An Introduction to Marketing Mix Marketing mix is the set of controllable marketing variables that the firm blends to produce the response it wants in the target market. The 5P’s of the marketing mix are the following: Product‚ Price‚ Promotion‚ Place and People. To create the right marketing mix‚ businesses have to meet the following conditions: • The product has to have the right features. • Sold at ideal price. • The goods is sell in the right place. • The target group needs to be made
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ESTABLISH AND ADJUST THE MARKETING MIX Assessment Task 1 – Work Based Knowledge Test 1. What are the characteristics of the products and/or services in your business? Ans. I am working in . We are selling burgers as well as fries and soft drinks. But recently we start selling frozen coke and ice cream‚ which Mc d was selling and now we are making good money. 2. How do these products and/or services relate to the market they are in‚ and to the immediate competitors? Ans. We have many competitors
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Economy of Turkey About Turkey – Turkey is a vibrant amalgamation of two unique cultures‚ reflecting a diverse collection of ideas‚ beliefs and values. Crossing both European and Middle Eastern boundaries‚ Turkish society is patriotic and proud of its ancestry and achievements. The rapid modernisation of the country‚ combined with its traditional values‚ makes Turkey a fascinating market for foreign businesses but requires an understanding of its cultural design in order to secure your future
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Introduction Brazil is a country of fast growth and development over the years‚ it is the sixth country with the highest nominal GDP which considered the leading economy in Latin American and the second largest in the western hemisphere. There are several economic events that trace the changes in the history of Brazil’s economy. Brazil was colonized by Portuguese in the 16th century when they enforced colonial treaty‚ trade policy which leads to the development the fallowing three centuries.
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| |February 2‚ 2013 | BUSINESS IN THE ECONOMY To understand how a business affects the economy we must first understand the meaning of what a business is by definition. A business is “an organization or enterprising entity engaged in commercial‚ industrial or professional activities”. (Investopedia‚ 2013) A business
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factors that are disturbing Pakistan’s Economy: • Poverty • Illiteracy • Corruption & Political Instability • Over Population‚ Unemployment & Inflation • International Interference • Terrorism/Extremism • And The Recent Floods ECONOMY HISTORY OF PAKISTAN First five decades When it gained independence in 1947 from UK. Pakistan’s average economic growth rate since independence has been higher than the average growth rate of the world economy during the period. Average annual
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As Robert Neuwirth‚ who is a former business reporter‚ defines the informal sector or informal economy is that part of an economy that is not taxed‚ monitored by any form of government‚ or included in any gross national product (GNP)‚ unlike the formal economy. Other terms used to refer to the informal sector can include the black market‚ the shadow economy‚ and the underground economy and how he refers it mostly is System D. The original use of the term ‘informal sector’ is attributed to the economic
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an over competitive industry dominated by just a few well-established and familiar brands it’sBraaap’sjob as an emerging brand to punch above our weight. Braaap have to outdo our competitors in componentry‚ Braaap have to outdo their warranty‚ Braaap have to offer more customization‚ Braaap have to make it easier to purchase‚ Braaap have to do more‚ be more. This report shall examine Braaap’s product‚ identify the key characteristics of their products and services and their significance to the market
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and Ontario‚ represent a huge factor in the economy of the United States by being one of the major cities where trade takes place. General Motors‚ Ford and Chrysler also known as Americas ‘Big Three’ automobile companies are located in this city. The concept of External Scale Economies can help us explain why these three major companies are located in this area. Scales economies are important for a country because they represent a growth in its economy. Companies are able to produce more products
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I V E The Open Economy No nation was ever ruined by trade. — Benjamin Franklin Even if you never leave your home town‚ you are an active participant in a global economy.When you go to the grocery store‚ for instance‚ you might choose between apples grown locally and grapes grown in Chile. When you make a deposit into your local bank‚ the bank might lend those funds to your next-door neighbor or to a Japanese company building a factory outside Tokyo. Because our economy is integrated with
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