Online Marketing Submitted By: Tech 4.0 (Group 16) Amey Kolhatkar (09BM8008) Balaji M (09BM8015) Divya Goel (09BM8026) Rahul Yadav (09BM8073) Introduction Marketing is the beginning of everything. An old saying states that ‘‘nothing happens until a sale is made‚’’ and that is true. But until someone does some marketing‚ there is nothing to sell‚ and no premise on which to sell it. Marketing is the eyes and ears of the company‚ tuned to the customer‚ and to competition. It is
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Television Censorship WHAT IS CENSORSHIP? "Censorship is the supervision and control of the information and ideas that are circulated among the people within a society. In modern times‚ censorship refers to the examination of books‚ periodicals‚ plays‚ films‚ television and radio programs‚ news reports‚ and other communication media for the purpose of altering or suppressing parts thought to be objectionable or offensive. The objectionable material may be considered immoral or obscene‚
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Growth and Innovation Weekend 1 Growth Imperative Gross Sales - $100 Desk John gets commission - $20 Net Sales - $80 All anyone cares about in growth is NET – Don’t site gross sales (shark tank! Hates this ) * Evidence that once a company’s core business has matured‚ new platforms are hard to come by * Roughly 1-in-10 companies are able to sustain growth for shareholder value * Attempt to Growth causes corporation to crash * Equity markets demand that companies grow but
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music‚ video games‚ television‚ and theater‚ has caused the demise of society in many respects such as increased violence‚ increased sex and increased profanity. Violence‚ especially juvenile violence‚ has dramatically increased over the past few decades and I believe that this is a result of violence in movies‚ music‚ video games‚ and television. Because children tend to repeat and reenact what they see‚ and if violence is presented to them on a regular basis as it is on television‚ then they will mimic
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Before today’s Interactive Oral‚ I wasn’t sure why the characters in “Candide‚” written by Voltaire‚ were very open-minded in the novel‚ throughout all the obstacles they had to face. Specifically‚ Candide himself. He was very determined to reach Cunegonde‚ the love of his life. According to the Interactive Oral‚ one of many theories that Voltaire showcased was “optimism‚” which is when people view life in a positive aspect‚ and look for the greater good in things. This explains why Candide was so
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A REPORT ON STUDY OF THE CONTRIBUTION OF ONLINE MARKETING AND SOCIAL MEDIA FOR PROMOTION OF PRO PROFESSIONAL By NATARAJ DUTTA 12BSPHH010593 A report submitted in partial fulfillment of the requirements of MBA Program of IBS Hyderabad Distribution List: PRO PROFFESIONAL Submitted to: (Amnaganti Srikant‚ IBS Hyderabad) Date: 24/05/2013 AUTHORISATION This report is submitted in partial fulfillment of the requirement of the MBA program of IBS‚
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Assignment #2 1) What three or four innovations in your life time have had the greatest impact in your life? 2) How did each affect you? AGE GENDER QUESTION #1 QUESTION#2 22 Female Internet‚ cell phones‚ iPod -Internet made information accessible to anyone worldwide. -Cell phones allowed for instant communication. -IPods I can listen to the music I want 25 Male Video games‚ GPS‚ cell phone‚ internet -Video games brought a different way of playing other than the conventional way. -Internet brought
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market‚ companies must have a sound proof strategy. According to Thompson‚ Peteraf‚ Gamble and Strickland‚ a company’s strategy is its action plan for outperforming its competitors and achieving superior profitability. (Thompson‚ Peteraf‚ Gamble and Strickland p. 4) One well known strategy or theory of many companies is a term called disruptive innovation. Disruptive innovation was coined by Clayton Christensen. It explains the process of a product or service preliminary application initiating from
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understanding media innovation? Discuss its advantages and limitations. In the early concept of innovation concept‚ depending on the degree of innovation and the effects it produced‚ it can be divided into two types‚ the incremental innovation and disruptive innovation. The incremental innovation refers to a natural innovation process step by step in the lifecycle of a product in the process of technology evolution‚ in accordance with the original technology path; the breakthrough innovation refers to a
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Abstract Vineet Nayar is a charismatic leader that utilized disruptive innovation to improve HCLT in the IT industry. The rapidly changing IT industry was trending in the global environment. Although HCLT was increasing revenue it was not increasing their market share. To transform HCLT into a market competitor Nayar utilized associating‚ questioning‚ observing‚ networking and experimenting to reach and accomplish HCLT’s success. However‚ Nayar neglected the market status in the beginning of
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