1.3 Evaluation of Digital Campaign: DoubleTree by Hilton DoubleTree by Hilton is developing a multi-channel social media strategy to improve its customer service and increase its brand awareness. Carrying on the slogan “The little things mean everything” a campaign to help better serve customers was created on Facebook and Twitter‚ asking guests to answer a few simple questions on a Facebook tab for the chance to win a tin of their signature chocolate chip cookies (Stubbs‚ 2012). The brand
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marketingketing strategy Digital Marketing Strategy of Samsung Samsung boasts the leading position in digital marketing strategy around the global. Its digital presence and digital convergence is pronounced throughout all product ranges‚ particularly in 3D TV‚ digital camera‚ and PCs. Digital marketing campaigns adopted by Samsung captured the key elements of competition and through impactful communication promoted the brand image to an emotional high level. ‘Dedicated to Wonder’ – Samsung
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Prospects and Problems Of E-commerce Prospects and Problems of E-Commerce Prepared for S I Nusrat A Chaudhury Associate professor Department of Business Administration & Head of Career Counseling Center East West University Prepared by Razoanul Amin Talukder 2005-2-10-207 Sazzad Hossain 2005-3-10-091 Tanzia Afrin 2005-2-10-271 Sk. Abdul Mukit 2005-2-10-135 Golam Kibria 2005-3-10-136 Date of Submission: April 13‚ 2008 [pic] 10 April 2008
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the digital divide and its effects’ The term ‘digital divide’ refers to the breach between those who have access to information and communication tools such as the internet and those who do not. It is commonly thought that the digital divide is mainly between the rich and the poor; however there are many other factors that lead to this. These factors are characterized by community‚ ethnic‚ technological and age groups. Therefore‚ this essay will be focusing on the explanation of the digital divide
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Table of contents E-Commerce. Dimensions of E-commerce. Promises of E-commerce. Overview of implementation of e-commerce in Bangladesh. Some E-commerce shops in Bangladesh. Challenges of E-commerce. Conclusion. Analyze the promises and challenges of e-commerce application in Bangladesh E-commerce is a way of conducting business over the Internet. Though it is a relatively new concept‚ it has the potential
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E-COMMERCE & M-COMMERCE 1. Definition: - E-commerce: refers to commercial affairs which are conducted by using technological equipment such as computer‚ laptop‚ etc. over Internet‚ computer network or other electric systems. - M-commerce: refers to buying or selling process which is conducted through mobile network such as 3G‚ wireless‚ etc. in which mobile device: cellphone‚ smartphones‚ PDA (Personal Digital Assistant)‚ etc. are used. 2. Benefits and Drawbacks: Brief overview of e-commerce
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Master Thesis ICT Time to Digital Converter used in ALL digital PLL Master of Science Thesis In System-on-Chip Design By Chen Yao Stockholm‚ 08‚ 2011 Supervisor: Dr. Fredrik Jonsson and Dr. Jian Chen Examiner: Prof. Li-Rong Zheng Master Thesis TRITA-ICT-EX-2011:212 1 ACKNOWLEDGEMENTS I would like to thank: Professor Li-Rong Zheng for giving me the opportunity to do my master thesis project in IPACK group at KTH. Dr. Fredrik Jonsson for providing me with the interesting topic and
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Bachelor thesis 10 credits Autumn semester 2005 E-Commerce Strategy - Being Physical or Virtual? Author: Hans Olsberg Robert Perrakoski Supervisor: Reiner Beck (Assistant Professor) ii Acknowledgements This study is the result of our bachelor thesis within business administration at Stockholm University. It has been a very interesting field of study and we think that we have found a somewhat interesting and unique approach within e-commerce. We want to give our thanks to our fellow students
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Even our society expects more from the accounting professionals. However‚ a matter of concern comes to the discussion that some are more likely to prefer immoral means for their gain. Carroll and Buchholtz point out that several unscrupulous stockholders‚ creditors‚ and other parties related to the financial performance give enormous pressure to accounting professionals (2012). Consequently‚ business managers are in severe stress in maintaining ethical standards. Some human-resource professionals
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E-commerce occurs in various forms and between various entities in the market. One among the question faced by nations is how to tax it. As the internet crosses the boundaries the main challenges are how can the basic requirements of physical presence and substantial nexus criteria of taxation can be met. The article tries to analyse the key issues in the area of e-commerce taxation. Article alarms the nation that if it is left untaxed it will give rise to a parallet economy. Every industry contributes
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