Available ONLINE www.visualsoftindia.com/journal.html VSRD-IJBMR‚ Vol. 1 (6)‚ 2011‚ 348-361 RESEARCH ARTICLE RESEARCH ARTICLE A Study of Buying Behavior and Brand Perception of Consumers in Shopping Malls 1 M. Yaseen Khan* and 2SM Tariq Zafar ABSTRACT In India Shopping Malls industry is upcoming industry worth Rs 17000 Cr. In NCR (National Capital Region) Gurgaon is the most favorite place for the shopping malls. M.G. (Meharuli – Gurgaon) Road is the place for all famous shopping
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significance and many expectations on the performance at home as well as in public. Women were supposed to fulfill certain roles‚ such as a caring mother‚ a hard-working homemaker‚ and a submissive wife. “The perfect mother was supposed to stay home every day and nurture her children so that society would accept them. A hard-working homemaker had dinner on the table precisely at the moment her husband arrived home from work” (“A Women’s Role”). To be a good wife then‚ they were expected to be pure and innocent
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Girl by Jamaica Kincaid “Girl”‚ is a short story by the renowned Jamaica Kincaid; a Caribbean author and poet. The story depicts the instructions of how young girls should conduct themselves in public. Young girl’s duties involve responsibilities such as cleaning‚ cooking as well as societal social behaviors. Kincaid instructs young girls “don’t sing benna on Sundays at all and never in Sunday school”. Kincaid also gives clear knowledge to the young girls that are not responsible for learning
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from family members and what the man said was what was going to happen. Women were not allowed to be asset holders‚ hold professional jobs (i.e. lawyers‚ teachers‚ doctors) or have a place in political office. They were to be wives‚ mothers‚ and homemakers. At the time of the American Revolution increased attention to political matters made issues of liberty and equality important. Novels during this time portrayed women as victims‚ but changes in the way women perceived themselves brought about
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family in the 1950s could be fittingly delineated as a patriarchal organization with a clear division of labor. Status inequality and the division into two functional roles‚ wherein the male takes the income provider role and the wife takes the homemaker role‚ carved the power structure of the traditional one-career family. The male was elevated to a higher statusbeing keeper of the finances rendered even greater influence over the family. Fundamentally‚ the traditional one-career family was
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Gender Pay Gap April 10‚ 2010 For decades now‚ there has been an ongoing pay gap amongst men and women. Some people say it is the woman’s choice and they made it that way‚ others say it is plain out sexism. To this day‚ there is still no definitive reason why‚ but the gap seems to close little by little each year. Can we contribute that to women standing up for themselves more‚ working harder to prove their worth‚ or even challenging the system? T.J. Billitteri wrote the article entitled
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This essay will use the McPhail family case study. The essay will look at the Functionalism and Feminism theory in relation to the case study family and show the effects of two sociological perspectives and there importance in assisting the social care worker to understand the family. The essay will also look at social policy on how it is developed and he issues of private and public issues. This will include how four sectors of social care will aid the case study family and how these organisations
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construction industry has been thriving. Compared to many years back‚ building materials were very limited and designer tile options were not available. Thanks to Wilcon Depot‚ the leading provider of high-grade supplies and big ideas for builder’s homes‚ homemakers have a one-stop shop for all their building requirements. Areas that drive demand for Home Depot’s primary industry are home remodeling and new homebuilding. Wilcon‚ a trusted name in the Philippine construction supply industry for more than three
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women in the 1950 was repressive and constrictive in many ways. Society placed high importance and many expectations on behavior at home as well as in public. Women were supposed to fulfill certain roles‚ Such as a caring mother‚ a diligent homemaker‚ and an obedient wife. The perfect mother was supposed to stay home and nurture so society would accept them. A diligent housewife had dinner on the table precisely at the moment her husband arrived from work. A wife was a "good" wife only if she
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Alicia Foote Activity 1.5 – Case Study: Trap-Ease America BSAB/MGMT 311: Principles of Marketing March 30‚ 2014 Introduction To succeed in today’s competitive marketplace‚ companies must be customer centered. They must win customers from competitors and then keep and grow them by delivering greater value. A company’s success is no longer merely determined by the product it offers‚ as today things are much more complicated due to the sheer number of companies
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