Vodafone is the 22nd best company to work for in the GPTW rankings of 2012. Whereas‚ BSNL/MTNL doesn’t even appear in the list. Flexible & conducive work environment Vodafone makes employees feel included and responsible. It lives by its values of speed‚ simplicity and trust at every step. Employees work with a spirit of camaraderie and have great fun at the workplace. There is good recognition for individual efforts along with a caring and safe work environment. There is enormous pride
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33 Ryan Koziol MGM 404 09/19/13 Boston Beer Company Analysis Boston Beer Company founded in 1984‚ along with many other big league giants have decisions to be made in regards to the direction they wish to take their brand. Brand extension or brand stretching is a marketing strategy in which a firm marketing a product with a well- developed image uses the same brand name in a different product category. Brand extensions
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Situation and Assessment In the past few years there have been many instances of restaurants serving vegan food that was not entirely vegan. Whether it was beans cooked with bacon or salad dressing with traces of fish oil‚ these crises have become more prevalent. This crisis communications plan is in the probable case that a particular food being sold at Costco as “vegan” is found to be not one hundred percent animal free. In the case of Costco the food would be from Costco’s “own-brand”‚ or
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Foundation of Strategic Thinking Midterm: Analysis of Liddell Hart’s Excerpt During World War II‚ British General Liddell Hart emerged as a strategist and he was famous for his innovative thoughts. Though Hart’s ideas were not favored by Britain in his time‚ he is highly regarded‚ by later generations‚ as one of the most respected strategists and historians in the field of strategic studies. This excerpt is taken from chapter XIX of Hart’s book titled Strategy. In this excerpt‚ Hart emphasizes his
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Was Dieppe Worth It? On August 19th 1942‚ Allied forces from Britain and Canada tried to capture the port of Dieppe‚ in German controlled France. Over 6000 allied troops took part in the attack‚ and more that half were killed‚ wounded‚ or captured. The battle only lasted nine hours. Even though the raid was a failure‚ it taught the Allies important things about planning and carrying out an attack‚ and helped the Allies succeed on D-Day‚ June 6th 1944‚ with the invasion of Normandy. If Canada had
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World War 1 was the first major global conflict. On one side called the triple alliance there was Germany‚ Austria-Hungary‚ and Italy (who ended up switching sides). On the other side called the triple entente there was the British‚ French and Russians (who ending up dropping out of the war). The triple entente was commonly known as the allies especially after the Americans entered the war in 1918. Many questioned wether the Allied leadership was effective. Yes‚ the allied leadership was effective
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CEO Ray Gilmartin Merck’s CEO Ray Gilmartin is a significant stakeholder in the company. Since a lot of Mercks’ products patents will be expiring in the next few years Gilmartin put a big emphasis on investing into the companies research and development of new products. Gilmartin wanted this company to really focus on coming out with new products because their bottom line was going to take a hit in the next few years once the patent on their big money products runs out. Gilmartin found it an
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What makes a man‚ a man? In the First Part Last‚ the author‚ Angela Johnson‚ gives examples on what it takes to be a man. There are also plenty of symbols that helps you make connections from the beginning of the story to the end of the story. First off‚ the basketball symbolizes and represents childhood. When Bobby’s friends wanted to play basketball with him‚ he went and forgot Feather behind. The ball shows how Bobby was being irresponsible and childish. After he came back home for
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Depending on the boy/girl ratio the co-educational institution has several advantages over the non co-educational system. Having classes together is an excellent idea and is successful in most schools. Boys become aware of girls’ abilities and vice versa. A spirit of co-operation and competition thrives in the co-educational system. Girls & boys at a self conscious age take extra care of themselves. Growing up together and sharing activities such as dramatics‚ art and other things like socials
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Why have McDonald’s super-sized co-branding? In this essay‚ we seek to give a balanced informative diagnosis of how in recent years McDonald’s have tried to recreate and re-sculpt its brand image in the mindset of its customers and society as a whole. In particular‚ we want to focus our attention on how McDonald’s has adopted the marketing strategy known as co-branding to draw on the benefits of already well-established brands. “Despite being in the midst of an obesity crisis‚ it has done little
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