1. Historically‚ how did Harley-Davidson manage to dominate the U.S. market? How did it do so and what were its sources of competitive advantage? And starting in the 70s Harley got into trouble‚ what changed? Internally? Externally? Harley-Davidson is synonymous with the American Motorcycle culture and did not get there by accident. Since its conception as a company in 1903 the company has been known for their classic American style heavy bikes‚ their industry changing innovations and the superior
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Market share: hero honda = 35.60% bajaj auto = 27.50% tvs motors = 16% yamaha = 7% honda = 4% others = 9.50% PACKAGE SIZES AVAILABLE : - BAJAJ AUTO LTD IS MAINLY FAMOUS FOR ITS BRAND “ BAJAJ PULSAR “. CURRENTLY THERE ARE 5 BVARIANTS AVAILABLE IN THE MARKET WITH ENGINE CAPACITIES OF 135CC‚ 150CC‚ 180CC‚ 200CC & 220CC. MORE THAN A MILLION UNITS OF PULSAR WERE SOLD BY NOVEMBER 2005. WITH MONTHLY SALES OF MORE THAN 48‚000 UNITS IN JUNE 2009. PULSAR IS THE LEADER WITH MARKET SHARE OF
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at Bajaj Auto Bajaj Auto Limited is one of India ’s largest two-wheeler manufacturers. As the dominant player until the early 1990s‚ Bajaj ’s market share declined from 49.3% in 1994‚ to 38.9% in 1999 with the entry of major competitors like Hero Honda. Bajaj has initiated several measures to regain its market share and strengthen its competitive position. The case discusses the financial strategy pursued by Bajaj. Financial Management at Bajaj Auto We want to get back the leadership position
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Company Profile Yamaha Motor company ltd. is a Japanese motorized vehicle-producing company‚ which was founded on July 1‚ 1955. Yamaha Motors manufactures and sells motorcycles‚ all-terrain vehicles‚ boats‚ snowmobiles‚ outboard motors‚ personal watercraft‚ pools‚ utility boats‚ fishing boats‚ outboard motors‚ diesel engines‚ 4-wheel ATVs‚ side-by-side vehicles‚ racing karts‚ golf cars‚ multi-purpose engines‚ generators‚ water pumps‚ snowmobiles‚ small-sized snow throwers‚ automobile engines‚ intelligent
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Maruti Suzuki India Limited commonly referred to as Maruti‚ is a subsidiary company of Japanese automaker Suzuki Motor Corporation. It has a market share of 37% of the Indian passenger car market as of November 2012. Maruti Suzuki offers a complete range of cars from entry level Maruti 800‚Maruti Esteem and Alto‚ to hatchback Ritz‚ A-Star‚ Swift‚ Wagon-R‚ Estillo and sedans DZire‚ SX4‚ in the ’C’ segment Maruti Eeco‚Maruti Omni‚ Multi Purpose vehicle Ertiga and Sports Utility vehicle Grand Vitara
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Unisex 2) Age: 3 years and above 3) Income: 25‚000 and above 4) Occupation consume: Studentsb) Geographic: Urban areasc) Social Class: Elite class | 4. | Honda CG 125(Honda Motorcycles is defined by Quality‚ Performance‚ Speed‚ Economy Petrol and Re-sale Value. All these have managed to successfully bag your trust on the New Honda CG125.) | a) Demographic: 1) Gender: Male 2) Age: 18 and above 3) Income: 50‚000 and above 4) Occupation: Work with frequent ridingb) Geographic: Urban
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SWOT STRENGTH Proton is a Malaysian national automobile manufacturer. Proton is a Malaysian car manufacturer which first started out in 1983. At first‚ parts and technology came from Mitsubishi but later on‚ as experience accumulated‚ Proton became independent even if most of the cars were still based on Mitsubishi models. Their first model was launched in 1985 which is Proton Saga. Export to other country: such as Taxi in Korea use Impian (Waja) More than 14000 of Protons cars were exported annually
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Barringer‚ P. D. (1996). Life Cycle Cost Tutorial. Houston‚ Texas: Marriott Houston Westside. Heather L. MacLean‚ e. (2000). A Life-Cycle Comparison of Alternative Automobile Fuels. journal of the air and waste management association ‚ 1769-1779. honda USA. (2008). hybrid cars and petrol cars. Retrieved 11 24‚ 2008‚ from www.honda.com. Jeremy Hackney‚ R. d. (1999). Life cycle model of alternative fuel vehicles: emissions‚ energy‚and cost trade-offs. science direct journal ‚ 243-267. lester lave‚
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Leonard N. Stern School of Business New York University INTRODUCTION TO MARKETING Professor Ambar Machfoedy Sample Exam This is a closed book‚ closed notes mid-term exam. You have 1 hour to complete this exam. Individual point allocation for each question is indicated in parentheses. Points allocation across questions is not equal‚ so please pace your self accordingly. As you go through the exam please do not get stuck on any one question in particular. Please write all answers
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Can Hybrid Cars Reduce The Dependency On Fossil Fuels? I am going to talk about hybrid cars and can they reduce the dependency on fossil fuels. The hybrid cars manufactures that I’m going to use is Toyota‚ Honda Can hybrid cars reduce the dependency on fossil fuels? Hybrid cars can reduce the dependency of fossil fuels because it would stand between the consuming world and its gas guzzling cars by replacing them with fuel efficient hybrid cars. Hybrid cars have lower level of gasoline consumption
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