instead of going through the long creative process of making a new ad‚ we will be taking the Date Nite ad from Disney Land and repurposing it to fit the updated version of the park. The Date Nite advertisement will provide for an original and entertaining advertisement that would be a quirky update from Disney’s current line of advertisements. Although‚ the ad was successful for its time‚ however it is no longer the 1940’s and for this ad to survive past its completion‚ it will need a major face lift
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There are many methods that different companies use on their viewers to get them to purchase their products. One of the methods that companies use is when they find a popular face on T.V. and use it for advertisements. Neutrogena is a major company that focuses on the improvement in the health and beauty of skin and hair mainly for women. These ads are designed not only to get their product noticed in the marketplace‚ but to also surpass other cosmetics line. Neutrogena ads capture both men and women
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Dove Ad Campaign The image of beauty has been burned into the minds of young adults in this generation through magazines and radio. However‚ in the last decade with the uprising of social media‚ internet‚ and television; the definition of beauty is being redefined. With these new social mediums arising‚ marketing campaigns are becoming more aggressive and targeting a younger audience and influencing their ideas of who they are. Marketing campaigns show only the most beautiful and attractive actors
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advertisements; the fact that it is perceived as shocking and explicit by the older generations is a proof. It is nevertheless this change of strategy that allowed boosting the brand. So‚ by the analysis of this advertising‚ we are going to see the different aspects‚ which allowed to mark the mind and to keep the brand in the head of consumer during the behaviour of the purchase. History of Orangina: * Orangina had a big success immediately after is apparition on the market in 1936 with serious
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Campaigns ...............................................................................................................................................10 A. DIGITAL AD CAMPAIGNS ................................................................................................................................10 B. PRINT MEDIA ADS
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Katherine Curtis 10125258 ITAL10500 Reading Italy: From Medieval to Modern How to read a still image This is a painting entitled “Lampada ad arco”‚ painted in 1909 by Giacomo Balla‚ according to Balla the painting represented “how romantic moonlight had been surpassed by the light of the modern electric street light.” The painting is an example of art from the artistic Avant-Garde movement of Futurism which was founded in Italy in 1909‚ by the Italian poet Filippo Tommaso Marinetti
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COCA-COLA Believe in Happier Tomorrow This new ad commercial launched in December 2011 by Coca-Cola was christened as "Believe in happier tomorrow". The Beverage giant continued with the same message of “Open Happiness” unlike its rival Pepsi who keeps changing their theme (From Youngistan to Wow). This ad‚ as stated earlier‚ is more or less on the same lines with its Diwali Counterpart where the main theme was to spread happiness and feeling of togetherness. It was fashioned to spawn the
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occasions could be linked to our emotions or how our day is going as opposed to just our senses or appetite. We will be looking into detail on how advertisements such as this one by Cinnabon sends messages to our minds that not only trigger our appetites but stir up emotions as well. Also‚ we will focus on how Cinnabon uses its age and credibility along with simple logic to attract customers and flaunt its product. Now you may ask yourself‚ but how could wanting to purchase a Cinnabon be linked
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advertisement was a classic example for the era of informative product advertising. The ad was typical of what was seen in the late 1800s in America. This “All American” print ad was focused on the product and benefits to the potential customer. The ad emphases the reliability of the product; and tries to promote a trusting relationship between the consumer and the watch company. The prices are shown proudly and the ad is geared to show off the “Best Value” in the watch market as well as a guarantee for
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Analysis of GAPFit Ad/Silvana Arroyo ______________________________________________________________________________ To: Ivanna Rightwell From: Xxxxxx Xxxxxx Date: 18 June 2013 Subject: Analysis ad for GapFit fitness clothing Purpose: GapFit is targeting the self-conscience consumer‚ by preying on a woman’s insecurities. GAPFit’s goal is to make a woman feel unattractive and weak. Women will feel empowered‚ confident and more beautiful by wearing GapFit gear. Description:
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