1 March 2008 RESEARCH ON THE RELATIONSHIP AMONG MARKET ORIENTATION‚ CUSTOMER RELATIONSHIP MANAGEMENT‚ CUSTOMER KNOWLEDGE MANAGEMENT AND BUSINESS PERFORMANCE Qi Liyun1 Wang Keyi2 Wang Xiaoshu3 Zhang Fangfang4 Abstract: In the age of knowledge-based economy‚ business must effectively to improve its performance rely on implement customer relationship management and customer knowledge management. Market orientation is a kind of marketing logic which is focus on customers‚ it can help to construct
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Holistic and traditional medicine both are intended to provide optimal health care while keeping your body functioning at its highest level. However‚ both have different approaches to treat the disease. Traditional medicine utilizes modern health sciences‚ latest scientific researches and different surgical options to treat various health concerns. While‚ holistic medicine prevents‚ improves and treats a variety of health conditions with various effective alternative treatment options. In this article
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Survival and growth of small firms Introduction Peacock (2000) argues that small business is different from large corporations by small size and rate of turnover and failure rate. According to Small Business Association‚ two-thirds of newly founded firms can survive within the first 2 years and only 44 percent are still in business after 4 years. Lowe et. al (1990) argues that failure ‘exists between failing and growing small firms.’ It can be perceived as there are 2 levels to develop small enterprises
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There is always lots of talk and discussion about the difference between conventional veterinary medicine and holistic veterinary medicine. Conventional medicine has been around for many years whereas holistic medicine is recently becoming a big thing that pet owners are now turning to. Although the two are working towards the same goal‚ to better an animal’s life‚ the two are very different. There is no real research on when exactly conventional veterinarian medicine started. We do know who the
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Introduction: "Marketing is marketing‚ irrespective of the product or marketplace". This is a theme common to many introductory marketing texts and degree courses. The two most common exceptions cited to this proposition are buying behavior models between consumers and business buyers and the extended ingredients of the services marketing mix. While the overall sentiments of marketing hold true across product and market boundaries‚ perhaps the differences are in fact more marked? Intends to spark
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information to customers easily. * MARKETING * What is marketing? * Creating consumer wants & satisfying it * Finding ways to satisfy customers effectively & efficiently. * Is to be defined as value delivering process. * Definition * Kotler “Marketing is a social & managerial process by which individuals & groups obtain what they need and want through creating‚ offering and exchanging products of value with others”. * AMA “ Marketing is the process of planning & executing
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Therapist‚ Rogers‚ Feelings‚ and Clients - JRank Articles http://psychology.jrank.org/pages/118/Client-Centered-Therapy.html#ixzz1Z0pCpgSv Client-Centered Therapy - CLIENT-CENTERED THERAPY ----------------------- Counseling Techniques Therapeutic Orientation
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Firm Entrepreneurship and Measures of Firm Entrepreneurship Activity The main hypothesis of the economic theory of entrepreneurship is that in the economy firm entrepreneurship contributes to production through the combination of the existing productive factors. Innovation and firm entrepreneurship are found to have positive economic effects mainly in terms of employment opportunities‚ taxation revenues and economic output. The measurements of these positive effects provide the basis of international
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2) Grant Thornton IFRS Page 40. Expenditures related to research are expensed as incurred. Internally generated intangibles representing development shall be capitalised if certain conditions are met. Page 41 Research costs shall be expensed as incurred (IAS 38.54). Intangible assets arising from development shall be capitalised if an entity can demonstrate all of the following: Technical feasibility of completing the intangible asset
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Table of Contents 1.0 CASE STUDY 1 – MARKETING MANAGER IN TEXTILE COMPANY 1.1 Define and provide an understanding of the marketing concept.....................4 1.2 Explain the various elements of the marketing orientation concept................5 1.3 Identify the micro and macro environmental factors that need to be considered‚ taking into account that the company intends to go for the regional market..........................................................................................
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