Table of content Table of content Introduction 1. Globalization and its definition 2. Globalization and Hospitality Industry 3. Challenges brought by Globalization 3.1 Globalizing marketing 3.2 Global promotion 3.3 Global advertising 3.4 Global e-marketing 3.5 Global pricing 3.6 Global ethics 4. Strategies and tends toward Globalization Conclusion References Introduction World maps define national boundaries‚ but those lines belay the increasingly clear nature of the global
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Acknowledgement I would like to express my sincere gratitude to Ms. Shanu Khattri for providing this opportunity to work on this topic. She has always been supportive and encouraging. I have really enjoyed working on this project. CONTENTS Index Page No. Introduction Characteristics Why we need to study business ethics Objectives Case study * Case study 1 * Case study 2 Sources Theories Modern decision
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THE ARAB GUEST The Arab travel mentality can vary greatly as the Arabian region stretches over a vast area encompassing 22 countries from Mauritania in the west to Yemen in the east. As the majority of Arab guests are from the United Arab Emirates (UAE)‚ consisting of Qatar‚ Bahrain‚ Oman and Kuwait‚ the advice given here pertains mainly to this important region. The above-named states have in common rapid economic growth due to the large oil and gas reserves. These states have been catapulted from
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Abstract — There is no doubt that Internet technology is widely used by hotels and its demand is constantly booming. Hotels have largely adopted website information services through using different interactive tools‚ dimensions and attributes to achieve excellence in functionality and usability but these do not necessary equate with website effectiveness. One way to investigate the effectiveness of hotel website is from the perspective of e-consumers.
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References: xvii xx xxi “How Green is My Tourism?” Express Hoteliers and Caterers‚ 2004
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Vatel International business school | Economics of Tourism | Research Work | | Hassan Rafique | 11/30/2011 | An insight to the economic potential of Pakistan in terms of tourism | Table of Contents A General Abstract…………………………………………………….. 3 Heritage Tourism………………………………………………………. 4 Religious/ Spiritual or Pilgrimage Tourism………………………….. 4 Cultural Tourism……………………………………………………….. 4 Adventure or Eco Tourism……………………………………………. 4 Wildlife Tourism………………………………………………………… 5 Sports
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Travel and Tourism component industries and their organisations Types of Tourism There are three types of tourism: domestic‚ outbound and inbound. Domestic tourism is when you travel within the country normally for a day trip; for example‚ someone traveling from London to Brighton for the day would be a domestic tourist. An outbound tourist is when someone travels outside the country. So someone travelling from the UK to France would be an outbound tourist to the UK. An Inbound tourist is when
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a hotel. The Ritz-Carlton Boston was the first of its kind to provide guests with a private bath in each guest room‚ fresh flowers throughout the hotel‚ and an entire staff dressed in formal white tie‚ black tie‚ or morning coat attire. In 1983‚ hotelier Horst Schulze and a four-person development team acquired the rights to the Ritz-Carlton name and created the Ritz-Carlton concept as it is known today: a company-wide concentration on both the personal and the functional side of service. The five-star
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Abstract This paper examines the exciting world of the gaming industry. By studying the history‚ present state‚ and future of gaming in the United States our analyst team will present a probing overview into this rapidly changing industry. We have collected and analyzed secondary information from a variety of quantitative and qualitative publications. Our perspective of the gaming industry will be conveyed by an understanding of business practice‚ and will be concluded with a Christian perspective
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Pearson Education Inc.‚ New Jersey‚ USA. Hsu‚ C.H.C. and Kang‚ S.K. (2003) ‘Profiling Asian and western family independent travelers (FITs): an exploratory study’‚ Asia Pacific Journal of Tourism Research‚ Vol Kandampully‚ J. and Hu‚ H.H. (2007) ‘Do hoteliers need to manage image to retain loyal customers?’‚ International Journal of Contemporary Hospitality Management‚ Vol Kandampully‚ J. and Suhartanto‚ D. (2000) ‘Customer loyalty in the hotel industry: the role of customer satisfaction and image’‚ International
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