"How did unilever organize to do product category management" Essays and Research Papers

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    HCR 220 CHECKPOINT The CPT codes have three categories: Category 1‚ Category 2‚ and Category 3. Key words for using the three code categories are “temporary”‚ “common‚” and “optional.” Because Category 1 is the most used‚ it can be referred by to common codes. Category 2 is optional codes and Category 3 is temporary codes. Codes in Category 1 have five digits and no decimals. Category 1 codes represent procedures that are widely performed and are consistent with the current practice of medicine

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    Unilever is a complex global organization that has a portfolio of 400 brands‚ spanning 14 categories in home and personal care and food products. The company has 163‚000 employees in the 170 countries within which it operates (Unilever‚ 2010). Organizations such as Unilever face the challenge of configuring a global structure that “works well in diverse locations but also brings units together in a coordinated fashion” (Shenkar & Luo‚ 2007‚ p. 312). Given its wide range of products and the diversity

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    How to Do Assignment

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    Date | Details | Debit | Credit | 30 June 2012 | Elimination of intragroup service fully paidService Revenue Service Expense | 60‚000 | 60‚000 | 30 June 2012 | Elimination of unrealised profit in opening inventoryRetained EarningsIncome tax expense Cost of Sales | 3‚5001‚500 | 5‚000 | 30 June 2012 | Elimination of unrealised profit in closing inventorySales Revenue Cost of Sales InventoryDeferred Tax Asset Income Tax Expense | 108‚0004‚800 | 92‚00016‚0004‚800 | 30

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    How do the digital marketing and social media affect the promotion of products and services Abstract The Internet became a fundamental part of almost every aspect of our lives and every-day life. IT is now indispensable part of every organization. One of the main uses of the Internet in Business is as advertising channel. In this report‚ the effects of the digital promotion of products and services are reviewed. The effects on customer’s needs and behaviour are examined as well as the impact on

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    CheckPoint Describing CPT Coding Categories What type of procedures or services are included in each of the three CPT code categories? Provide one example for each category in your description. Category I Codes Codes—which are the most numerous—have five digits (with no decimals). Each code has a descriptor‚ which is a brief explanation of the procedure: 99204 Office visit for evaluation and management of a new patient 00730 Anesthesia for procedures on upper posterior abdominal

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    product

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    Marketing mix - Product Agenda ✦ Product ✦ Service ✦ Product life cycle ✦ Experience Aim: transform strategic decisions already take into a sustainable and attracted commercial offer. From a managerial point the key question is: how can we transform our decision‚ our value proposition into something that can be bought by the market? We have to consider that there are several models that have been suggested over time to depict from a managerial view point what marketing mix meansthey clarify the

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    The Product

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    The Product OBJECTIVES: * Definition of Product * Product Concept * What is Branding Packaging and Labeling What is Product? A product is anything offered for sale by a firm to buyers to satisfy their wants and needs. Products may take any of the following forms: * A physical object like a toy or a kilo of pork * A service like a Ferris wheel ride or a dental check-up * A place like London or Boracay * An organization like the Knights of Columbus or the Philippine

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    MMIE – 201 Product Design and Lifecycle Management Unit 1Product Design : Product specifications‚ concept development‚ configuration design involving synthesis‚ analysis and optimization‚ Detailed design‚ Presentation of design‚ Oral and Visual presentations‚ various types of models used in product design‚ Design through creative routes‚ Adaptive and variant design‚ Concurrent Engineering theory. Unit 2Product Lifecycle Management definitions‚ Product data management‚ Evolution of

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    U 2011 Unilever in India: Hindustan Lever’s Project Shakti- Marketing FMCG to the Rural Consumer Riddhi Biswas PGP/14/236 Section E   Q1. What are the key features of Shakti? What are its positive aspects and what are its drawbacks? Key features of Shakti: Axiomatic truly ‚ ‘Rural caravan’ of HUL as it can be popularly called is Project Shakti. Untapped and unexplored for years Indian rural market remain unnoticed and undiscovered as par as the business opportunities‚ especially

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    Indian Dish Wash Category

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    Indian Dish Wash Category Market Snapshot * Rs 400 to 450 crores branded dishwash category * As per latest reports‚ dish care category is estimated to be around Rs. 1200‚ while the branded dishwash market is roughly 40% * The percapita consumption of this category (value terms) in India is hardly Rs 4 while in UK it is Rs 150. There is long way to go for this category * Dishwash bar category is huge: it’s more than Rs 300-crore market churning out more than 1.2 lakh tonnes a year

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