstede‚ G. (1984) Culture’s Consequences: international differences in work-related values‚ Sage‚ London. Hofstede‚ G. (1997) Cultures and Organizations: software of the mind‚ McGraw-Hill‚ New York. Ankrah and Langford Hofstede‚ G. (2001) Culture’s consequences: comparing values‚ behaviors‚ institutions‚ and organizations across nations‚ Sage Publications‚ London
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Lecture Notes Class Two – Cultural Styles • • • • • Universalism vs. Particularism Individualism vs. Collectivism Neutral vs. Emotional Achievement vs. Ascription Dialogue: making a joint hiring decision including compensation Read: • Trompenaars‚ Fons and Hampden-Turner‚ Charles. Riding the Waves of Culture: Understanding Cultural Diversity in Global Business (2nd edition). New York: McGraw-Hill‚ 1998‚ pages: 1-10‚ 29-36‚ 49-53‚ 68-75‚ 80-81‚ 105-111‚ 121-122. Agenda • • • • • • •
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3 Festivals of Fiji 4 City Festivals of Fiji 4 Ratu Sir Lala Sukuna Day 4 The Lovo Feast 4 Culture 5 The Three Cultures Model 5 Cultural Frameworks and Dimensions 6 Hofstede 6 Trompenaars & Hampden-Turner 7 Hall 8 The Johari Window 9 GLOBE Research 10 Comparison of Cultural Frameworks and Dimensions 11 Management Approach 12 Conclusion & Recommendation 13 APPENDIX
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Topics for the Briefing Paper Try to choose a topic which reflects the work we will do throughout this module. It must include culture theories. You will be expected to use culture theories such as those of Trompenaars and Hampden-Turner; Hofstede or Hall or other suitable cultural theories to solve the problems for your chosen client. Choose a topic in which you can use these theories alongside other management/marketing theories. Choose one topic from those below: • Stereotyping and prejudice
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clients/suppliers and how the cultures may differ from Britain. It should focus on the following two dimensions: a) The degree of anticipated ‘uncertainty avoidance’ (Hofstede) that may be encountered and the likely consequences in a business setting. b) Whether the societies evaluate people on achievement or ascription (Trompenaars) and the possible results that may arise. 6 The information pack should: Be in a clear format suitable for managers who are unfamiliar with the subject. Be
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Group……………………………………..…. 1.3 The Johari Window………………………………………………………….. 1.4 Stereotyping……………………………………………………………….. 2. Exploring Culture…………………………..…………………….………………. 2.1 Culture and Organisations………………………………………………. 2.2 Geert Hofstede…………………………………………………………… 2.3 Fons Trompenaars……………………………………………………………. 3. Spheres of Culture………………………..….……………………..…………… 4. Culture and Strategy………………………….………………………………… 5. Culture and Human Resource Management……………………………….….. 6. The Multicultural Team…………………………………………………………
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