Statistics and Decision Making A study on the impact of online shopping websites on student’s buying behavior in India. 2013 Lakshmi Muraleedharan Nair TP023857 MSc Global Marketing Management UCMF1210GMM Date: 20/03/2013 Statistics and Decision Making A study on the impact of online shopping websites on student’s buying behavior in India. 2013 Lakshmi Muraleedharan Nair TP023857 MSc Global Marketing Management UCMF1210GMM Date: 20/03/2013 CONTENTS INTRODUCTION
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GLOBALIZATION (strategic decisions in context of Oreo and Renault) OREO: Kraft Foods‚ a part of Mondelez International‚ is one of the leading manufacturers of FMCG goods in the World- best known for its confectionary lines. Under Kraft Foods‚ Oreo has expanded all over the World- thus necessitating a perspective on marketing in hitherto unexploited markets in developing nations such as China & India. Kraft uses a multidomestic approach to Globalization‚ which they have adopted in view of several
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CHAPTER I WHAT IS ETHICS? - Each society form a set of rules that establishes the boundaries of general accepted behavior. These rules are often expressed in statements about how people should behave‚ and they fit together to form the MORAL CODE by which a society lives. - The term MORALITY refers to a social conventions about right and wrong that are so widely shared that they become the basis for an established consensus. DEFINITION OF ETHICS: ETHICS – is a set of beliefs about right and
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GSM 5301 Accounting for Decision Making Instructions: Answer all questions and show all working in answer book provided. Question 1 (30 marks) (a) Reen Delivery Service is owned and operated by Joanne Lee. The following selected transactions were completed by Reen Delivery Service during March 2012. No. Transactions 1. Joanne Lee invested cash of RM30‚000 into ReenDelivery Service. 2. Purchased a van valued at RM20‚000. The business paid cash RM5‚000 and the balance is financed
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Ethical Decision Making Ethics is a set of moral principles that set forth people’s actions when in conflict with having to examine and decide what is right or wrong‚ what is legal or illegal‚ and what is proper or improper to do. Every business action and decision we make during the course of our lives could indicate when a situation has a wrong or right implication. Most people tend to make business ethical decisions based on personal interest‚ economic status‚ professional values‚ and social
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Case analysis of Volvo – Renault alliance INTRODUCTION The article described the life cycle of the alliance between car manufacturers Volvo and Renault. That was one of the largest and most prominent alliances in Europe at that time. The marriage of the two corporations was promising as it held economic promises that were applauded by the industry experts. Three years after the alliance had been founded‚ the allies split apart under not very friendly circumstances. Although the motive was good
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Introduction The organization is a system where many processes are involved. There are various types of resources such as physical‚ human and financial. Among them human resources are in much importance due to some reasons. Humans can make own decisions and they are hard to be satisfied. Unlike machines they have many differences among each others. The skills are diverse from human to human. The employees come under human resources. They are a kind of internal stakeholders who give a great contribution
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1. Describe four data mining applications is retailing and logistics.(answer in ch5-slide11) 1- Optimize inventory levels at different locations 2- Improve the store layout and sales promotions 3- Optimize logistics by predicting seasonal effects 4-Minimize losses due to limited shelf life 2. List the six steps in a CRISP-DM (Cross-Industry Standard Process for Data Mining). (answer in ch5-slide16)
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Portfolio Question: How will you apply Hofstede’s or Trompenaars’ theory within your ICN group project. When applying Hofstede’s or Trompenaars’ theories of cultural dimensions‚ it will be important to concentrate on those dimensions which reflect the greatest difference in culture. In our case‚ our group will be examining the 1999 merger between auto manufacturers Nissan and Renault. The merger between Nissan and Renault is significant culturally speaking because Nissan is a Japanese company
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Accounting for Decision Making Mohammad Jamal an IT graduate who is currently pursuing his MBA formed a computer service business Jamal’s Computer Services as a holiday job. To start the business on May 1‚ he deposited $7‚000 of his own money into a new bank account in the name of the business. In addition the business borrowed $3‚000 at 5% per annum from CIMB bank. He rented a small pace for $300 per month‚ and hired 2 students with a monthly salary of $1‚500 each per month to service customers’
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