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    Sex in Advertising

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    Sex in Advertising Advertisers use sex as an expression of physical attractiveness to persuade consumers to purchase their product. There is also the shock value to get the attention of the consumer. This is evident in clothing‚ fragrance‚ and even hair care commercials. I recently viewed several television commercials and magazines‚ and found it especially interesting how sexual advertising tactics were used in the Lucky jeans‚ Herbal Essence shampoo‚ and Acqua di Gioia perfume commercials

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    Role of Advertising

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    ->role of advertising in a developing economy It is in this background that one must look at the place of advertising in a developing society. The major part of the developing world belongs ot the world of capitalism system. It is within the orbit of the global market. At the same time‚ it is obvious that the socio-cultural and economic situation is not the same in the developing countries as in the advance countries. The requirements are also different. Hence‚ it is necessary to understand first

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    POLITICAL ADVERTISING

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    POLITICAL ADVERTISING (page 87) Bolland defines advertising as the ‘paid placement of organizational messages in the media’ (1989‚ p.10). Political advertising therefore‚ in the strict sense refers to the purchase and use of advertising space‚ paid for at commercial rates‚ in order to transmit political messages to a mass audience. The media used for this purpose may include cinema‚ billboards‚ the press‚ radio‚ television and the internet. MEDIA MANAGEMENT (page 123) Media management comprises

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    Teen Pregnancy

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    Teenage pregnancy in the Philippines is increasingly becoming a major cause of concern. There is a rising trend of young n becoming mothers and majority of whom are married. Young pregnant women are more vulnerable to death during pregnancy while child-birth and a huge number are not physically and fictionally prepared for motherhood. This is a feet reflection that there is inadequate and accurate information on adolescent pregnancy not enough priority is given to maternal and health care. Kids

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    Power of Advertising

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    The Power of Advertising Advertising has an influence on everyone in one way or another‚ but it especially has had an influence on my children. Catchy jingles‚ cute slogans‚ and cartoon characters are all key factors that have hooked my children on certain products. Advertising influences the toys they want‚ the clothes they wear‚ and the food they eat. Advertising influences my children’s choice of toys. If a television commercial displays children laughing and playing‚ my children

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    Polysemy in Advertising

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    Polysemy in Advertising                           Su  Mei  Koh   344185       INTRODUCTION   The   world   of   advertising   is   continually   evolving‚   as   consumer   culture   shifts   to   incorporate   cultural   ideologies   that   have   become   increasingly   progressive   over   time.   A   growing   body   of   research

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    1950s Advertising

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    The Poor Influence of Advertising during the 1920’s‚ 1930’s‚ and 1940’s McCall Hoyt Mrs. Garrett 2nd Period April 30th‚ 2012 Most of us don’t realize how often we really are influenced by advertising or marketing. We wake up‚ turn the television on‚ and begin our day. But how would life be if we didn’t have constant commercials or ads blaring at us day in and day out? What if we took it all away from the beginning? Advertising‚ as a means of production‚ is used to “announce

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    Advertising 24

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    Introduction Advertising is used to promote goods‚ services‚ images‚ and anything else that advertisers want to publicize. It is becoming a major part of mass media. At times we may view it positively‚ at other times we may just neglect or ignore it. In order to attract audiences‚ advertisers use various techniques on their advertisements to make people aware of the firm ’s products‚ services or brands. Although the methods used by advertisers are infinitely‚ they have a common goal to persuade

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    Suicide in Teen

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    while failure leads to role confusion and a weak sense of self.” Failure disposes the teen toward depression and suicide. Parents‚ caregivers‚ schools‚ and healthcare providers need training and guidance in order to recognize the sign and symptoms of depression and suicide. The first and most important step is to recognize the problem. Once we acknowledge that there is a problem‚ parents need to try to talk to the teen. An honest‚ open talk about feelings can often help; in addition‚ it is important

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    Advertising to children

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    Bianca Borja Professor Foults Writing 2 9 May 2014 The Growing Problem in America: Advertising to Children and its Detrimental Effects on Society [ABSTRACT] Companies view children as a major market force‚ and they have been targeted intensely through marketing and advertising efforts. These efforts have created their own genre of food‚ a once nonexistent category created by media efforts to make profit‚ called “kids food”. These foods are against dietary recommendations‚ extremely high in

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