Elvis Presley “Heartbreak Hotel” “It put him on the show business map and it altered pop culture forever”. Collins‚ A.‚ 2005. Untold Gold: The Stories Behind Elvis’s number 1’s. 1st ed. Chicago‚ Chicago Review Press‚ Incorporated. The song‚ I believe‚ that key defines Elvis’ career is the song “Heartbreak Hotel”‚ a song written by Tommy Durden and Mae Axton. Mae Axton met Elvis in his hotel room in Nashville to show him the demo‚ then Elvis (allegedly) said “Hot darn Mae‚ play it again”
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Forte Hotel Design Exercise Forte Executive Inn - Combines the ambiance of a European hotel with American functionality Target group: European and American business travellers Top three reasons for business travellers: Price‚ location‚ brandname Midprice hotel‚ 100/night 60% of american business travellers are men preferences: price‚ location convenience 40%woman preferences: cleanliness‚ safety BUT unique attributes encourage repeat visits Survey: 30% of business travellers
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SUMMARY Rosewood Hotels & Resorts (Rosewood)‚ known for managing distinctive luxury hotels is considering a new brand strategy. Rosewood’s concept for each property has always been “Sense of Place”‚ emphasizing the individual character of each property. In an effort to increase multi-property guest across its 12 hotels worldwide‚ a new corporate branding strategy is being considered. The new strategy should also not undercut the distinctiveness of each individually branded hotel. In the analysis
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1.0 Introduction and Scenario Banyan tree hotel group was established in1994 with one single resort in Phuket‚ and in recent years ‚ it has own more than 20 resorts and hotels‚ 60 spas‚ 70 retail galleries and 3 golf courses(Banyan tree hotel group‚ 2012).As the leading of international boutique hotels‚ Banyan tree hotel group are providing the unique service combined with green conscience . In the next five years‚ Banyan tree hotel is panning to extend their business into Middle East ‚ Central
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CASE STUDY THE WESTIN HOTEL Westin Hotels & Resorts is one of the most recognizable and highly-regarded brands in the leisure and hospitality industry‚ and features more than 120 hotels worldwide in a rapidly growing portfolio. The brand is owned and operated by Starwood Hotels & Resorts in addition to Westin; Starwood brands include St. Regis‚ The Luxury Collection‚ W Hotels‚ Le Meridian‚ Sheraton and Four Points by Sheraton‚ accounting for approximately 230‚000 rooms in 82
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Hotel Rwanda Hotel Rwanda takes place in the years to1994‚ during the horrific genocide by the Hutus to hundreds of thousands of Tutsis. In Rwanda‚ you were a Tutsi or a Hutu and intense violence and hatred toward the Tutsi was encouraged and supported through the radio. Fighting‚ killing and opposition had been going on for several years‚ and when a new president signs a peace treaty to put the insane turbulence to an end‚ he is murdered. Paul Rusesabagina is a hotel manager at the nicest and
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that represents the Rwanda incident is “Hotel Rwanda”. That film will be reviewed in this essay in relation to the Rwanda genocide‚ and the way “Hotel Rwanda” gives a picture of how the incident happened will be looked at as well. Hotel Rwanda is set in Kigali when there was a chaos in 1994 between the two ethnic groups in Rwanda‚ Hutu and Tutsi. The story itself centers on Paul Rusesabagina (Don Cheadle)‚ a manager of an extravagant Des Mille Collines hotel in Kigali. The problem between the two
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Receptionist: Hotel Serusa here. Good morning. Can I help you? You : Yes‚ please. I would like to book two double rooms for three days. Receptionist: When do you need the rooms? You : I would like to reserve the rooms from 12 May to 14 May. Receptionist: Could you please hold on for a minute? I’ll have to check the reservations first. You : Yes‚ of course. Receptionist: Let me see. Yes‚ you are in luck. There are two rooms available. What name shall
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Lodging’s recovery continues‚ driving fewer vacancies and higher rates‚ particularly among hotels in higher-priced segments. Our outlook anticipates a 5.5% RevPAR gain in 2013‚ improving to 5.9% in 2014 with stronger economic growth. Group bookings for 2014 have improved‚ supporting gains relative to this year. Construction activity has resumed‚ but is still at low levels. Occupancy levels at hotels in higher-priced segments are ahead of prior peak levels‚ real RevPAR is above its long-term
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In ¡°The Blue Hotel‚¡± Stephen Crane uses various provocative techniques to ensure that the setting adds to the richness of the story. ¡°The Blue Hotel¡± is set in a cold Nebraska town at the Palace Hotel in the late 1800¡¯s‚ but there is more to setting than just when and where a story takes place. In a written work‚ it is the author¡¯s job to vividly depict events in order to keep the reader¡¯s attention and to create colorful mental images of places‚ objects‚ or situations. The story is superbly
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