I. Market opportunities in Colombia for the luxury fashion and accessories For a business in a Latin American country‚ I have chosen to export a fashion & Accessories luxury brand in Columbia. 1. The fashion luxury market in Colombia According to CPP’s latest market research (2011)‚ Colombia is set to overtake Brazil by 2014 in terms of growth rate of its luxury market‚ the sectors with the highest potential for growth being: hospitality‚ SPA‚ fashion & accessories‚ watches‚ fine foods / gourmet
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case teaching note 8 Coach Inc.: Is Its Advantage in Luxury Handbags Sustainable? Overview In the six years following its October 2000 initial public offering (IPO)‚ Coach Inc.’s net sales had grown at a compounded annual rate of 26% and its stock price had increased by 1‚400% as a result of a strategy keyed to “accessible” luxury. Coach created the “accessible” luxury category in ladies handbags and leather accessories by matching key luxury rivals on quality and styling‚ while beating them on price
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• Cognizant 20-20 Insights Luxury Retail’s Evolving Landscape Executive Summary The luxury goods market may appear to many as a recession-resistant industry that generates over $1 trillion in revenue‚ but a closer look at the figures suggests otherwise. Luxury retailers‚ which were growing 9% annually a year before the recession‚ saw sales drop on average by more than 13 percentage points from 2007 to 2009. Meanwhile‚ luxury manufacturers saw their revenues decline by an average of 21 percentage
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present market position; Strengths: * Ability to match key luxury rivers in quality and style but beating them in price by more than 50% * Can serve both middle and high income customers (while the low price and good designs are appealing to the low income customers‚ the high quality is also a pooling factor to the high income customers.) * Best selling Brand in the industry by 2006 with about 25% market share in the USA and second best selling in Japan with about 8% market share in
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roof (Available) | No.4: Tata Indica | | Yes: High | Normal roof(available) | | | | | Volcano Roof Box customers The table below is trying to find the current markets or future potential customers in response to three major questions: Who will buy roof box from us? 1. Current roof box dealers 2. Car accessory dealers which may find our product beneficial 3. Different businesses which our product can create benefit for them Current Roof box dealers in India Current customers
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The Fashion Accessories Industry In India Market Research 2009 ch on Textile Apparels & Clothing _____________________________________________________________________ ______________ Mar Market Research on Accessories Sector in India Prepared for Italian Trade Commission‚ Trade Promotion Section of the Consulate General of Italy Mumbai By Table of ACE GLOBAL PRIVATE LIMITED NEW DELHI‚ INDIA Contents ch on Textile Apparels & Clothing _____________________________________________________________________
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Indian Luxury Car Market – An Insight The recent growth in the luxury car market in India is much more than mere market dynamics in a particular car segment. It is a reflection of the changing lifestyle of the affluent class in the country. In India‚ the luxury car segment (Average Price 25-30 Lakh) has been growing at an average rate of 20% or above during recent years; it seems to be least affected by the global financial crisis. During worst recession period when world was facing low market demand
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Tires‚ Services‚ and Accessories (PTSA) Research and Purchasing Process U.S.‚ Nov 2010 Background and Methodology Background • The purpose of this study is to quantify consumers‟ use of the online channel for automotive parts and service research and shopping. Methodology: Phase 1 • Identify visitors to parts & service websites and report the following analytics: – Trended unique visitors‚ time on site and search referrals to the aftermarket sites: parts‚ accessories‚ service and tires –
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2011 “China’s Luxury Market‚ 30 years in the making: How Chinese political policy and tradition over the last 30 years created China’s insatiable appetite for luxury goods” China is positioned to become the world’s largest luxury market in five years and a study by Datamonitor reported China’s luxury goods market was worth $9.4billion by the end of 2009‚ which accounted for 27.5% of the world’s luxury goods market.[1] They also predict that by 2015‚ China’s market will be valued at $14
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PROJECT CASE 1 Luxury Retaling: INTRODUCTION & SCENARIO: The Indian economy has evoked a lot of interest globally given its statistics of some of the highest disposable incomes and increase in the number of millionaires. We are not new to luxury. Indian princes had a penchant for luxury goods from the west. The last couple of years have seen a profusion of luxury brands into the Indian market. With one of the highest levels of disposable incomes‚ the well-traveled Indian luxury consumer is being
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