Chapter 1: Corporate Social Responsibility (CSR) • Definition o How the action and conduct of corporation affect society. Corporate have the duty to improve and protect society through the business. • Four Different Perspective o Economic Responsibility: Maximize profits. Fair pricing and quality products. Stakeholders in Corporation: Shareholders. Employee. Upper Management. Customer/Consumer. Vendors/Supplier. The key is to be able to balance and decide which
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UNIVERSITY AFTER V. BRUSOV RESEARCH PAPER DRAFT THE ROLE OF JOURNALISM AND THE SOCIAL RESPONSIBILITY OF MASS MEDIA To: S. Sahakyan From: Anna Tamamyan Subject: Writing Skills Faculty: LIC‚ Journalism Year: 4th year‚ 3rd group Yerevan 2012 INTRODUCTION The following research paper studies the role of journalism in mass madia nowadays and whether the same media holds it social responsibility in the face if its audience or not. Journalists take an important role in the
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POLYTECHNIC UNIVERSITY OF THE PHILIPPINES COLLEGE OF ACCOUNTANCY STA. MESA‚ MANILA CORPORATE SOCIAL RESPONSIBILITY AND GOOD GOVERNANCE NORTHERN CEMENT CORPORATION Group 5 Bergonia‚ Noel A. Labiste‚ Janet T. Manarang‚ Shalla Marie C. Maestrecampo‚ Diana A. Miguel‚ Sherelyn A. Mora‚ Angelina G. Rance‚ Sarah Jane M. BSA H 3-2D PROF. GLORIA TOLENTINO-BAYSA PUP‚ CoA INTRODUCTION One of the important components in constructing a house is cement. It binds the materials to build houses
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Corporate Social Responsibility Marketing strategy or integrated part of business Table of Contents ABSTARCT ……………………………………………………………………… 1 INTRODUCTION ……………………………………………………………….. 2 DESCRIPTION ………………………………………………………………….. 4 CASE CONTEXT ….............................................................................................. 8 METHODOLOGY …………………………………………………………….. 12 LITRATURE REVIEW……………………………………………………….. 13 OBJECTIVES AND ACTION TAKEN ………………………………………. 15 LESSONS LEARNED …………………………………………………………
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Social Responsibility of Organizations Social Responsibility is the continual commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce and their families as well as of the local community and society at large. It is the economic‚ legal‚ ethical‚ and discretionary expectations that society has of organizations at a given point in time. As a marketing advisor‚ I would advise the company to consider some of the following
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question‚ “What do I do? Fundamentally‚ ethics is the method by which we categorize our values and then pursue them. Ethics is concerned with what is good for individuals and society and covers a wide variety of dilemmas such as: our rights and responsibilities‚ the language of right and wrong‚ and moral decision-making (“What is Ethics‚” n.d.). Ethics is a necessary requirement for human life. It is what guides us in deciding what course of action should be taken in various situations. Without ethics
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Economics Research – June 2012 Volume 10‚ Number 6 Brand-Consumer Relationship And Corporate Social Responsibility: Myth Or Reality & Do Consumers Really Care? Elias G. Rizkallah‚ Ph.D.‚ La Sierra University‚ USA ABSTRACT Companies are claiming that they are being challenged to maintain profitability and behave in socially responsible ways. The question is how much “the social responsibility” is a real pressure. Do consumers really know what the companies‚ producing their favorite brands
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CORPORATE SOCIAL RESPONSIBILITY The term social responsibility means different things to different people. Generally‚ corporate social responsibility is the obligation to take action that protects and improves the welfare of society as whole as well as organizational interests. According to the concept of corporate social responsibility‚ a manager must strive to achieve both organizational and societal goals. Current perspectives regarding the fundamentals of social responsibility of businesses
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Social Report is now essential for business Introduction The corporate social responsibility (CSR) reports are used in annual report of the company; expressing how caring they have been over the last financial and how they intend to continue to be in the future. One of the most significant corporate trends of the last decade is the rapid growth in activities associated to corporate social responsibility (CSR). According to Business for Social Responsibility (BSR)‚ CSR is defined as “achieving
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Strategic Corporate Social Responsibility and Value Creation among Large Firms Lessons from the Spanish Experience Bryan W. Husted and David B. Allen Can corporate social responsibility (CSR) be a source of good and a wellspring of innovation‚ competitive advantage and value creation for the firm? Although CEOs and government leaders insist in public that CSR projects create value for the firm‚ privately they admit that they do not know if CSR pays off. To address this question and drawing on
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