Consumer Appeal Advertisers of today have strategically combined commercials and television shows in order to sell products. Gloria Steinem discusses a similar idea in her article‚ "Sex‚ Lies‚ and Advertising." She repeatedly demonstrates how advertisements‚ particularly in magazines‚ are complementary to the articles around them. In the same manner‚ so are commercials to television programs. They are both aimed at the same groups or types of people‚ such as sex‚ age‚ gender‚ etc. Many times
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Audience Analysis Paper Brittany Grigsby Business Communications/COM/285 May 17‚ 2010 Geri Markley Audience Analysis Paper The key to approaching your audience is to first know them. First‚ know their characteristics; know what communication channels to use‚ the diversity of the audience‚ and most of all how would you ensure your message is effective. Identification of Audience Characteristics Before conducting a meeting you should consider the audience’s characteristics.
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great leader should be supported by its people. Most importantly‚ a powerful leader should pretend to be virtuous and kind. By saying that‚ we can compare that to Macbeth. On Act I‚ Scene 6‚ line 63-64‚ Lady Macbeth says “Look like the innocent flower‚ but be the serpent under it”. At this point‚ Lady Macbeth is trying to convince Macbeth to kill King Duncan‚ but by keeping it a secret and acting innocent so no one can
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Using the art of rhetoric‚ Lady Macbeth persuaded Macbeth to kill King Duncan and a few other characters. Anytime Macbeth had a doubt in his mind‚ she would easily manipulate him with her words. The words Lady Macbeth told her husband partly set the tragic events of this play in motion. In scene I act VII of “Macbeth”‚ Lady Macbeth specifically uses Pathos‚ Ethos‚ and Logos in order to get the response that she wants. The scene starts out with Macbeth pondering about whether their plan to murder
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Hello Director Humbles‚ My name is Kristina Jones‚ I am a first-year student here at the University of Iowa‚ and I am sending this email in order to appeal the decision of my Advantage Iowa Award. When I took my three placement tests I scored painfully low on Chemistry‚ average in Spanish‚ and I excelled in Math. I came with a major of undecided‚ but I had very serious hopes of becoming a double major in mechanical and industrial engineering. When I came here for orientation I was advised by my
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As I start my Appeals Activity I have chosen two examples from the list given on our assignment. For my first example‚ I have picked a video of a commercial that is on YouTube. The video follows a man with his family that appears at a mechanic that suggestions to fix their truck would cost more than that truck is worth and that it would be best to just sell the truck (Chevy Runs Deep). The main character is the gentleman of the family and follows him as he gathers things from his truck only to come
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Audience Profile 1. Is my primary audience external or internal? My primary audience is internal. 2. What are some key demographics about my audience‚ such as age‚ gender‚ family situation‚ etc.? Name: Jeff Clarke Age: 23 years old Gender: Males Situation: Dealing with his grandmother that is being sick for a while‚ and missing work. 3. How much does my audience know about the topic? My audience knows a little about the topic. 4. How much formality does my audience prefer
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that his did what was right for the country. Brutus’s also said‚ “Had you rather Caesar were living‚ and die all slaves‚ that Caesar were dead‚ to live all free men?” which appeals to logos because his is making a logical statement that says Caesar’s death was for the best to Rome’s men freedom. At the end Brutus appeals pathos by saying‚ “who is there so vile that will not love his country? If any‚ speak; for him have I offended” Brutus tells the Roman citizen that Caesar deserved what he got
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Audience Awareness Knowing your audience—whether readers or listeners—will help you determine what information to include in a document or presentation‚ as well as how to convey it most effectively. You should consider your audience when choosing your tone‚ content‚ and language—or else your message may seem unfocused or inappropriate. In the classroom‚ your audience is often your professor. However‚ some assignments are designed so that you are addressing a secondary audience such as an expert
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treating his tools with care‚ keeping his materials in good shape (548). John Simon makes is a point to state that our internal process of analyzing our ideas can be understood when expressed through the act of verbalization‚ therefore what we say and how we say it are essential when communication occurs. It is important that within a professional setting such as when a there is a business meeting and a company representative is pitching his or her idea to potential investors that good English because
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