BOOK REVIEW The book‚ Blue Ocean Strategy -How to create Uncontested Market Space and Make competition Irrelevant ‚ authored by W. Chan Kim and Renne Mauborgne is the best seller of its time. It is a widely accepted book for strategy professionals. The title indicates the theme of the book .This book promises to achieve the uncontested market space and make competition irrelevant by making the use of Blue ocean strategy. The book argues that companies in existence today should not try to beat
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How does ‘the world’ change as the light changes? When light intensity around us changes‚ we look at things differently. A man in a clown suit could seem like a symbol of happiness but in the dark could represent an eerie cover-up. As the sun was setting‚ there were a number of things that changed in terms of vision. The most obvious change was that objects became harder to make out. For example‚ a park bench in the distance witch was obvious before sunset became difficult to see after the sun
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The Nile River has always been the backbone of Egypt. The mighty river flows for some 4‚000 miles from the mountains of Equatorial Africa and Lake Victoria before it empties into the Mediterranean Sea. Without the Nile River and its annual inundation Ancient Egypt would never have come into being. Its fertile valley was renewed every year with rich silt deposits laid down during the flooding. As the agriculture of Egypt revolved around the Nile‚ so did the social life of the ancient Egyptians. During
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The picture that is being depicted on the paper given is the Nile Rive It is founded in the north of Africa‚ it is the longest river in Africa and possible the world. This river creates a fertile land which is great for farming and from this fertile land it allowed ancient Egyptians to have a large amount of food for both there friends‚ families‚ and for trade. From this the Nile river became one of the oldest civilizations in the world to began. The fertile soil allowed the ancient Egyptian to use
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Jet Blue has an opportunity to remain cutting edge in the airline industry by continuing to be low-cost and expanding carrier. A great market for Jet Blue to expand to would be towards the Caribbean’s. As well as possibly lobbying Washington to lift travel sanctions in Cuba‚ which at one point was a major vacation getaway for Americans. This opportunity fits into Jet Blues current business model of short distance flights at a lower cost than the competition. Jet Blue is a shinning star in the
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AJNRR Consulting Virgin Blue Holdings A Strategic Analysis Prepared by: Andy Ley Joachim Brastein Nathan Westgarth Rishi Dave Ron Stanley * * Contents 1. Executive Summary 2 2. Virgin Blue Now 3 2.1 Introduction 3 2.2 Virgin Blue Overview 3 2.3 Virgin Blue’s Current Strategy 3 3. Outside Virgin Blue 4 3.1 Macroenvironment 4 3.2 Industry Analysis 4 4. Inside Virgin Blue 6 4.1 Resources 6 4.1 Capabilities‚ Distinct Competencies
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There is no doubt that the annual flooding of the Nile River was the greatest environmental factor contributing to the development of early Egyptian civilization. The Nile snakes through a vast desert wasteland with the world’s largest desert‚ the Sahara‚ to the east‚ and several smaller deserts to the west. These deserts are inhospitable to most life forms‚ but the earliest settlers to the region‚ around 6000 BCE‚ were drawn to the banks of the Nile by plentiful fish and abundant fruit trees. (ushistory
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the size of your industry? What sectors does this industry include? Who are the major players in this industry? What are the markets and customers for this industry? What are the industry’s estimated sales this year? Last year? The year before? What national/economic trends have affected this industry and how? What national/economic trends might affect it in the future and how? What is the long-term outlook for this industry? Writing a Business Plan: Position in the Industry What products
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Fertile Crescent and Nile River Valley About 5‚000 years ago in Sumer and Egypt (3000 BC) civilizations rose. Civilizations generally have rules and regulations‚ building and structures‚ agriculture‚ writing‚ and a religious structure. Before Sumer and Egypt rose up‚ people in the Paleolithic Age were nomadic‚ hunters and gatherers. They traveled in groups of 20-30 people. They had a spoken language‚ which was passed on and created culture. They had religious beliefs‚ which are believed to explain
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Pepsi Blue Pepsi Blue Type Flavored Cola Manufacturer PepsiCo‚ Inc. Country of origin United States Introduced mid-2002 Discontinued 2004 (Canadian markets) Related products Crystal Pepsi‚ New Coke Pepsi blue‚ launched in mid-2002 and discontinued in 2004‚ was the result of taste-testing over 100 flavors over a 9-month period. Designed to compete with Coca-Cola’s Vanilla Coke‚ it is considered by some to be the company’s second equivalent of New Coke‚ after the much maligned Crystal
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