MALAYSIA FACULTY OF BUSINESS AND MANAGEMENT COURSE CODE: BBSG4103 COURSE TITLE: MARKETING MANAGEMENT & STRATEGY NAME: AHMED NAWAZ RASHEED STUDENT ID NO: S 10321785 ID NUMBER: A 003000 EMAIL ADDRESS: email.nawa@gmail.com TUTORS NAME: AIMINATH LAILA LEARNING CENTRE: VILLA COLLEGE [AHMED NAWAZ RASHEED] S10321785 INTRODUCTION The objective of this assignment is to prepare a situation analysis‚ SWOT analysis and to formulate segmentation strategies for a company or firm operating in
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STRATEGIC AUDIT WORKSHEET FOR APPLE INC. Prepared by: MGMT 4480 FALL 2009 I. CURRENT SITUATION A. Current Performance: Apple announced financial results for its fiscal 2009 fourth quarter ended September 26‚ 2009. The Company posted revenue of $9.87 billion and a net quarterly profit of $1.67 billion. These results compare to revenue of $7.9 billion and net quarterly profit of $1.14 billion‚ in the year-ago quarter. Gross margin was 36.6 percent‚ up from 34.7 percent in the year-ago
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Directly‚ through the conduct of our business operations‚ e.g. the energy consumed in our corporate offices‚ data centers and retail branches; Indirectly‚ through the products and services we provide to our customers‚ e.g. lending money to finance our customers’ operations and‚ Indirectly‚ through the products and services we procure‚ e.g. the technology and equipment we purchase to run our business. We aim to deliver an environmental sustainability strategy that delivers cost reductions‚ reduces
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P3 P3 - Describe how two businesses are organised. Sainsbury’s The purpose of Sainsbury’s is to serve its customers. The primary objective of any business is make money and invest. If it doesn’t do that it can’t exist. Sainsbury’s is a major retailer in grocery and general retailing. As Sainsbury is a profit-based business‚ its maximises their sales and profit‚ expanding to maintain its competitiveness in addition to outshining competitor. Sainsbury’s focus on shareholders with progressive
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flag packaging. The mission of IKEA is not only bringing you the simple beauty of Scandinavian-style home‚ but also create a better life for most people. IKEA furniture design concept is very simple "to set the price that every person can afford" said IKEA Marketing Department‚ said Cheng Yaoyi marketing manager. Therefore‚ the package designs of IKEA are almost simple and this can bring the operations to simplify and become more convenience. Most of the IKEA furniture involves practicality and
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Forecasting is the process of making statements about events whose actual outcomes (typically) have not yet been observed. A commonplace example might be estimation of some variable of interest at some specified future date. Prediction is a similar‚ but more general term. Both might refer to formal statistical methods employing time series‚ cross-sectional or longitudinal data‚ or alternatively to less formal judgemental methods. Usage can differ between areas of application: for example‚ in hydrology
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3. 1). What is missing in the performance management process? In what ways would improving the performance management process help improve discipline and morale at Modern Office Supply? What’s missing in the performance management process seems to be everything: format‚ feedback‚ development‚ leadership‚ and mainly focus. Doing the process correctly. Giving the employees feedback. Have appraisals more than just once a year. Treat
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Pg 9 1.4.3 Global Recognition Awards Pg 9 1.5 Conclusion .Pg 10 Bibliography Pg 12 1.1 Introduction Merrill Lynch is one of the world’s premier providers of wealth management‚ securities trading and sales‚ corporate finance and investment banking services. They work with clients as their strategic partners to create and execute winning solution which address most of the clients’ most pressing strategic‚ financial and investment needs anywhere in the world (Merrill Lynch internet). Merrill
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Office of Strategy Management In the article “Office of Strategy Management”‚ Kaplan and Ditto reveal that there is a disconnection amongst companies between strategy formulation and strategy execution. On average‚ 95% of a company’s employees are unaware of‚ or do not understand‚ its strategy. They say that there is a gap in many large organizations between strategy formulation and execution‚ between ambitious goals and actual performance. The authors submit that if employees are unaware of the
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Machine Parts |Forecasting | | | |2. Independent Questions |Forecasting | | | |3. Product X |Forecasting | | | |4. Seaside Inc. |Aggregate Planning |
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